socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

socalTECH

MARCH 6, 2013

According to the two companies, the move will create a new marketplace for private growth companies, which combines NASDAQ OMX's experience in the market and resources, and SharesPost's web-based platform for trading private stock. As part of the deal, NASDAQ will retain a majority stake in the new NASDAQ Private Market (NPM).

CarsDirect 170

CarsDirect Marketing Incubator Truecar 170

socalTECH

JULY 16, 2015

Woodland Hills-based Readz , a new startup that is aiming to help marketers quickly create microsites, landing pages, white papers, and other content, said today that it has raised more than $7.15M in funding, and launched its products. The company says it first raised funding in 2011, and has been operating in stealth mode. READ MORE>>.

Woodland Hills 100

Woodland Hills Tool Mobile Marketing 100

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Both Sides of the Table

OCTOBER 4, 2009

Not only do I need to understand a customer pain point that my solution solves but I also need to convince them that my product does it better or most cost effectively than others on the market. They like to feel like they compared your solution to something else on the market. To the contrary.

Sales 319

Sales Startup Platform Tips 319

Tech Zulu Event

OCTOBER 15, 2012

Email marketing and cross-channel interactive marketing saas solutions provider ExactTarget has acquired Pardot, a marketing automation provider and iGoDigital, web personalization provider in a move that will revolutionize its marketing platform. Pardot to Redefine Marketing Automation.

Platform 56

Platform Marketing Social Media Web 56

TechCrunch LA

SEPTEMBER 13, 2021

The latest investment is being used to finance the acquisition of another company in the space — Appetize, a digital and mobile commerce payments platform for enterprises such as sports and entertainment venues, theme parks and zoos. With the new capital, SpotOn has raised $628 million since its inception. Image Credits: SpotOn.

Technical Review 296

Technical Review Software Review Invest Acquisition 296

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Traditional marketing hype won’t get you the attention you need. every month.

Marketing 96

Marketing Metrics Social Media Content 96

SoCal CTO

JUNE 14, 2008

The topic is: Betting Your Company On An Internet Platform? However, these platforms could be interesting for prototype and pilot solutions. The other conclusion was that you need to have a migration path from the platform. Must design your application differently to live on top of the platform. It's funny.

Platform 150

Platform EC2 Java S3 150

Xconomy

MAY 15, 2017

The company, which operates a network of online markets for outsourcing biomedical research services and supplies, has raised $24 million in a new round of venture funding. Founding CEO Kevin Lustig said Scientist.com will use the additional cash to expand its operations.

Outsource 79

Outsource Marketing Research Web 79

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

Startup 213

Startup Generative AI Newsletter Tool 213

TechCrunch LA

JUNE 18, 2022

Things have already plunged so quickly at the signal of a recession that insiders fear a lengthy bear market could hit crypto far more brutally than expected — tearing tokens to lows far below the highs of the 2017 bull run. Crypto payment platform Nume raised $2 million in a pre-seed round led by Sequoia India. follow the money.

Newsletter 278

Newsletter Platform Capital Marketing 278

Tech.Co

SEPTEMBER 20, 2017

Hollywood studios are jumping on the trend of the VOD market. VOD Streaming Platforms Are Open for Independent Filmmakers. This freedom comes from the option to simply wait until we can find a new box office movie streamed somewhere on the web or available for download from pirate sites. For example, Warner Bros.

Hollywood 95

Hollywood Demand Marketing Netflix 95

socalTECH

MAY 20, 2010

Search engine giant Google is entering the television guide and consumer electronics market today, saying at the Google I/O conference that it is working with Sony, Logitech, and others on embedding technology to search for and view both web and television shows within devices.

Google 153

Google Platform Guide Conference 153

SoCal CTO

DECEMBER 7, 2009

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. Normally the product is defined as a web site. What applications and web sites have you been using? Then I spend time in all sorts of other applications and web sites.

Web 150

Web Sites Email HTML 150

socalTECH

AUGUST 15, 2014

Keith Bonnici: We have created a platform that lets standard web publishers tap into the growing pool of money being spent by app developers to market their products. All of the sudden, there was a growth in users coming from mobile platforms. You see users moving to a platform that doesn''t monetize advertising as well.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

socalTECH

MAY 9, 2013

Yekra says it is a digital entertainment distributor connected with an affiliate marketing system. Yekra says its system helps match content to viewers by genre, by digitally distributing entertainment through different web sites, blogs, social networks, and other destinations. READ MORE>>.

Platform 127

Platform Demand Entertainment Social Network 127

Startup Professionals Musings

NOVEMBER 18, 2020

Thus the rise of the “ sharing economy ,” with collaborative and peer-to-peer (P2P) platforms , including Lyft (rides), Airbnb (lodging), and WeWork (workspace). There are always opportunities to participate in existing platforms, such as becoming an Uber driver, or to start your own platform sharing your favorite hobby.

Platform 145

Platform Startup Social Media Customer 145

socalTECH

JULY 8, 2019

Los Angeles-based health messaging startup Curogram , a new startup developing a web-based, SMS app for the healthcare market, has been selected as a finalist for the Publicis Health Media Disruption Garage Competition, according to the company. READ MORE>>.

Competition 113

Competition Startup Advertising Web 113

Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world. What inspired you?

Web 93

Web USC Course Guide 93

socalTECH

NOVEMBER 2, 2017

Santa Monica- and Irvine-based Onica , a provider of IT services focused on cloud-based platforms like Amazon Web Services (AWS), has raised $20M in a funding round, the company announced this week. Onica said it will use the new funding to focus on growth of its Amazon Web Services (AWS) consulting and managed services business.

