Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2

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Social Media Media Startup Tips 108

SoCal Tech Calendar

NOVEMBER 14, 2012

Driving Purchase Decisions in the Social Media Era. TCOSC Marketing and Sales Executives Society. Social media is evolving rapidly and is dramatically altering how purchase decisions are made.

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Social Media Media Technology Council TCOSC 113

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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Social Media Media Marketing Startup 103

socalTECH

JANUARY 4, 2013

Thousand Oaks-based Xirrus , the developer of high performance wireless networking equipment, is tapping into Relayware , a provider of collaboration and communicaitons software as part of its sales efforts, the firms said Thursday. Financial details of the link were not announced by the companies. READ MORE>>.

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Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

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Social Media Media Startup Platform 108

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Social Media Customer Custom Media 214

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

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Social Media Media Entrepreneur Platform 59

socalTECH

NOVEMBER 4, 2009

San Diego-based Brickfish , a developer of social media and networking software being used by brands, reported today that it has hired on a Paul Botto, most recently Head of Analytics for the North American Sales Organization at Google, as its Vice President of Sales. READ MORE>>.

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Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

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Social Media Customer Custom Media 91

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

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Social Media Customer Custom Media 99

Eric Greenspan

NOVEMBER 5, 2009

I’ve been learning a ton about social media lately, but I have to say, I never feel like I’m actually getting anywhere with it all. Anyhow, sorry to rant, but I’m frustrated with social media and the concept in general. But I’m not really selling a product or service.

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Social Media Media Sales Marketing 100

Tech Coast Venture Network

FEBRUARY 25, 2010

Manal Richa Social networking is not about technology or what you had for lunch. While creating a major shift in messaging and communication, social networking is literarily changing the way we look at the world. Keep in mind though that social networking is a two-way street. Two-way conversation.

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Social Network Networking Search Engine Optimization Social Media 100

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. A City of Angels: How Social Media is Bringing LA Closer to Utopia. Social Media and Urban Development in Hollywood.

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Social Media Los Angeles Media Angel 92

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the new book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

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Social Media Media Marketing Platform 79

SoCal CTO

MAY 15, 2009

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Can social networking be a money-maker for companies?

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Social Network Networking Yammer CTO Hire 150

Startup Professionals Musings

SEPTEMBER 11, 2015

Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business. In fact, I believe modern entrepreneurs need to be super sales people, in the most positive sense, to their team as well as customers. No pain usually means no sales.

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Sales Entrepreneur Customer Custom 106

Startup Professionals Musings

MAY 1, 2022

Don’t waste your time networking with strangers. Start networking smarter and smaller. Craft a no-follow-up sales letter, after you have positioned yourself as the right expert, with powerful testimonials. Don’t dumb it down for social media. Instead of asking themselves “How and when will this generate sales?”

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Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

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Startup Professionals Musings

AUGUST 15, 2022

Per a recent study by networking giant Cisco , the world’s yearly mobile data traffic has grown 17-fold over the past 5 years, reaching 11.5 Virtual living: the rise and growing dominance of social media. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

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Startup Social Media Entertainment Metrics 126

TechCrunch LA

OCTOBER 23, 2019

Elabelz was pulling in $23 million in revenue off of the sale of 150,000 boxes of clothes — so the logistics and fulfillment and brand partnerships would be a breeze. FlipFit works by creating a social network based on friends and followers. FlipFit works by creating a social network based on friends and followers.

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Social Media Commerce Los Angeles Social Network 184

Tech Zulu Event

AUGUST 27, 2013

Nick Tran, Director of Social Media for Taco Bell. Evan Bregman, Director of Digital Media at Electus said, “If we wanted to cut through the clutter of all the different youtube channels …. Don’t worry about major production value, but you do need great audio and clear messaging. Get likes and subscribers.

Dollar Shave Club 106

Dollar Shave Club Tips Marketing Sales 106

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks.

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Social Media Media Social Network Seed Funding 268

socalTECH

APRIL 1, 2016

Woodland Hills-based United Online has sold its StayFriends social networking site, to German company Stroer Content Group GmbH , the company said Thursday afternoon. United Online said it will receive 16.0 million euros ($18.3M US) for StayFriends.

