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53 Questions Developers Should Ask Innovators

TechEmpower

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” The innovator/developer relationship needs to be a conversation.

Develop 520
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Greenfly Gets $8.4M For Influencer Marketing Software

socalTECH

Los Angeles-based Greenfly, a developer of marketing software for brand ambassadors, athletes, and sponsors, said on Tuesday that it has raised $8.4M in a strategic growth round.

Software 113
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CreatorIQ Gets $24M For Influencer Marketing Software

socalTECH

Los Angeles-based CreatorIQ which develops influencer marketing software, has raised $24M in a Series C funding round, the company said on Wednesday. According to CreatorIQ, it helps power global influencer marketing for brands such as Disney, Salesforce, Sephora, adn Unilever. READ MORE>>.

Software 127
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Mapp Acquires Marketing Analytics Developer Webtrekk

socalTECH

San Diego-based Mapp , a developer of cloud-based digital marketing software, has completed its acquisition of European marketing analytics software developer Webtrekk , the company said this morning. Mapp said it would benefit from Webtrekk's market position in German-speaking countries.

Develop 100
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Esri Partners With Agriculture Software Developer

socalTECH

Redlands-based geographical information systems (GIS) provider Esri said on Thursday that it has partnered with a provider of software consulting and technology provider AgIntegrated , which develops a data hub for the agriculture and forestry market.

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Tagger Media Raises $9 Million for Influencer Marketing Service

L.A. Business Journal

Tagger Media, the Santa Monica-based developer of a software platform for influencer-based marketing campaigns, has raised $8.5 million in Series A funding.

Media 279
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CreatorIQ Finds $12M For Influencer Marketing Software

socalTECH

Los Angeles-based CreatorIQ , a developer of enterprise software used for influencer marketing, has raised $12M in a Series B funding round, the company said Thursday. The funding was led by TVC Capital, and also included Affinity Group, and Unilever Ventures. CreatorIQ is led by founder and CEO Igor Vaks.