Both Sides of the Table
FEBRUARY 21, 2010
One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable.
Eric Greenspan
FEBRUARY 23, 2010
140conf LA Meetup hosted by Jeff Pulver and Eric Greenspan. Hello again! We had a blast together in December at our first #140conf LA Meetup at Yahoo! didn’t we? Thanks to Jeff Pulver for another great event. Well, we couldn’t leave well enough alone so we’re gonna do it again and this time, it will be bigger and better. Once again, I’ll be your co-host and emcee.
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socalTECH
FEBRUARY 24, 2010
San Diego-based Castle Access , a provider of enterprise data center services, said today that it has received a multi-million dollar, strategic equity financing. The amount of the investment was not disclosed. The firm said the equity funding will go to increase its investments in its data center services, and for infrastructure expansion. Piper Jaffray & Co. advised the firm in the funding.
Berkonomics
FEBRUARY 23, 2010
So you have a great new product or service that you and your associates love. Early adopters should climb all over each other for a look. But what have you done to test the concept against the realities of the marketplace? Have you developed a prototype, alternate pricing schemes, even a PowerPoint mockup to show to potential buyers? I would be very, very nervous without testing the product in the market as early as possible, ready to make changes and enhancements before committing to
Advertiser: Aggregage
Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.
SoCal CTO
FEBRUARY 25, 2010
I just got done reading a post by Roger Ehrenberg Advice for CTO Founders: Don't Let Business Kill the Business where he suggests that CTO Founders should not move too early in finding a business cofounder: Too often, however, I have found CTO / Founders paired with business people who not only don't add value, but frequently detract from the value of the business.
Eric Greenspan
FEBRUARY 25, 2010
Curious how you get so many spam messages in Twitter? It’s not rocket science. I just got this one: “hi, i’m 24/female/horny… i have to get off here but message me on my windows live messenger name…&# You probably did too. I know @mayhemstudios, @marshacollier and @TopBrokerOC did (thanks you three!). So, how does this happen?
Southern California Tech Central brings together the best content for technical professionals in Southern California from the widest variety of industry thought leaders.
SoCal Tech Calendar
FEBRUARY 26, 2010
Thursday, March 4, 2010 -- Financing in 2010: Yes, there is Money for Technology Companies. TCOSC. Now that the US economy appears to be emerging from a recession that featured a severe credit crunch, is financing more readily available for early to growth stage technology companies in Southern California? This blue ribbon Financing Panel will review the strong evidence that financing is increasingly available, and will focus on what companies are most likely to benefit.
Tech Coast Venture Network
FEBRUARY 25, 2010
Manal Richa Social networking is not about technology or what you had for lunch. And it definitely is not about wasting time! While creating a major shift in messaging and communication, social networking is literarily changing the way we look at the world. It is about building a global network while having access to instant information and exposing your message to viral growth.
Eric Greenspan
FEBRUARY 26, 2010
Tags: Eric Greenspan plain english Twitter.
socalTECH
FEBRUARY 24, 2010
Equipois , the developer of a mechanical arm--based on Hollywood's Steadicam--for reducing the weight of tooling and other objects, took the top prize and was ranked in 1st place overall in Wednesday evening's Tech Coast Angels Fast Pitch. The annual Fast Pitch competition pitted 10 companies against each other in 90-second, elevator pitches to a panel of 10 judges.
SoCal Tech Calendar
FEBRUARY 26, 2010
Thursday, March 4, 2010 -- Inspired EthonomicsJoin Fast Company for a spirited conversation about the state of sustainability in entertainment, media and technology. The discussion will explore green options for content creators, the future of data storage, and unique ways to make positive, creative changes that reduce the environmental impact of modern business.
Tech Coast Venture Network
FEBRUARY 22, 2010
Jeff Blanton This past weekend I was racing in the annual Mid-Winter Regatta out of Long Beach. During the last race of five, we had just rounded the final mark with our spinnaker up and heading for the finish line. We were well ahead of the rest of the fleet when the skipper announces, “Be conservative and just finish the race.&# Before he could complete his thought a wave caught the headsail that was lying un-tethered on the foredeck.