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Startup Professionals Musings

MAY 12, 2021

Network with local organizations and industry groups. Networking is all about marketing yourself and your company. You won’t need the multiple follow-ups and time to close new sales. Use social media for marketing, not just feedback. Use social media for marketing, not just feedback.

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Technical Advisors Tips Marketing Case Study 154

socalTECH

SEPTEMBER 14, 2010

Loria was most recently running his own consulting firm, Third Millennium, and also has serve as SVP of Sales at Viacom, where he handled ad sales for MTV Networks. Tags: svnetwork executive social media advertising brands. Loria also has been at Turner Broadcasting, Massive, Joost, and TidalTV. READ MORE>>.

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Redpoint Social Media Advertising Sales 133

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. To compete, startups must find ways to provide customers an easier, faster, more pervasive connection to digital networks, via mobile as well as the Internet.

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Customer Custom Networking Entrepreneur 93

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

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Media Marketing Social Media Resource 59

Startup Professionals Musings

JANUARY 16, 2011

Rightly or wrongly, public ownership often lends prestige and credibility to the company in its sales efforts, general public relations, and the execution of its future strategies. If you have been giving stock options, employees will want you to be a public company, to exercise their rights to buy the stock and sell it at a profit.

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Social Media Media Draper Startup 89

socalTECH

JULY 21, 2011

Los Angeles-based MomentFeed (www.momentfeed.com) is looking to sort through that data to help marketers better tap into location based, social networking. Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0.

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Social Media Zumbox Media Startup 248

InfoChachkie

JUNE 16, 2011

In social media, the underlying artifact of the ecosystem is that consumers are following people. What do you think the social media ecosystem will look like in three years and what role will a fully matured Ad.ly I have been monetizing social media for six years. That is a much, much, much bigger community.

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SoCal CTO

OCTOBER 14, 2009

Cliff Allen is someone I've known for quite a few years and he's a go to person for me when I'm thinking about issues around marketing, sales, technology, startups and networking. So, naturally I have to ask: What are your thoughts on my concerns around networking and particularly visible networking? Growing our business!

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Los Angeles Networking Marketing Startup 150

TechCrunch LA

OCTOBER 7, 2021

Its “content arm” Entity Mag has quite interestingly gone viral on social media and has more than 1.1 There are some 250 mentors in the Entity network now, with some focused on lectures to groups of students while others work individually with them, usually in connection to the technical subjects they are studying.

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Mentor Training Startup Course 297

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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Media Social Media Marketing Resource 92

TechCrunch LA

AUGUST 30, 2022

Genies charges a 5% fee on each sale, allowing creators to keep the majority of the revenue they earn on each transaction, Nigam said, contrasting that with the 50%+ fee Meta charges for NFTs within its Horizon Worlds metaverse. An image of the Genies platform showcasing a fashion collection designed by creator Ian Charms.

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Geni Silver Lake Startup Platform 219

socalTECH

FEBRUARY 13, 2015

Los Angeles-based CurbStand (www.curbstand.com) is hoping to change that, by offering up a mobile app which connects you with the company''s network of CurbStand valet parking companies, which offers on-demand retrieval of your car, mobil payments, and on the valet parking operator side--lots of business analytics tools and reporting.

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Networking CTO Hire CTO Coach Mobile 100

Startup Professionals Musings

AUGUST 4, 2019

Don’t waste your time networking with strangers. Start networking smarter and smaller. Craft a no-follow-up sales letter, after you have positioned yourself as the right expert, with powerful testimonials. Don’t dumb it down for social media. Instead of asking themselves “How and when will this generate sales?”

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Tech.Co

MAY 31, 2023

In this guide: Free Business Tools Best Communication Tools Best Cybersecurity Tools Best Project Management Tools Best Marketing Tools Best Financial Tools Best HR tools Best Sales Tools Next Steps: Moving Forward With a Solution Best Free Business Tools for Startups Not every startup will have a budget for smart software. While Hide.me

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Tool Startup Software Review Technical Review 128