Entrepreneur Metrics Press Sales 
Both Sides of the Table
JULY 21, 2014
I’d like to do a few posts on what life looks like on the way up and perhaps how to keep your head on straight and avoid drinking your own Kool Aid because as I often advise entrepreneurs on irrational exuberance, “ In a strong wind even turkeys can fly.” Create company measures for success that go beyond financial metrics.
Startup Professionals Musings
AUGUST 21, 2021
Yet as a business advisor I am convinced that making the jump from a startup to a the next unicorn takes a different mindset, and actions most entrepreneurs are reluctant to face. In my experience, less than half of founding entrepreneurs even aspire to stay and scale their company. Switch your focus from product development to sales.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Startup Professionals Musings
DECEMBER 27, 2019
As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago. They present a convincing story that every entrepreneur has the same potential, but most get sidetracked and bogged down by their technology, competitors, and internal organization.
Both Sides of the Table
MAY 2, 2015
It freed up Ophir to grow out our sales organization, to work more closely with agencies, to innovate on product and to raise capital. This happens because many CEOs are passionate, market-driven people who are constantly trying to launch new products, win contracts, get press, hire staff and woo VCs. They can help you with pricing.
Both Sides of the Table
MARCH 21, 2010
As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. While I’m a huge believer that sales bonuses should always be uncapped, I think capping PBW’s is a good idea.
Startup Professionals Musings
APRIL 4, 2015
Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. Add a blog to give yourself a voice, show your expertise, but skip the sales pitch. Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM).
Startup Professionals Musings
JUNE 28, 2019
In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits , including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment. It’s easier to go from bad to good, than from good to great.
Expert insights. Personalized for you.
354 
Let's personalize your content