Both Sides of the Table

MARCH 21, 2013

So when I meet with GRP portfolio companies that do enterprise sales I try to emphasize the following: 1. In the Ad Tech world PS revenue often means providing “media services” as a value-add to using your product. Often your sales engineers can do the customizations without bugging the core eng team. configuration.

Software Review 321

Software Review Software Services Company 321

Startup Professionals Musings

JULY 24, 2020

According to studies , the alternative of acquiring new customers still costs you five to seven times more than retaining existing ones. But customers today are fickle, instantly aware of every new alternative, due to the Internet and social media, and not afraid to change. Go beyond asking customers how they want you to improve.

Customer 136

Customer Custom Social Media Startup 136

Both Sides of the Table

AUGUST 21, 2011

Digital Media was an obvious theme because it’s one in which LA (where I’m based) and NY (where I spend a lot of time) have strong assets, companies and management teams. While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media.

Mobile 329

Mobile Advertising Media Marketing 329

Startup Professionals Musings

SEPTEMBER 19, 2021

They outline the new rules for existing brands, but I believe that every entrepreneur who doesn’t yet have a brand yet should study these carefully, as paraphrased for startups below. The result is higher repeat purchases and sales without promotion. A highly motivated front line engages customers and tells your story with passion.

Company 152

Company Companies Startup Customer 152

Startup Professionals Musings

NOVEMBER 11, 2019

Per the latest study by networking giant Cisco , the world’s yearly mobile data traffic has grown 17-fold over the past 5 years, reaching 11.5 Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

SEPTEMBER 7, 2016

Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business. In fact, I believe modern entrepreneurs need to be super sales people, in the most positive sense, to their team as well as customers. No pain usually means no sales.

Ideas 65

Ideas Sales Entrepreneur Customer 65

Tech.Co

OCTOBER 24, 2017

In fact, 71 percent of people say they make buying decisions based on recommendations they find on social media. The art of online sales has become more about reach and trust, rather than limited connections. Marketers have been conditioned to meet conversion and sales quotas since the dawn of marketing time.

Technical Review 102

Technical Review Content Marketing Social Media 102

InfoChachkie

NOVEMBER 3, 2014

Social Media has been traditionally seen as branding medium, but that seems to be shifting this year. I’ve seen some smaller retailers execute very innovative strategies, such as posting items for sale on Instagram to the first person who emails them. John Greathouse : Albert, thanks for taking the time to chat.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Tech Zulu Event

MARCH 7, 2010

Discover the what the future holds for you and this game changing media platform. Keynote: Jordan Rohan, Managing Director of Equity Research, Internet and Digital Media, Thomas Weisel Partners 9:30am: Keynote Panel: The State of Mobile: The Economics Of Critical Mass? Krishna Subramanian, Co-Founder, Mobclix.

Mobile 40

Mobile Media Case Study Advertising 40

socalTECH

DECEMBER 30, 2016

Other examples include media tech companies ZEFR and GumGum � both having record years and positioned extremely well for continued growth in 2017. I studied East Asian religions in college and was intrigued to hear that a Buddhist monk was delivering meditation and mindfulness via a mobile app.

Santa Monica 124

Santa Monica Southern California Venture Capital SoCalTech 124

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Activity 164

Activity Conference Press Case Study 164

socalTECH

MAY 30, 2019

There are tons of studies that we've done that show when a brand is not good, that employment brand, it impacts your entire brand and the people you can get to come work for your company, and the people you can get to stay. You've got to have great sales enablement. Explain what you mean about branding in the employment area?

Content 193

Content Social Network Coach Help 193

Startup Professionals Musings

MAY 31, 2015

Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5 Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. exabytes per month at the end of the year.

Startup 106

Startup Social Media Entertainment Metrics 106

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. People aren’t going to fundamentally change their media consumption patterns just as consumers don’t fundamentally change their diets.

Company 339

Company Companies Technical Review Content 339

socalTECH

NOVEMBER 6, 2020

As we studied that Gen 1 and Gen 2 of the company, a few things popped out at us. When I studied the landscape, it's clear that for our consumers, they are very price conscious. When you have a big, multi-hundred thousand dollar sales engines like Honda, it's tough to do that, whereas we are smaller, and newer, and innovative.

Startup 124

Startup Pricing Platform Study 124

Startup Professionals Musings

MARCH 25, 2016

For example, Starbucks found initial success with professionals aged 25 to 40 in urban areas and with moderately high income but later looked to a new market of millennials who wanted a place to sit and chat, study or work. Include mobile-app support and new social-media channels. Word-of-mouth is an inadequate strategy.

Customer 55

Customer Custom Marketing Social Media 55

Startup Professionals Musings

DECEMBER 6, 2017

Per the latest study by networking giant Cisco , the world’s yearly mobile data traffic has grown 18-fold over the past 5 years, reaching 7.2 Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 55

Startup Social Media Entertainment Metrics 55

socalTECH

NOVEMBER 17, 2010

A few companies have aggregated all of that free media out there from those marketing materials. Studies show, if you don't, people will turn to piracy. Especially with DVD sales declining, we offer an interesting way to help studios. Those scenes are aimed at getting people to get to the theater.

Startup 190

Startup Los Angeles Content Hollywood 190

Tech Zulu Event

AUGUST 15, 2011

and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Matt will speak about social media analytics and ROI, and how conversation is not enough without conversion. Garth Holsinger, VP of Global Sales and Business Development, Klout.

