Startup Professionals Musings

APRIL 10, 2020

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

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Mobile Marketing Technical Review Startup 173

TechCrunch LA

DECEMBER 16, 2019

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. Solve began as a series developed within the mobile-focused entertainment studio, Vertical Networks. ” . .

Social Media 131

Social Media Media Startup Mobile 131

socalTECH

FEBRUARY 19, 2021

Los Angeles-based Artie, a new startup developing mobile games which can be played inside social media, video, and messaging platforms, said this week that it has raised $10M in a seed funding round.

Mobile 113

Mobile Seed Funding Social Media Entertainment 113

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Customer 146

Customer Custom Marketing Startup 146

socalTECH

DECEMBER 24, 2012

Serena Ehrlich , Director of Marketing of Los Angeles-based Mogreet --and who is also well known in Los Angeles for her work with the Los Angeles chapter of the Social Media club--has been recognized by Mobile Marketer as one of its Mobile Women to Watch 2013. Ehrlich joined Mogreet earlier this year. READ MORE>>.

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Mogreet Mobile Marketing Social Media 277

TechCrunch LA

DECEMBER 4, 2018

The $45 million Series A was co-led by FitLab, Causeway Media Partners and JAZZ Venture Partners, with participation from Courtside Ventures, Elysian Park Ventures and ward.ventures. As you might expect from the name, Freeletics operates its mobile fitness coaching app on a freemium model, with tiered pricing beginning at $11.99

Coach 264

Coach Mobile Training Netflix 264

socalTECH

JULY 15, 2020

Manhattan Beach-based Pod Network , which says it is developing a mobile, social media network which connects users based on their physical location, plus professional and personal interests, has raised $5M in a seed funding. The company said the round was led by PACA Ventures and Anthony Misitano, founder of Post Acute Medical.

Social Media 113

Social Media Manhattan Beach Networking Media 113

TechCrunch LA

MAY 12, 2020

This morning, Snap joined a host of startup accelerators shifting its demo day online amid the COVID-19 quarantine. With its third class of startups, Yellow, Snap’s in-house startup accelerator that launched in 2018, brought investors and founders together in private slack channels after a live-streamed presentation.

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Invest Startup Artificial Inteligence Class 237

Startup Professionals Musings

NOVEMBER 28, 2020

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Who would not want to join the unicorns (recent startups with a current valuation of over $1 billion)? Establishing your brand with interactive social media.

Tips 161

Tips Startup Social Media News 161

TechCrunch LA

MAY 12, 2020

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Maple Media raised its original capital from Shamrock Capital, the investment firm managing money for the Disney family. ”

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Acquisition Media Los Angeles Google 136

Tech.Co

DECEMBER 28, 2022

With over 305 million start-ups being created every year globally, standing out from the crowd is a huge challenge. We've scoured the startup scene to find out which budding businesses have made big waves in 2022 — and whose growth is showing no signs of slowing down. Sign up to Tech.co's weekly newsletter today.

Startup 118

Startup Artificial Inteligence Platform Newsletter 118

socalTECH

APRIL 7, 2020

Playa Vista-based eResonate Media , a startup which is working on a live music streaming platform, said this morning that it has raised $1M in a funding round. According to the company, it is working on live streaming of a user's favorite bands to their mobile or other devices.

Media 113

Media Platform Mobile Funding 113

socalTECH

JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). Why tackle mobile?

Advertising 253

Advertising Mobile OpenX Software Review 253

socalTECH

JUNE 2, 2017

The world of mobile apps has added serious challenges for software developers, who don't just have to deal with crashes�they have to deal with slow performance, strange hangs, multiple carrier networks, and more. Software is a different beast in the mobile environment. How did you go from Scopely to starting Embrace.io?

Mobile 178

Mobile Develop Development Tool 178

socalTECH

MARCH 20, 2019

Loop Now Technologies , a startup founded by former LinkedIn and Snapchat employees--which has offices in Los Angeles--says it has launched a brand new, short-form video and social media app called Firework.

Social Media 113

Social Media Snapchat Media Content 113

TechCrunch LA

AUGUST 30, 2022

Digital avatar startup Genies , known its for high-profile partnerships with celebrities such as Justin Bieber, Migos and Cardi B, has just released its long-anticipated NFT storefront, “The Warehouse.” There’s one trend, which is the virtual trend, which is … I mean, it’s obvious. .

Geni 219

Geni Silver Lake Startup Platform 219

TechCrunch LA

FEBRUARY 19, 2020

The new batch of startups coming from across the U.S. based media company angling to be the conscious consumer’s answer to Refinery29. Mogul Millennial — this Dallas-based company is a digital media platform for black entrepreneurs and corporate leaders. Hardworkers — a Cambridge, Mass.-based

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

socalTECH

MARCH 6, 2017

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. We caught up with co-founder Clark Landry to chat about his new startup, which he co-founded with Michael Ritter.

