Startup Professionals Musings

FEBRUARY 3, 2011

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 90

Summary Writing Competition Sample 90

Startup Professionals Musings

JULY 9, 2021

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. For aspiring entrepreneurs, or if your last startup failed, it’s all about standing out above the crowd of others like you, and demonstrating your readiness.

Entrepreneur 156

Entrepreneur Tips Funding Startup 156

Both Sides of the Table

MARCH 31, 2012

Her post is short & well written so definitely worth a read if you’re a startup person and want to hear some sensible views on sales. The idea that the course asks students to write public blog posts is a testament to its more modern teaching style. I wrote about the four types of sales people here.

Startup 319

Startup Sales Course Competition 319

Tech Zulu Event

FEBRUARY 12, 2015

I get questions from startup founders about executive summaries all the time. to “where can I get help writing one?” I answered some of those questions in a previous post, Crafting Your Executive Summary , so I won’t rehash them here. Here’s what not to do when crafting your executive summary.

Summary 40

Summary Outsource Development Writing Outsource 40

Startup Professionals Musings

NOVEMBER 15, 2013

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Writing 102

Writing Startup Entrepreneur Capital 102

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Both Sides of the Table

OCTOBER 17, 2019

I had just left Salesforce.com where I was VP, Products, after they had acquired my second startup. VC is a long-term business Some businesses are overnight successes but few of them really move immediately up and to the right. We not only have our Series A funds that can write $500k?—?$15

Venture Capital 223

Venture Capital IP Startup Google 223

Both Sides of the Table

JULY 1, 2010

We all like to think of startups as “non hierarchic&# organizations and to some extent that should be true. I see two common mistakes in companies (not just in startups, in fact). By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Startup Professionals Musings

FEBRUARY 11, 2010

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 55

Summary Writing Competition Metrics 55

Both Sides of the Table

APRIL 16, 2011

Below is a nice summary of our interview with some great quotes from Joanne. I provided information for my customers to make their lives easier.&# Really understanding the business of your customer matters. It’s the key to growing a successful business and is a theme the Steve Blank plays up a lot. Start early.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. What makes up revenue?

Startup 418

Startup Venture Capital Sales Technical Review 418

Both Sides of the Table

MARCH 8, 2010

Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? Define your customers, partners and other relevant people to your organization (e.g. Be authentic.

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

JULY 15, 2015

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. For aspiring entrepreneurs, or if your last startup failed, it’s all about standing out above the crowd of others like you, and demonstrating your readiness.

Startup 104

Startup Writing Entrepreneur Slides 104

Both Sides of the Table

JUNE 17, 2013

The point of PUCCKA was to develop a common methodology to make sure our whole team approaches sales with the same mindset and to give us a language to talk with each other about our prospects, as in, “have you identified your customers pain point yet?”. The goal is to get the customer speaking about their organization.

Sales 367

Sales Slides Startup Custom 367

SoCal CTO

MARCH 3, 2011

I talk to roughly 2 or 3 new startups every week who need advice from an experienced CTO. But the reality is that I engage with about 5 new startups each year which means that I end up working with less than 5% of the startups where I provide these free consulting sessions. Do you have a Startup Founder Developer Gap ?

CTO Hire 264

CTO Hire Startup Technical Review Development Team Review 264

SoCal CTO

MARCH 3, 2011

I talk to roughly 2 or 3 new startups every week who need advice from an experienced CTO. But the reality is that I engage with about 5 new startups each year which means that I end up working with less than 5% of the startups where I provide these free consulting sessions. Do you have a Startup Founder Developer Gap ?

CTO Hire 259

CTO Hire Startup Technical Review Development Team Review 259

SoCal CTO

APRIL 2, 2013

What's Going to Go Wrong A lot of founders don't really understand Lean Startup principles. They look at the following high level definition of Lean: and they interpret that as write up an executive summary with your ideas and hand it to developers to build. What's going to go wrong?

CTO Coach 219

CTO Coach Metrics Framework Software Development 219

Tech Zulu Event

MARCH 10, 2012

For newly launched start up, Readitfor.me Cunningham walked into his office one day and thought, why wouldn’t I make content with the information from my favorite business books, but speed it up and make it visual? Cunnigham talks of the ups and downs, but more about the serendipity of the project becoming a business. “I

Startup 76

Startup Social Media Content Web 2.0 76

Both Sides of the Table

OCTOBER 20, 2013

It’s a shame because the ability to nail these presentations at key conferences can be once-in-a-lifetime opportunities to influence journalists, business partners, potential employees, customers and VCs. So I thought I’d write a piece on how not to suck when you give a presentation. Stories have starts, middles and ends.