Services 113

Services Santa Monica Web Resource 113

Startup Professionals Musings

MARCH 24, 2013

This has been a long-time dream of Tim Berners-Lee , the man who (really) invented the World Wide Web. He calls his dream the ‘Semantic Web’ (or Web 3.0), meaning it understands user context. He and many other experts believe that the Semantic Web will act more like a personal assistant than a search engine.

Web 98

Web Entrepreneur Software Review Google 98

Tech Zulu Event

AUGUST 4, 2011

If you’re a big supporter of indie films or web series you’re probably checking out your favorites on a variety of different sites on the web. has provided a platform since 2005 for indie producers, distributors and advertisers to provide viewers with this kind of content. The folks over at Blip.tv To date, Blip.tv

Web 65

Web Netflix Social Media Product 65

Tech Zulu Event

JULY 1, 2013

The platform allows investors to do their due diligence on their own time, network with other investors and execute deals with little overhead.” The platform carefully vets every company applicant and only presents less than 2% of opportunities to its investor base. ” Over 650 accredited investors and over 450 companies.

Software Review 69

Software Review Platform Equity Tool 69

Both Sides of the Table

OCTOBER 1, 2009

In my previous post, The VC Ice Age is Thawing (for now) I wrote about the reasons why the VC market came to a screeching halt in September 2008 and remained largely shut until at least April 2009. There are now signs the VC market has gathered pace meaning it’s a great time to be fund raising. There is a lot of pent-up demand.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

Tech Zulu Event

MARCH 12, 2015

IT Departments and Web Teams are not synonymous. Web Teams are necessary to running websites and applications. Network engineers and programmers are essential in designing platforms and up-keeping them. Then, there are the creative peoples that help make the Web Team’s work stand out among others. Responsibilities.

Web 40

Web Cloud Computing Search Engine Optimization Outsource Development 40

SoCal Tech Calendar

SEPTEMBER 10, 2009

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. What separates successful companies from unsuccessful ones is often marketing. As an entrepreneur, knowing how to use these popular platforms gives you a competitive edge.

Social Media 100

Social Media Social Network Media Enterprise Forum 100

Tech.Co

FEBRUARY 19, 2021

Not only has he become the richest man in the world again, leapfrogging a certain Mr Musk, but it has also been revealed that Amazon has quietly acquired ecommerce platform Selz. In fact, ecommerce website builders and platforms have become seriously big business over the last few years. It's been a big week for Jeff Bezos.

News 137

News Acquisition Platform Sales 137

Tech Zulu Event

DECEMBER 21, 2015

One of the best ways for increase in business development is to create a more responsive web design. There are many aspects that go into a responsive web design that meets your client’s’ needs. There are many aspects that go into a responsive web design that meets your client’s’ needs. Making it Faster.

Web Design 40

Web Design Web Design Develop 40

socalTECH

OCTOBER 11, 2018

The company--led by longtime cloud and hosting services veteran Simon Anderson--offers up managed services and consulting for cloud platforms like Amazon Web Services (AWS) and Microsoft Azure. According to the newly formed company, it completed all three of those mergers earlier in 2018, and now has a customer base of 175 enterprises.

Services 133

Services SaaS Los Angeles Education 133

Startup Professionals Musings

OCTOBER 21, 2022

After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android. This freemium model has been used for years by web apps. Build your own marketplace platform.

Develop 138

Develop Development Platform Mobile 138

Tech Zulu Event

AUGUST 27, 2013

Billion dollar brands like GoPro built their empire marketing with video, but we don’t all have a sea of extreme sports athletes to upload thrilling footage. So here are the top 8 tips from 2 successful brands on what we can do to create engaging content and market our brands using YouTube as our platform.

Dollar Shave Club 106

Dollar Shave Club Tips Marketing Sales 106

socalTECH

APRIL 23, 2019

According to IMpact, it has added "deep linking" to specific product pages in apps, and tracking of in-app clicks and conversions for "partner attribution", in and enhancement to its platform. The company said the move will help marketers drive more revenue and higher mobile conversion rates.

Mobile 113

Mobile Ticketmaster Santa Barbara Equity 113

socalTECH

JUNE 10, 2009

Westlake Village-based Zumbox , which is developing a system which allows organizations to send mail electronically, based on postal addresses, announced this morning that it has partnered withh a marketing services firm, and appointed that firm's Chairman and CEO as its own CEO. Tags: szumbox postal mail executive marketing.

Zumbox 100

Zumbox Westlake Village Marketing Organization 100

Tech Zulu Event

OCTOBER 6, 2016

As the Internet continues to become populated with e-commerce sites, it’s becoming more and more difficult to generate web traffic, leads, and ultimate the sales for your website. Thankfully, we’ve compiled detailed guide in order to help you generate more awareness for your website in the global market. Work On Your SEO.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

socalTECH

FEBRUARY 23, 2016

Los Angeles-based programmatic advertising marketplace and technology provider OpenX has rolled out a new product aimed at the mobile app market, according to the company. OpenX said it has launched OpenX Bidder for Apps, an extension of its software for the desktop and mobile web, which works on mobile app inventory. READ MORE>>.

OpenX 100

OpenX Mobile Product Advertising 100

socalTECH

NOVEMBER 14, 2012

Santa Monica-based Nimble , the developer of web-based, customer relationship management (CRM) tools, said today that it has launched a new application programming interface (API) and application marketplace. The company said the new API is the first in a family of APIs to help developers create applications using Nimble's platform.

Santa Monica 159

Santa Monica Platform Email Web 159