Startup Professionals Musings

JUNE 26, 2015

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. I see too many executive summaries that are simply heavy-duty customer pitches, or lightweight visions of the future.

Summary 101

Summary Patents Technical Review Competition 101

Startup Professionals Musings

FEBRUARY 12, 2022

Change is about the only thing constant in the world of startups. Since the startup environment is usually more volatile, the challenge there in balancing advantage, risk, and performance, is more critical than in big companies. It starts at the top with the founder and CEO, but has to extend quickly to the bottom of the organization.

Startup 116

Startup Training Statistics Summary 116

Startup Professionals Musings

MARCH 21, 2021

When someone introduces me to an “idea person,” I automatically jump to the down-side conclusion that this person doesn’t do follow-up. I can think of several related aspects of starting and running a business where follow-up, or lack of it, can make or break your startup. They expect prompt formal follow-up to questions.

Activity 133

Activity Startup Ideas Technical Review 133

Startup Professionals Musings

NOVEMBER 4, 2020

Every startup and every new business needs a unique selling proposition (USP) to get people’s attention these days, and make it stand out in the information overload we all see. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

APRIL 24, 2022

In this context, it’s time for every business, not only startups, to take a fresh look at the basics of business success. Once you have a proven business model, you need to scale the business up quickly to stay ahead of competitors. Every startup needs a sustainable competitive advantage. If you want to be feared.

Startup 112

Startup News Framework Outsource 112

Tech Zulu Event

DECEMBER 26, 2013

Your executive summary is essentially the cover letter to your business plan: its goal is to get the reader to check out your business plan and, hopefully, to set up a meeting. Here’s how to write an executive summary with impact: 1. Sure you can get help, but the exercise of creating your executive summary is an important one.

Summary 76

Summary Tips Startup Writing 76

Startup Professionals Musings

APRIL 26, 2020

Almost every entrepreneur starts their journey by developing a solution, based on their idea of a new technology or required service. A real business requires leadership – thought leadership to attract customers and mind share, as well as people leadership around a team, partners, and investors. Manage the stepping up process.

Startup 124

Startup Entrepreneur Ideas Summary 124

Startup Professionals Musings

JANUARY 9, 2023

Even in this age of videos and text messages, the quickest way to kill your startup dream with investors, business partners, or even customers, is embarrassingly poor writing. Before you start, make sure you understand your own objective. Business writing is not a skill that anyone is born with, but one that everyone can learn.

Tips 123

Tips Writing Startup Summary 123

Startup Professionals Musings

NOVEMBER 15, 2020

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. They are devastated when their business growth never starts or stalls, and they have no idea how to get it moving again.

Case Study 174

Case Study Startup Customer Custom 174

Startup Professionals Musings

FEBRUARY 5, 2023

Many entrepreneurs have a passion and an idea, or even invent a new product, but are never able to execute to the point of creating a startup. Even fewer are able to grow the startup into a viable business. Here is a summary of the key stages along the way: Idea and seed stage. Startup and development stage.

Entrepreneur 108

Entrepreneur Startup Ideas Satisfaction 108

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. Innovate In the early years of a startup there is a lot of kinetic energy of enthusiastic innovators looking to launch a product that changes how an industry works.

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

OCTOBER 6, 2023

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

NOVEMBER 22, 2020

One of the biggest myths I have found in the entrepreneur community is that every startup needs one or more outside investors for credibility and success, and perhaps is even entitled to at least one. Draw up a list of the best prospects, and put together your best story for follow-up. But don’t wait for them to contact you.

Funding 173

Funding Tips Startup Statistics 173

Startup Professionals Musings

SEPTEMBER 4, 2021

I define these products and services as “solutions” (customers buy solutions to a problem), but Guy Kawasaki more generically calls them causes, meaning any new idea, company, or service. Of course, great startup solutions need great teams to implement them. A deep product or service has a robust set of features. Marty Zwilling.

Ideas 155

Ideas Startup Summary Examples 155

Startup Professionals Musings

APRIL 9, 2012

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 97

Summary Writing Competition Sample 97

Startup Professionals Musings

JUNE 6, 2012

Customer service has always been reactionary, meaning someone to wake up and answer website email requests. That’s just not sufficient to hold today’s fickle, less loyal, and ready to jump customer. Here are seven rules derived from his insights to start your thinking: Customers expect a choice of channels.

Customer 97

Customer Custom Services Startup 97

Startup Professionals Musings

MARCH 6, 2021

Many startups fail before reaching that magic “cash-flow positive” position they have been striving for, despite seemingly reasonable financial projections. Don’t forget to add all pesky “overhead” costs, with fixed elements, like rent, insurance, and administration, and variable elements, like delivery, customer support, and commissions.

Technical Review 151

Technical Review Startup Summary Pricing 151

Startup Professionals Musings

JULY 17, 2020

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup. Early perseverance pays off.

Startup 143

Startup Capital Resource Research 143

Startup Professionals Musings

JULY 19, 2014

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s recent book, “ The New Experts: Win Today''s Newly Empowered Customers.” Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 98

Customer Custom Entrepreneur Startup 98

Startup Professionals Musings

JUNE 26, 2020

To be clear, I define a product specification as the technical definition of your product, to be used for development and testing purposes, with a quick business summary for context. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. They want to see revenue to share in the return.