Slides 399

Slides Startup Conference Writing 399

InfoChachkie

SEPTEMBER 4, 2012

Most sophisticated investors ignore them, focusing their attention on an entrepreneur's pitch and presentation materials, financial forecast and executive summary. As such, the primary goal of your executive summary is to open the door to an in-person meeting. Entrepreneurs routinely seek my advice regarding their executive summaries.

Venture Capital 211

Venture Capital Summary Technical Review Template 211

Both Sides of the Table

JULY 12, 2011

Chris Dixon is one of my favorite people in tech and writes one of the few blogs I read religiously. I think you’ll really enjoy this video , but as always I have summary notes for those with less time. If you like the quick summary notes, please check out Adam’s blog on tech, entrepreneurship & VC as a thank you.

Technical Review 281

Technical Review Venture Capital Startup Artificial Inteligence 281

Startup Professionals Musings

DECEMBER 8, 2010

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Startup 91

Startup Funding Sample Writing 91

Both Sides of the Table

JUNE 23, 2013

I’ve been writing a series on a simple methodology that we used at my first enterprise software company. Simply, this is identifying a customer need that has economic value to them if they can solve it. This solves the customer question, “Why Buy Anything?”. There are many out there and many books have been written on the topic.

Sales 328

Sales Custom Customer Examples 328

Startup Professionals Musings

JULY 24, 2016

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Startup 68

Startup Capital Resource Entrepreneur 68

Both Sides of the Table

NOVEMBER 27, 2011

There are very few people in Silicon Valley who have such a precise grasp on what defines success of early-stage startup companies than Eric Ries. Importantly we also discussed: should startups raise small amounts of money or large? how should you organize teams in a startup? And make sure to pick up a copy of his book.

Social Media 301

Social Media Startup Metrics Media 301

SoCal CTO

DECEMBER 19, 2012

I asked some of the same questions I ask in my Free Startup CTO Consulting Sessions and then I get to a very common conversation: Me : Do you have specs? You likely are writing your first one of these. This should be an iterative process with advisors and customers providing feedback on the product. Founder : Ummm.

Develop 354

Develop Development Technical Review CTO Coach 354

Both Sides of the Table

FEBRUARY 3, 2010

This is part of my series on Startup Advice. I love working with Aussies because their outlook on life seems very similar to what I grew up with in California. Let’s assume you run a Customer Support software company. You need to identify a customer problem and talk about how your solution meets the needs of that problem.

Sales 314

Sales Startup Venture Capital Custom 314

Startup Professionals Musings

AUGUST 19, 2013

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 92

Sample Writing Startup Summary 92

Both Sides of the Table

MAY 19, 2018

Let me start out with my premise: “Data rooms are where fund-raising processes go to die.” I have to back up and give you more context. I’m going to start with the reasons and then explain how to use your best data to your advantage. I never thought of this until I became the Founder & CEO of my first startup company.

Funding 336

Funding Venture Capital Startup Email 336

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Both Sides of the Table

JUNE 22, 2015

So that we’re speaking the same language I would define “exclusive” as a period in which your company is prohibited from doing business with certain customers or business partners, which is why many incorrectly assume this is necessarily bad. Why Exclusivity Matters to Your Customers or Business Development Partners.

Outsource Development 150

Outsource Development Startup Custom Customer 150

Startup Professionals Musings

MAY 18, 2014

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. For aspiring entrepreneurs, or if your last startup failed, it’s all about standing out above the crowd of others like you. Executive summary glossy.

Entrepreneur 108

Entrepreneur Startup Writing Slides 108

Both Sides of the Table

SEPTEMBER 28, 2011

I shifted my thinking a few years ago after I read Tim Ferris’s book The Four Hour Workweek (link is to a short summary I wrote). You’re writing a freaking blog post! The same kind of tasks that a startup team has. I met for coffee with one of my favorite “startup advisors” in LA. He has a startup.

Email 314

Email Product Startup Writing 314

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Link has a summary of his argument plus a great video). When I first started blogging Digg was still at its peak.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JULY 21, 2012

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 96

Sample Writing Summary Startup 96

InfoChachkie

JUNE 27, 2011

My response was brief and straightforward, which is common of popular Quora answers (as discussed in How To Write An Effective Quora Answer ). Although my answer was off-the-cuff, the question caused me to consider the issue of raising entrepreneurial children in greater depth, which led me to write this series. Plot Summary.

Entrepreneur 270

Entrepreneur Startup Venture Capital Resource 270

Both Sides of the Table

APRIL 13, 2011

Or, as always, summary notes available below. Huge thank you to Steve De Long for the write up. How did you start blogging? “My In 2004 / 2005 I was starting to get intrigued with user-generated content. was starting. But, in fact, I would rather have an executive summary than a pitch deck.

Venture Capital 288

Venture Capital Startup Technical Review Software Review 288