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The Social Media Rules of Engagement

Eric Greenspan

So often I find myself coaching others on how they behave on social networks. If you get to know me and I hand over my email address, don’t add me to a mailing list and spam me the next three days. The post The Social Media Rules of Engagement appeared first on Eric Greenspan. Never ever poke me.

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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. We track and record every call, email, post and tweet and we constantly bring our sponsors into the mix to share in the exposure. Tell no one!

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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“Superfriends” to Appear on Food Network via meetup.com

Eric Greenspan

Social networking at it’s finest… I’m sitting at a local brewery watching football with my wife and friends a month back and I get an email from someone who had just visited my Meetup.com site. I never imagined the Food Network would find me there. Hmmmm… OK! Now this is going to be fun.

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CHNL – Social Network For All | Interview With John Wander, Co-founder & CEO

Tech Zulu Event

CHNL aggregates content from Facebook, Twitter, YouTube, LinkedIn, SoundCloud, Tumblr, Instagram and Flickr into one place making it fast, easy, and a beautiful way to discover content as well as to easily share it back out to my social networks, or engage in the conversation happening around that content. Why Social Networking?