Product 169

Product Summary Startup Examples 169

Both Sides of the Table

FEBRUARY 25, 2019

This is part of a series on a Board of Directors at a Startup. High Functioning Startup Boards High-functioning boards have a tight-knit relationship between all members based on mutual trust and admiration. They are able to divide responsibilities and work to gain consensus on tough decisions that every startup inevitably faces.

Startup 269

Startup Venture Capital Layoffs Resource 269

Startup Professionals Musings

JULY 30, 2022

Perhaps sparked by the recent pandemic, I’m seeing a new era of the entrepreneur, with startups springing up all around. Problems will occur in every startup, simply because you are stepping into uncharted territory. Listen to your customers to arrive at acceptable and marketable solutions.

Startup 135

Startup Mentor Entrepreneur Technical Review 135

Startup Professionals Musings

AUGUST 30, 2015

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 101

Customer Custom Startup Course 101

Startup Professionals Musings

FEBRUARY 3, 2011

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 90

Summary Writing Competition Sample 90

Both Sides of the Table

MARCH 31, 2012

Her post is short & well written so definitely worth a read if you’re a startup person and want to hear some sensible views on sales. Erin’s main points: “As a former tech sales executive, I agree with many of [Mark's] lessons — when applied to later-stage, post-traction point startups.

Startup 319

Startup Sales Course Competition 319

Startup Professionals Musings

FEBRUARY 15, 2023

If you really want to start a business your way without a boss or professional investor hovering over you, then just fund it yourself or through friends and family, and grow it organically. According to Investopedia , over 90 percent of successful businesses currently start this way. Practice living on a shoestring budget.

Equity 139

Equity Social Media Startup Summary 139

Startup Professionals Musings

FEBRUARY 15, 2021

Startup founders are known for their passion for their startup idea, and for their passion to kill every competitor. As small companies, neither startup could afford to extend their product alone, but through creative leadership, we were able to negotiate a win-win strategic partnership for a joint product.

Startup 173

Startup Outsource Development Examples Customer 173

Both Sides of the Table

NOVEMBER 4, 2012

I recently wrote about the 12 tips to building successful startup communities. I lived in London from 1997-2005 and for 6 of those years ran my startup based out of London. It was a strange contrast for me having grown up in Northern California where failure seemed to be a badge of honor. I remember this lesson well.

Startup 350

Startup Ideas Education Class 350

Startup Professionals Musings

JULY 11, 2020

As a mentor to aspiring entrepreneurs, I’m always surprised by the fact that some never seem to be able to that first startup going, while many others never seem to stop, starting their second or third initiative before the first one is fully hatched. You can’t win a race that you never start.

Entrepreneur 131

Entrepreneur Startup Ideas Software Review 131

Startup Professionals Musings

JANUARY 15, 2023

Almost every entrepreneur starts their journey by developing a solution, based on their idea of a new technology or required service. A real business requires leadership – thought leadership to attract customers and mind share, as well as people leadership around a team, partners, and investors. Manage the stepping up process.

Develop 110

Develop Development Startup Entrepreneur 110

Startup Professionals Musings

JULY 23, 2023

Every startup and every new business needs a unique selling proposition (USP) to get people’s attention these days, and make it stand out in the information overload we all see. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 96

Startup Education Ideas Customer 96

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Social-media advertising. Email marketing. Cold calling.

Marketing 114

Marketing Invest Social Media SEM 114

Startup Professionals Musings

AUGUST 14, 2022

Here is my summary and interpretation of the ten strategies that he outlines for driving the disruptive innovations that entrepreneurs and startups all dream about: Establish the engine of leadership. With collaboration, differences add up to more than the sum of the parts. Borrow prior and current brilliance (mash-up).

Startup 134

Startup Entrepreneur Summary Organization 134

Startup Professionals Musings

JANUARY 24, 2021

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

AUGUST 4, 2023

I recall a good summary of how to motivate and train a team to accomplish this in the classic book, “ The Business of Creativity: How to Build the Right Team for Success ,” by Keith Granet. The best startups give everyone business cards and encourage team members to talk about the business with anyone who should be interested.

Startup 95

Startup Coach Mentor Social Media 95

Startup Professionals Musings

JUNE 30, 2021

By definition, all of you entrepreneurs are leaders, by taking the initiative to start a new company. Yet I have learned over the years as a startup advisor that all business leaders are not the same. You generally don’t fix things by throwing them away and starting over. Create innovative change from existing resources.

Coach 162

Coach Startup Resource Competition 162

Startup Professionals Musings

AUGUST 21, 2020

As a mentor to aspiring entrepreneurs, I often feel the frustration of someone trying to build a startup in the wrong place and time, and wrongly attributing their struggle to personal limitations. I saw these addressed well in a new book, “ The Startup Community Way ,” by Brad Feld and Ian Hathaway.

Resource 131

Resource Startup Capital Mentor 131