SEO 85

SEO CTO Coach Conference Social Media 85

socalTECH

AUGUST 9, 2013

Big publishers are using that to arm their sales forces, and figuring out what advertisers to go after and what to pitch. We''re not buying and selling media, we''re helping people to understand what''s going on. gabe gottlieb adomic yieldmetrics online display advertising analytics study interview' Gabe Gottlieb. READ MORE>>.

Advertising 153

Advertising Startup CTO Coach Study 153

Tech Zulu Event

AUGUST 21, 2013

Nick Tran, Social Media Director for Taco Bell said, “The new entertainment for teens is YouTube. For me, VidCon is already too big, having gone for 3 years now, but it’s crazy to think most of these big media companies are seeing the YouTube cultural fan phenomenon for the first time.

Conference 99

Conference Hollywood eHow Content 99

InfoChachkie

JUNE 30, 2014

Too bad, as they would be well served to study Dirty Franks marketing plan, which has withstood the test of time. For this reason, Rincon Venture Partners looks for companies which are scaling sales, despite the absence of a marketing budget. Dirty Franks is a dive bar located in Philadelphia, which is also home of The Wharton School.

Marketing 193

Marketing Software Review Product Social Media 193

Startup Professionals Musings

APRIL 6, 2014

In a recent study by networking giant Cisco , the world’s yearly mobile data traffic grew 81% in 2013 and will reach 1.3 Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. zettabytes by the year 2016. Data enable: use metrics and measurements.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

JUNE 17, 2016

Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. The report also indicates that customer problem experiences continue to increase, up four percent to 54 percent since the last study. Carey School of Business.

Customer 56

Customer Custom Startup Satisfaction 56

Both Sides of the Table

MARCH 25, 2016

billion in sales and thus controls less than 10% of the market. If you figure out how to scale a video product inside of Facebook really, really, quickly they’re likely to allow it to happen for a while so they can study the positive & negative impacts on user experiences. Study your history. Competition.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

FEBRUARY 16, 2018

I was happy to see a real focus on preparing for tomorrow highlighted in a new book, “ Start a Successful Business ,” by Colleen DeBaise, who has made a career of studying and writing about entrepreneur challenges. Tomorrow is never mentioned in the pitch. Regularly follow reviews and influencers in your industry.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

OCTOBER 16, 2015

They outline the new rules for existing brands, but I believe that every entrepreneur who doesn’t yet have a brand yet should study these carefully, as paraphrased for startups below. The result is higher repeat purchases and sales without promotion. A highly motivated front line engages customers and tells your story with passion.

Startup 104

Startup Customer Custom Social Media 104

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. Through advertising or direct sales, these sites harvest intent. A FB ad targeted at one person (my wife) - Gabriel Weinberg , May 14, 2010 The other day I gave a presentation with Steve Welch on the use of social media in politics. You could just outspend.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

JANUARY 3, 2011

The customer base is no longer a mass audience that can be driven by mass media, but a dynamic network of individual customers who interact with each other, and expect to interact with you as a business. Conversations may be on existing social media, or on your own brand forum established specifically for this purpose.

Customer 91

Customer Custom Startup Networking 91

Tech Zulu Event

JANUARY 19, 2012

“The rise of couponing in late 2008 coincided with the recession of the late 2000s;” this factor combined with an increased consumer interest in mobile technology and devices led to an unprecedented decline in print media. A study conducted by Rice University’s Jesse H.

Mobile 85

Mobile Software Review Statistics Technical Review 85

socalTECH

DECEMBER 1, 2009

Buy: The Biggest Question Customer Conversations: Are Apps A Shout Out or a Deep Discussion Survival of the Fittest: Darwin's Law of Apps and packed with case studies!

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124

Startup Professionals Musings

NOVEMBER 26, 2014

Digital marketing is simply the move to the digital tools and technologies that most people depend on every day, including smartphones, search engines, tablets, video on demand, and the social media channels like Facebook, LinkedIn, Twitter, and YouTube. Ryan and Rob “Spider” Graham.

Marketing 101

Marketing Startup Case Study Resource 101

Both Sides of the Table

NOVEMBER 4, 2010

I cannot recommend it enough for people in the technology or media sectors. The incumbents have expensive product features to maintain and often expensive sales channels. I am reminded about how dismissive traditionally television media is about YouTube – even to this day. About how Microsoft viewed Google Apps.

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

JULY 15, 2018

They outline the new rules for existing brands, but I believe that every entrepreneur who doesn’t yet have a brand yet should study these carefully, as paraphrased for startups below. The result is higher repeat purchases and sales without promotion. A highly motivated front line engages customers and tells your story with passion.

Startup 53

Startup Customer Custom Social Media 53

Tech Zulu Event

JUNE 15, 2015

If Pinterest is catnip for girls, Tapiture was founded to go after the men, but quickly evolved into a more sophisticated artistic social media community. If we see products are trending, we reach out and strike a deal with the vendor and make it for sale on our platform. million in seed funding since its founding in 2012.

Seed Funding 40

Seed Funding Funding Commerce Social Media 40

Both Sides of the Table

NOVEMBER 14, 2010

This is the time it takes for a bankruptcy or asset sale to occur. Instead investors are looking for the next flash sale, private sale, game dynamic, social games that rely on mobile platforms with geo-fenced, location aware offers. I’m looking at how the digital living room will change media consumption.

Invest 299

Invest Angel Technical Review Venture Capital 299