SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Finding Good Developers in Los Angeles? About 18 months ago, the entire group began to mention that they were having more difficulty finding good developers. Im part of a CTO group that meets once a month to discuss various topics.

Los Angeles 150

Los Angeles CTO Hire CTO Coach Develop 150

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

Both Sides of the Table

SEPTEMBER 15, 2022

In the past 5 years some of the best investors in the country could simply anoint winners by giving them large amounts of capital at high prices and then the media hype machine would create awareness, talent would race to join the next perceived $10bn winner and if the music never stops then everybody is happy. Except the music stopped.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

SEPTEMBER 16, 2023

Before you bring on partners, develop intellectual property, raise capital, or generate revenues, you need to establish an official business entity. Establishing your brand with interactive social media. Building your public image and presence should start even before product development, through your website, logo, and blogging.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

DECEMBER 13, 2019

Some chaos is normal in every new business, but many wait far too long before they install metrics based on “best practices,” and fail to attack obvious bottlenecks with a vengeance. The most cost-effective marketing approaches have changed; from catalogs to web sites, and from television commercials to social media.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

TechEmpower

JUNE 6, 2018

Not just in measured results per second (several metric crap tonne), but in number of tests measured (~1830), number of framework permutations tested (~464), number of languages included (26), and total execution time of the test suite (67 hours, or 241 billion microseconds to make that sound properly enormous). Social media presence.

Framework 377

Framework TechEmpower Platform Metrics 377

Startup Professionals Musings

MAY 14, 2023

Cash flow is a basic survival metric for every startup. Use social media for early marketing. Social media is not rocket science. For example, a software development startup raising $250,000 from angel investors better be able to operate on $25,000 per month. Desperate entrepreneurs lose their leverage and die young.

Search Engine Optimization 103

Search Engine Optimization Outsource Development Social Media Equity 103

Startup Professionals Musings

MARCH 9, 2020

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners. Real growth always requires real marketing.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

JULY 9, 2011

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

APRIL 30, 2023

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. The advantage of imitation, with innovation, is that it gives you a solid base for building experience.

Social Media 92

Social Media Study Research Satisfaction 92

Startup Professionals Musings

NOVEMBER 28, 2020

Before you bring on partners, develop intellectual property, raise capital, or generate revenues, you need to establish an official business entity. Establishing your brand with interactive social media. Building your public image and presence should start even before product development, through your website, logo, and blogging.

Tips 161

Tips Startup Social Media News 161

socalTECH

MARCH 20, 2015

Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>. tastemade youtube food foodie content hollywood advertising study'

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Content Redpoint Study Santa Monica 100

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! Do you participate in professional development workshops, or perhaps enjoy problem-solving puzzles in your downtime? Everyone struggles with empty text boxes. Populating them can be hard work, especially when the content needs to be just right.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Both Sides of the Table

NOVEMBER 27, 2011

what is the importance of social media? what is wrong with today’s social media? 35:29 Why people use social media. 36:30 Eric: Social media is great for people with social capital. 42:20 Did agile development influence you? 48:30 Vanity metrics. 52:00 Actionable metrics. 48:30 Vanity metrics.

Social Media 301

Social Media Startup Metrics Media 301

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. One thing to make clear, StartupRoar is a jump off point.

Content 175

Content Startup Social Media IP 175

Startup Professionals Musings

AUGUST 8, 2020

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. The advantage of imitation, with innovation, is that it gives you a solid base for building experience.

Startup 157

Startup Social Media Study Research 157

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. Startups provide introductions and Tony and fellow panelists provide feedback in real-time.

CTO Hire 175

CTO Hire Startup Metrics eHarmony 175

Startup Professionals Musings

JUNE 4, 2010

According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.

Social Media 88

Social Media Media Marketing Startup 88

socalTECH

JUNE 15, 2017

Our interview this morning is with Milana Rabkin , co-founder of Stem , a new startup which is developing a financial application which helps musicians and other content creators automate payments to members of their creative team. I was a digital media agent at the United Talent Agency for five years, prior to founding Stem.

Startup 140

Startup Content Metrics Platform 140

Both Sides of the Table

JULY 16, 2013

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages. End of story.

