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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. ” or “Are you developing for desktop, tablet, mobile, or all three?” Background Questions Let’s start with some background questions about the business and product.

Develop 520
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Mobile 173
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How Kixer Is Connecting Mobile Web Users To Apps

socalTECH

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124
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Reaching Girls With MobiGirl Media's Girl-Friendly Mobile Ad Network

socalTECH

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208
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Snap’s Yellow accelerator debuts its third batch of investments

TechCrunch LA

This morning, Snap joined a host of startup accelerators shifting its demo day online amid the COVID-19 quarantine. With its third class of startups, Yellow, Snap’s in-house startup accelerator that launched in 2018, brought investors and founders together in private slack channels after a live-streamed presentation.

Invest 237
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How To Reinvent Yourself As A Business Startup Today

Startup Professionals Musings

As a mentor to startups, I see more startups that are really an individual professional, marketing themselves as a consultant or freelancer in this new gig economy. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up. Software Development Professional.

Startup 164
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7 Startup Marketing Strategies To Bring In Customers

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Custom 146