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Casa Verde Capital Raises $45M Investment Fund

socalTECH

West Hollywood-based Casa Verde Capital said this week that it has raised $45M in its debut, investment fund, which will specifically invest in the "ancillary cannabis" industry.

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Prime Focus Technologies Gets Private Equity Investment

socalTECH

Los Angeles-based Prime Focus Technologies , a developer of ERP software for the media industry, says it has received its first round of funding from private equity investor Ambit Pragma. Size of the investment was not announced.

Equity 145
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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROI). Social-media advertising. Technology and consumer feedback have indeed changed the landscape.

Marketing 114
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Watertower Ventures Raises $5M Investment Fund

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Los Angeles-based Watertower Ventures has raised a new, $5M investment fund, which will focus on companies in the Internet infrastructure, next-generation e-commerce, digital media, gaming, augmented reality and artificial intelligenec, and consumer Internet areas. READ MORE>>.

Invest 138
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3L Capital Raises $217M For New Investments

socalTECH

Los Angeles- and New York-based 3L Capital , a new venture capital investment fund co-founded by former Demand Media CEO Shawn Colo, has raised $217M in a new investment round, the firm said today. Colo co-founded the firm with Dave Leyrer (Nexus Group, Boulevard Capital Management) and Kerry Kellogg (RSE Ventures).

Invest 124
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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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7 Keys To Optimizing Your Investment In Social Media

Startup Professionals Musings

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.