Startup Professionals Musings

MAY 14, 2022

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system.

Startup 121

Startup SEO Social Media Satisfaction 121

Both Sides of the Table

APRIL 4, 2011

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. How many adds came through organic SEO?

Metrics 346

Metrics Startup SEO Customer 346

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. But today I want to give you advice on how to decrease your odds of failure in a startup.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

JANUARY 7, 2015

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. Marty Zwilling.

Entrepreneur 100

Entrepreneur Startup SEO Social Media 100

SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. I grew up in Los Angeles and went to undergrad at UC Santa Barbara, graduating in 2003 with Honors in Economics. While at UC Santa Barbara, I started a café which served over 1100 dorm residents.

Startup 150

Startup SEO Pepperdine Blogging 150

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JUNE 30, 2014

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc.

Startup 101

Startup Blogging Writing Google 101

SoCal Tech Calendar

JANUARY 17, 2011

Monday, January 17, 2011 -- Organic Marketing for Startups. Organic marketing, however, is a massively underleveraged and underinvested channel with powerful potential.

Organization 100

Organization Marketing Startup SEO 100

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Don’t start from how you want to sell. Start where the customer wants you to be and work backwards. People are quick to make things up to fill a vacuum, and rumors or myths die hard.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

JUNE 18, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

SEPTEMBER 8, 2012

Almost every entrepreneur needs to improve their skills in this area, so I did some research in the basic principles. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system.

Entrepreneur 96

Entrepreneur Product Startup SEO 96

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

FEBRUARY 21, 2011

You don’t need to invent an innovative product to be a real entrepreneur. Self-employed services specialists are just as important, and are a growing part of this new “ age of the entrepreneur ” that I discussed last week. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

FEBRUARY 15, 2011

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Tech Zulu Event

NOVEMBER 8, 2012

Being an entrepreneur is about, “The journey through the ‘NO’ to get to the YES’ ” said by Ryan Caldbeck, CEO of CircleUp , on a panel at the Connections Conference in Indianapolis. Being an entrepreneur is about making a commitment no matter how painfully difficult it is to keep it. image EPA/Andrew Gombert.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Startup Professionals Musings

AUGUST 18, 2019

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system.

Startup 96

Startup SEO Social Media Satisfaction 96

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. What’s keeping you up at night?

Product 150

Product Entrepreneur Social Media Google 150

Tech.Co

FEBRUARY 8, 2018

One thing is for certain, entrepreneurship can start at anytime, even as a child. Gary Vaynerchuk , serial entrepreneur, CEO and cofounder of VaynerMedia , and New York Times best-selling author, has never shied away from sharing success tips and motivating people to get out there, get stuff done, and find happiness in life and work.

Startup 70

Startup Search Engine Optimization SEO Tips 70

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. For starters it brings a mindset to startups that not all of them have innately.

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

OCTOBER 30, 2010

Many of the investors and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their business is not e-commerce. Believe me, the business implications are already critical to your success or failure as an entrepreneur: Blog. Here is a quick test of your real Internet savvy. Crowdsourcing.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. These give good customer connection and SEO. Traditional marketing is sales-focused, one-way push.

Social Media 103

Social Media Media Marketing Startup 103

Both Sides of the Table

APRIL 23, 2011

I took the opportunity this past week to publish summary notes of some of the VCs and entrepreneurs I had interviewed on This Week in VC. One of my goals in doing the show was not only to educate entrepreneurs but also to put a human face on many of the VCs in our industry as VCs can be hard to get to know. Startup after Iron Planet?

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

JUNE 1, 2011

Almost every entrepreneur needs to improve their skills in this area, so I did some research in the basic principles. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system.

Startup 91

Startup SEO Social Media Satisfaction 91

Startup Professionals Musings

OCTOBER 3, 2012

It seems like everyone has an Internet startup these days. So what are the key strategies that can improve the success odds for your online startup? If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Mashable claims there are 150,000 new web sites created per day.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

FEBRUARY 24, 2010

Entrepreneurs who run startups have to be generalists to survive. Yet I’m seeing another critical group of entrepreneurs, self-employed specialists, who are a growing part of this new “ entrepreneurial revolution ” that I discussed a couple of weeks ago. Many of these new entrepreneurs were regular employees a few years ago.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

SoCal CTO

APRIL 1, 2009

So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." You can get a sense of the power of the site by visiting the site and clicking a keyword on the left. As the site runs, it will get better at finding great content.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Startup Professionals Musings

APRIL 21, 2013

million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. Your Google ranking will go up dramatically.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

MAY 11, 2010

Almost every entrepreneur needs to improve their skills in this area, so I did some research in the basic principles. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system.

Entrepreneur 52

Entrepreneur Startup SEO Social Media 52

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly. That's the Visa round.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

socalTECH

OCTOBER 25, 2012

Tracy tells us how she bootstrapped her business by renting out both her bedrooms and sleeping on the couch--funding the startup via Airbnb--and is now scaling out the business with a new round of venture capital. That item is then live on Tradesy, and we clean up the image, add some additional data to the listing. What is Tradesy?

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

OCTOBER 3, 2013

Almost every entrepreneur needs to improve their skills in this area, so I did some research on the basics. For example, non-computer types should consider delegating their social media, website, and SEO activities. It always starts with trust. Set a definite task completion date and a follow-up system. Marty Zwilling.

Startup 95

Startup SEO Social Media Entrepreneur 95

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. ” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. I am a VC.

Marketing 389

Marketing Press Blogging Startup 389

Both Sides of the Table

MARCH 8, 2010

Blogging is an important way to build an audience and also drive SEO traffic. Don’t blog about what you think would be “cool.&# I don’t think that most startup blogs should be about how to build a startup. The new stuff: How do I get started? I was an entrepreneur. What should you blog about?

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

OCTOBER 3, 2010

This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. All these models start with the advertiser choosing the right search keywords to match user searches.

SEM 90

SEM Marketing Startup Search Engine Optimization 90