Tech Zulu Event
FEBRUARY 26, 2010
Join us tomorrow as we stream the ProductCamp Socal event Live starting at 9:00am PST. What is ProductCamp? ProductCamp is a great opportunity to learn from, teach to, and network with professionals involved in the Brand/Product Management, Marketing, and Development processes in Southern California! It's FREE to attend and you can register here.
socalTECH
FEBRUARY 24, 2010
Los Angeles-based CitySourced , the developer of a mobile tool for helping involve citizens in local government headed by Jason Kiesel and Kurt Daradics, has linked up with Microsoft and its Windows Azure platform, the firms said Tuesday. CitySourced is an angel-funded firm which develops a smart phone application which allows citizens to report potholes, graffiti, and other issues directly to local governments.
SoCal Tech Calendar
FEBRUARY 25, 2010
Wednesday, March 3, 2010 -- HOW TO BUILD A REMARKABLE COMPANY (aka: How Not to Be Boring). DealMaker. Don't be boring, be remarkable. Seems easy, right? It's not. Just think of how many Twitter and Facebook clones are clogging up the Intertubes. Being remarkable means taking risks, facing nay-sayers, and doing something that's never been done before - like Apple, Google and Virgin.
Tech Coast Venture Network
FEBRUARY 22, 2010
Tom Miller What does it take to be successful? It is not necessarily a great product; more often than not, it is the ability to marshal the resources of the business and to plan and execute an effective strategy in an efficient manner. There are three key resources that businesses need in order to compete and win: People , Money , and Time. People. Design the Organization – Most grow organically and are based on people, not on the job that needs to be done.
Tech Zulu Event
FEBRUARY 25, 2010
Guest Post by Jeremiah Abraham of Twiistup. Multi-tasking drivers can breathe a small sigh of relief. If you're like me, you probably find yourself fiddling with your iPod, reaching for that water bottle sitting in your backseat, or trying to untangle those darned ear buds to answer a call -- all while speeding down the freeway. It's risky, but your hectic life demands it.
socalTECH
FEBRUARY 23, 2010
Los Angeles-based DTS , which develops surround sound technology, said today that it has signed on as an Executive Sponsor of USC's Entertainment Technology Center, an effort at the school to link entertainment, technology, and consumer electronics firms. The center and DTS said the deal will allow DTS to participate in a number of its research, project, meetings, and other activities.
SoCal Tech Calendar
FEBRUARY 24, 2010
Tuesday, March 2, 2010 -- Amazon Mechanical Turk Meet-Up. Learn more about Mechanical Turk and discover best practices and other useful insights from the Amazon Mechanical Turk team and local companies that are using the platform. Hosted at the Campus Explorer offices in Santa Monica. See [link] (more).
Tech Coast Venture Network
FEBRUARY 20, 2010
Manal Richa Technology is progressing quickly providing us with multiple alternatives to traditional communication. And like many companies and brands out there, yours has probably shifted its efforts to online marketing. Social media and email marketing act separately as great marketing tools. While social media offers a continuous interaction with your followers, email marketing is a tool to provide a steady flow of information received directly by your connections.
Tech Zulu Event
FEBRUARY 22, 2010
TechZulu will be streaming SMCLA: Going Goo Goo Over Google Analytics, live from the Mahalo Office in Santa Monica. Here is some info on the event: Confused by Analytics? Want to know if your tweet really made a difference in your company’s bottom line? This month we are going to take a deeper dive into one of the easiest ways to measure online social media efforts – through Google analytics.
socalTECH
FEBRUARY 24, 2010
Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. As part of that move, the firm created a parent firm called Curatemedia (www.curatemedia.com), to oversee ThisNext, Stylehive, and other efforts. We sat down with Scott Morrow President of Curatemedia, to hear more about the firm's strategy and the thinking behind the acquisition and new investment in the firm.
SoCal Tech Calendar
FEBRUARY 22, 2010
Monday, February 22, 2010 -- Gravity Summit Social Media Marketing Business Summit. We believe this is the best learning and networking event you will attend all year. Our motto is "Educate, Inform, and Empower" and we're delighted to share that with you on the campus of one of the world's leading educational institutions. We have a great day planned for you with Keynote speakers Jeffrey Hayzlett from Kodak in the AM, and Ramon DeLeon from Dominos Pizza in the PM sharing their dynamic stories
Startup Professionals Musings
FEBRUARY 26, 2010
Business success begins in the mind of the startup founder and his team. A winning startup is a team of entrepreneurs who build and run the business as an extension of who they are, rather than some extrapolation of the Google or Facebook model. It’s not so easy to fake the important attributes when the going gets rough. So before you risk it all by jumping into a startup, do a reality check on your own mind to see if you can find a majority of the following attributes, based on the book “ You C
Daradiction
FEBRUARY 26, 2010
The past two months has been a blur. I wake up early, at my desk by 7am. It’s back to back meetings till really late at night. Highlights: We’ve closed significant funding for CitySourced/FreedomSpeaks. We’ve been nominated to Davos. We were selected to the Finals of the Knight Foundation grant. Lord knows I’ve been busy, but even though we’re seeing traction, I still don’t feel like I’m really getting that much done, sorta spinning my wheels.