Media 153

Media Mobile Startup Acquisition 153

socalTECH

JANUARY 13, 2017

Los Angeles-based Maple Media , a new startup led by startup veterans Clark Landry and Michael Ritter, said late Thursday evening that it has launched a new venture which will acquire and roll up mobile apps. Ritter, who serves as CEO of Maple Media, was previously in business development at Jam City and Mindjolt.

Media 100

Media Capital Southern California Mobile 100

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Marketing 114

Marketing Invest Social Media SEM 114

L.A. Business Journal

DECEMBER 27, 2016

parent company of mobile messaging app Snapchat, acquired Israeli augmented reality startup Cimagine Media for an estimated $30-$40 million, according to the Calcalist financial daily.

Media 113

Media Snapchat Mobile Startup 113

socalTECH

AUGUST 17, 2016

Pasadena-based Like Pizza , founded by veterans of Disney Mobile and THQ Wireless, says it has launched a new digital media studio, which it says will combine games and serialized animation into mobile apps. The startup, led by Jeff Nuzzi and Bob Spang, said it hopes to ship its first mobile app, Bunny Rappid, in 2017.

Mobile 100

Mobile THQ Marketing Pasadena 100

socalTECH

MAY 23, 2013

UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

Advertising 173

Advertising Mobile Idealab Social Media 173

socalTECH

MAY 9, 2017

Los Angeles-based Donut Media , a startup generating social video content focused on car enthusiasts, announced this morning that it has raised $800,000 in a seed funding round. The startup, led by CEO Matthew Levin, says it has created a process for creating highly shareable automotive social content. READ MORE>>.

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Content Media Seed Funding Los Angeles 100

Both Sides of the Table

AUGUST 21, 2011

My background was 8 years of telecoms & mobile and 8 years of cloud computing & SaaS – so these two themes were a given. Digital Media was an obvious theme because it’s one in which LA (where I’m based) and NY (where I spend a lot of time) have strong assets, companies and management teams. Or can they?

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Mobile Advertising Media Marketing 329

Startup Professionals Musings

JANUARY 24, 2020

Yet I still recommend apps as a good starting target for aspiring technical entrepreneurs, since they don’t require a large initial investment, and you can learn an incredible amount about the realities of business, without risking a lifetime of effort and several investor fortunes. Make your app support all platforms.

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Mobile Develop Development Platform 126

Both Sides of the Table

AUGUST 30, 2015

Technology is of course a dual-edge sword but the media discussions of how it affects human interactions all too often focuses on the downsides. Numerous articles point out the “ sitting is the new smoking ” and if so then “mobile phones are the new crack.”

Mobile 150

Mobile Startup Email Course 150

Startup Professionals Musings

SEPTEMBER 16, 2023

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Who would not want to join the unicorns (recent startups with a current valuation of over $1 billion)? Establishing your brand with interactive social media.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

socalTECH

APRIL 5, 2012

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. Describe what Mobile Roadie does? The luck was Taylor Swift signing up organically in late 2009, which was our first major artist.

Mobile 239

Mobile Santa Monica Content Tool 239

socalTECH

AUGUST 2, 2013

How do you keep up with everything that''s happening with your favorite interests, brands, and personalities on your mobile phone? Yapert raised a funding round a few weeks ago from the Tech Coast Angels, Desert Angeles, and Pasadena Angels for its mobile apps, which consolidates news and information about your favorite interests.

Mobile 159

Mobile Startup Entertainment Tech Coast Angels 159

socalTECH

AUGUST 15, 2014

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

socalTECH

JANUARY 29, 2015

Santa Ana-based SEKUR.me , a startup developing multi-factor, mobile authentication and payment technology, said today that it has launched a new Strategic Alliance program to help enable mobile e-commerce payments. The company said its product helps enable secure, mobile payments on iOS and Android. READ MORE>>.

Commerce 100

Commerce Mobile Social Media Media 100

TechCrunch LA

MARCH 8, 2019

Responding to Elizabeth Warren’s call to regulate and break up some of the nation’s largest technology companies, the venture capitalists that invest in technology companies are advising the presidential hopeful to move slowly and not break anything. This is not a new model, and it makes no sense,” says Narasin.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

socalTECH

AUGUST 5, 2014

It might look a little like Demo Day for Warner Media Camp , the startup incubator program being run out of Los Angeles by Turner/Warner Bros. The startups--which had previously been announced in May--are all working on areas of technology which are strategic to Turner/Warner Bros., at the intersection of technology and media.

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Media Class Hollywood Incubator 124

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? The other thing is visual formats, and how that shows up.

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Demand Media eHow Content 240

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. It ends up being good for both. It's also a meritocracy, because anybody can put a podcast up.

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Media Report Advertising Content 150

socalTECH

MARCH 11, 2016

Venice, California-based Rally Networks , a startup which uses free charging stations in public locations to help spread the word about mobile apps, has been selected for the new Virgin Media Accelerator that is launching in London. READ MORE>>.

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Media Networking Venice Mentor 100