Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Engage your audience with social media.

Social Media 93

Social Media Content Startup Web 93

Both Sides of the Table

JANUARY 19, 2015

.” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. Content is a “hits driven business” and therefore you can only invest in platforms not media. That is YouTube today. I think most arguments miss the mark.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

AUGUST 17, 2018

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing.

Social Media 55

Social Media SEM Startup Advertising 55

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? Encourage ongoing social media customer conversations. Social media is the ideal vehicle for these conversations. Firing randomly to see what sticks doesn’t work. For good content, less is more.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Here is my summary of the seven most successful lead-generation vehicles he recommends today: Search-engine marketing. Social-media advertising.

Startup 99

Startup Social Media SEM Advertising 99

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing.

Customer 60

Customer Custom Marketing Social Media 60

Both Sides of the Table

FEBRUARY 18, 2013

Summary Version. It means the “ torso TV ” consumption patterns will be more important than the head or the long tail for the next era of media companies. You should only worry about this if you’re a large, traditional media company with fat margins. Media in an age of: low-cost capture from mobile devices.

Startup 380

Startup Media Content Platform 380

Startup Professionals Musings

JUNE 6, 2012

Self-service technologies, social media, and smart phones have created a new set of expectations for high-tech consumers today. I found a good summary of these new expectations in a book just published by Micah Solomon, “ High-tech, High-touch Customer Service.” Respect your customer’s view of usability. You should be watching.

Customer 97

Customer Custom Services Startup 97

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism. Or leave the Web, respectively pay the publishers. ″, …).

Social Media 41

Social Media Develop Development Media 41

Both Sides of the Table

OCTOBER 17, 2019

For start, there are many types of businesses that are large or complex “considered purchases” that have higher close rates over the phone than on a web form. Of course the media doesn’t do nuance well so this is an emotional topic. Why does that matter? But here’s the big “aha.” When you think about what makes Google so valuable?—?it’s

Venture Capital 223

Venture Capital IP Startup Google 223

Startup Professionals Musings

MAY 15, 2013

Self-service technologies, social media, and smart phones have created a new set of expectations for high-tech consumers today. I found a good summary of these new expectations in a book recently published by Micah Solomon, “ High-tech, High-touch Customer Service.” This exemplary customer service is just savvy marketing.

Customer 89

Customer Custom Services High Tech 89

Tech Zulu Event

MARCH 10, 2012

Cunningham’s current business, a marketing agency, Polar Unlimited in Toronto, had expanded in growth through the last decade by embracing social media and web 2.0. Like Gary Vaynerchuk, Cunningham built the family business 10 fold through creating branded web content with a viral touch. They specialized in content creation.

Startup 76

Startup Social Media Content Web 2.0 76

Startup Professionals Musings

SEPTEMBER 27, 2011

Social media is a huge resource for entrepreneurs. Sadly, too many entrepreneurs still think social media is only for play, rather than work. The elevator pitch should be the first few paragraphs of your business plan, your executive summary, your investor presentation, and the first page of your web site.

Entrepreneur 96

Entrepreneur Startup Blogging Social Media 96

Both Sides of the Table

MAY 4, 2010

Some summary notes are below. Palm (acquired by HP ) – In our interview we talked about how transformational mobile computing is and why it’s different than web computing (e.g. Klout measures influence on topics across the social web to find the people the world listens to; assigns a Klout score to Twitter members.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

Both Sides of the Table

APRIL 15, 2010

You can watch this week’s TWiVC episode by clicking on the link and my summary notes are below. {if Bill Gross is the man responsible for the overwhelming amount of monetization on the web. They help speed up the network by pushing the highly viewed and large media files to the “edge&# of the network (e.g.

Venture Capital 271

Venture Capital Capital Google Platform 271

Both Sides of the Table

JUNE 8, 2014

Web Services, led by Amazon’s AWS, which reduced the costs a further 90%. The “Three C’s” of the Internet … The infrastructure and web services phases of the Internet are built. Fred Wilson has done this for the NY startup scene but of course you also have mass media located there.

Startup 390

Startup Venture Capital Capital Funding 390

Both Sides of the Table

AUGUST 14, 2009

My Summary on getting access will be to tell you what most people don’t want to hear. You need to make it an effort by researching on the web and going and doing 50 coffee meetings with people. This is part of my ongoing series Pitching a VC. Most people are lazy. The information is publicly available.

Angel 291

Angel Funding Venture Capital Startup 291

Both Sides of the Table

NOVEMBER 13, 2012

He had just received notice from a major media organization that they were going to run a very negative news story. We showed the journalist exact examples across 5 or 6 of the most popular web properties on the Internet. There were no follow-on articles in the tech press or even other online mass media journals. A day passed.

Press 336

Press Blogging Journal News 336

Both Sides of the Table

MARCH 1, 2011

The video can be watched here , but there is a most excellent summary below provided by John Excley. Because he was particularly attracted to the idea of positioning Quigo in the business of helping retailers with search, Quigo started building sophisticated technology for applied semantics stuff with web pages.

Google 302

Google Startup Advertising Acquisition 302

Both Sides of the Table

JANUARY 16, 2012

Executive Summary. If you want to watch the video version summary of my advice on fund raising it’s here. It’s tempting to want to stay in your offices and fund raise via email or web conferencing. But the summary for you is: - get an intro. This is the fund raising perspective from both sides of the table.

Develop 366

Develop Development Funding Venture Capital 366

Both Sides of the Table

OCTOBER 23, 2017

I’m not a connected-all-the-time social media user anyways so it wasn’t immediately obvious to me how profoundly positive this would be but I’ll explain why it’s been such a positive experience. After responding to email, rather than checking Facebook I find myself going straight to Axios to check the news summary. No more addiction.

Social Media 267

Social Media News Mobile Snapchat 267

Both Sides of the Table

DECEMBER 22, 2011

If you’re a startup and you haven’t read my summary of Clay Christensen’s seminal work please do. And then they decided they wanted to be the Internet retailer of computing services so they created Amazon Web Services. That’s what I mean by deflationary economics. It is a classic case of the Innovator’s Dilemma in practice.

Startup 386

Startup Pricing Marketing Product 386

Both Sides of the Table

FEBRUARY 12, 2017

It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate.

Buzzfeed 210

Buzzfeed Media Content News 210