socalTECH
FEBRUARY 26, 2010
Woodland Hills-based ReachLocal announced Friday that it has acquired SMB:LIVE , a developer of digital presence and reputation management products for the small and medium sized business market. Financial terms of the acquisition were not disclosed. ReachLocal said it will use the acquisition to enable SMBs to publish multimedia content to business profile pages on its site, as well as social media and other Internet sites.
SoCal Tech Calendar
FEBRUARY 20, 2010
Friday, February 26, 2010 -- Wilbur K. Woo Greater China Business Conference. UCLA. Keynote speeches and a CEO exchange will highlight Greater China's Ascent onto the world's stage. Panel discussions featuring industry experts who share their experiences and ideas on industry trends will explore growth strategies for firms in China and the United States.
Startup Professionals Musings
FEBRUARY 25, 2010
The traditional mode of starting a company is to plan a serial process, where you complete only once all the steps, leading to the “big bang” launch of the company. I strongly recommend a dramatic departure from this model, called “planned iteration,” where you assume you won’t get it right the first time. This idea was well articulated by Paul Graham in an old essay, called “ Startups in 13 Sentences ” in which he talked about “making a few people really happy rather than making a lot of people
Tech Zulu Event
FEBRUARY 24, 2010
TechZulu is pleased to announce we are now an official media and production partner for Social Media Club. Kicking things off, TechZulu will oversee production at the Social Media Club House during the upcoming South by Southwest festival. Inspired by Real World and the desire for a place where individuals from the tech community could stay together and create great content, the Club House is one part group housing, one part live stream studio.
socalTECH
FEBRUARY 26, 2010
Monrovia-based Green Dot , a provider of pre-paid VISA and Mastercard cards, has filed for an IPO, saying this morning that it is looking to raise up to $150M in an IPO on the NYSE. The firm's IPO is being undewritten by J.P. Morgan, Morgan Stanley, Piper Jaffray, and UBS Investment Bank. Green Dot is venture backed by Sequoia Capital, TTP Fund, as well as a significant number of Tech Coast Angels.
SoCal Tech Calendar
FEBRUARY 26, 2010
Thursday, March 4, 2010 -- FIRSTY- First Thursday Networking Event. OCTANe. See [link] (more).
Startup Professionals Musings
FEBRUARY 23, 2010
For survival, the objective of every business should be to garner revenues which exceed their costs. Even non-profits have to do this to cover overhead costs, unless they rely totally on donations. Yet I continue to see business plans, or even talk to founders, and can’t find a clear business model. As Guy Kawasaki says in his book “ The Art of the Start ,” if you can’t describe your business model in ten words or less, you don’t have a business model.
Jason Nazar
FEBRUARY 23, 2010
You can now Sell Your Documents in our Docstoc Docstore , the premier marketplace to buy and sell professional documents. Docstoc is one of the fastest growing websites online targeting small businesses and professionals, and now you can leverage our marketplace with millions of visitors a month to sell your content and make money. Here is how it works: * Apply to be a Seller on Docstoc. * Upload high quality professional documents. * Manage your content through your own personal reporting and
socalTECH
FEBRUARY 25, 2010
Santa Monica-based Demand Media , the online publishing effort headed by Richard Rosenblatt, said late last night that it has created a new Editorial Advisory Board. The firm said the new group of advisors would help counsel the firm on content and programming. Demand said that Teri Schwartz, Dean of UCLA's School of Theater Film and Television; Kevin Z.
SoCal Tech Calendar
FEBRUARY 24, 2010
Sunday, February 28, 2010 -- Hike The Geek. See [link] (more).
Startup Professionals Musings
FEBRUARY 22, 2010
Being a risk taker in business is not the same as being reckless. Nevertheless, the word “risk” has a negative connotation to most of us, implying danger and possible loss. For true entrepreneurs, risk is viewed as a positive, with its implied challenge to overcome the unknown and hitting the big return. In fact, risk is an integral part of life, as well as every business, yet so few people learn to manage it properly, or even want to think about it.
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