Marketing 307

Marketing Technical Review Startup Tool 307

socalTECH

NOVEMBER 30, 2016

We started out as a social media app developer in 2010, which gave us an opportunity to figure out how a powerful and rich data set would allow us to mine the interests and consumer behavior out of mobile signals. We also work with companies doing measurement of marketing campaigns and store visits.

Advertising 100

Advertising Mobile Social Media Startup 100

Startup Professionals Musings

AUGUST 21, 2021

Switch your focus from product development to sales. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management. In my experience, less than half of founding entrepreneurs even aspire to stay and scale their company.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

AUGUST 1, 2021

In his classic book on building a business, “ Traction: Get a Grip on Your Business ,” Gino Wickman, a similar experienced business consultant and developer of the Entrepreneurial Operating System (EOS), outlines five common frustrations that we both hear from entrepreneurs, as follows: You are the boss, but you don’t have control.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Use social media for early marketing. Social media is not rocket science. For example, a software development startup raising $250,000 from angel investors better be able to operate on $25,000 per month. Desperate entrepreneurs lose their leverage and die young.

Search Engine Optimization 124

Search Engine Optimization Outsource Development Social Media Equity 124

Startup Professionals Musings

JUNE 21, 2023

These must be managed by metrics to allow you to gauge progress, recognize successes, and keep constituents motivated along the way. Use social media and interest groups to find a strong set of followers, and people with relevant interests and skills to make your mission a reality. Rally a community and build a team to support you.

Satisfaction 114

Satisfaction Custom Customer Social Media 114

socalTECH

AUGUST 12, 2019

In New York, for example, there are a lot of very strong fintech, fashion technology and media companies. In LA, we have very strong consumer companies, strong media, and real estate, plus food technology and beauty brands also tend to be popular in LA. Vanessa Dawson: Networking and relationship development really is key.

Entrepreneur 124

Entrepreneur Metrics Los Angeles Help 124

Startup Professionals Musings

JULY 22, 2019

Inbound marketing is all building two-way virtual relationships, which are the norm for today’s generation via social media, mobile apps, recommendations from “friends” and influencers, modern websites with customer-focused content, friendly forums, and chat bots. Implement marketing metrics based on inbound data.

Marketing 94

Marketing Social Media Technical Review Custom 94

TechCrunch LA

SEPTEMBER 7, 2021

They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If At the time, it was doing Facebook media buying for e-commerce companies. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

SEPTEMBER 22, 2022

For example, many investors I know tell me they look for business plans that allocate the largest portion of a requested investment to marketing, but most often see the top “ use of funds ” to be further product or service development. Oprah Winfrey was helped in her career by her relationship with Barbara Walters.

Marketing 133

Marketing Custom Customer Outsource Development 133

Startup Professionals Musings

JANUARY 13, 2021

The ready-fire-aim approach makes sense here, but it should be combined with metrics to learn from feedback, and make pivots as required. If you have a development organization which is never ready to ship, and insist on continually adding new features, or doing more testing, the ready-aim-fire approach will not likely happen.

Marketing 138

Marketing Demand IBM IBM 138

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Features, availability, and brand are just the price of entry.

Competition 142

Competition Software Review Social Media Custom 142

Startup Professionals Musings

MAY 4, 2020

For example, I used to regularly hear pitches for the next great social media site, usually focused on a special interest or niche , such as photography, cooking, healthy living, or a thousand others. Define success metrics, and measure progress regularly. Focus on communication and responsibility assignment.

Startup 123

Startup Outsource Development Entrepreneur Outsource 123

TechEmpower

OCTOBER 9, 2023

Enhancing Front-End Product Search We also developed a front-end search tool that revolutionized the way users search for products. This category encompasses a vast array of content, from emails and text documents to social media posts. Unstructured Data, as the name suggests, lacks a clear structure. Strive for a balanced outcome.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Both Sides of the Table

JUNE 12, 2010

In the media NYC is “hot” right now yet having just spent 6 days in NY I heard many similar stories as I get in LA: not enough VC and hard to get great tech resources. We both felt that the critical reasoning skills and writing skills were critical to our career development. Social network app developer and ad network.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

SoCal CTO

APRIL 1, 2009

It also is using technology that we've developed over the past few years that powers a few different similar sites. So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." And perhaps to stimulate new connections.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. That keeps people from pushing themselves to develop the kind of new solutions that will permanently change the business for the better, versus short-term band-aids. Connect operations today with long-term goals.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124