Startup Professionals Musings

JUNE 4, 2021

With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Campaign setup and ad copy writing. Tracking and performance reporting. Both have the same end goal of getting people to your website.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Both Sides of the Table

OCTOBER 25, 2014

After their recent PR they reported back to my that candidate inflow has gone up dramatically. Enterprise Sales – The very first thing a potential customer does when you email or call to set up a meeting is Google you. but didn’t convert to sales. Classmates call. People give them attaboys. Press matters.

Press 415

Press Google Course Writing 415

Both Sides of the Table

MAY 24, 2021

It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. Today they announced that they acquired a large competitor in their space for what is reported to be a $100 million transaction.

Venture Capital 363

Venture Capital Capital Funding Startup 363

Both Sides of the Table

APRIL 12, 2017

We’re expected to be at conferences, events, sales meetings and be publicly visible. And then there are investors who want updates, calls, reports, check-ins. Recruiting, business development, shipping product, writing blog posts, networking … it’s all the same. People expect blog posts, Tweets, panels, speeches.

Activity 297

Activity Blogging Email Startup 297

Both Sides of the Table

JULY 1, 2010

As your organization grows and you hire senior staff where you are no longer managing every employee directly the issue of how to manage people that are not your “direct&# reports arises. Dipping: As a decision maker you rely on information being passed to you by the people who report to you.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Both Sides of the Table

JUNE 23, 2010

So my message to you if you work in a position where you have people reporting to you – don’t sweep feedback under the rug – even if it’s negative. You can start with just a bullet point list with a list of functions that you expect the person reporting to you to complete or manage depending on their seniority.

Startup 297

Startup Writing Examples News 297

InfoChachkie

MAY 5, 2014

I hesitate to write about design, as I have never considered myself to be a "color or font" person. Most tellingly, pcAnywhere wasn''t even mentioned in IDC''s report. Noted American architect Frank Lloyd Wright famously cautioned his design disciples that form should not compromise function.

Symantec 227

Symantec Technical Review Software Review Design 227

Both Sides of the Table

APRIL 16, 2011

After college Joanne worked for 4 years in retail apparel at Macy’s where she initially managed sales reps on the floor and then worked as a buyer of clothing. This is where she first developed sales skills. She doubled her salary by going into sales. to $12m in sales. “A lot of sales is innate.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

TechCrunch LA

MARCH 17, 2019

Welcome back to Transportation Weekly; I’m your host Kirsten Korosec, senior transportation reporter at TechCrunch. This is where investigative reporting, enterprise pieces and analysis on transportation lives. This investment would give Uber ATG a valuation of between $5 billion and $10 billion, WSJ reported.

San Fernando 217

San Fernando Los Angeles Commerce News 217

Both Sides of the Table

AUGUST 14, 2017

But unlike the popular press reporting of this conflict — 80% of the time it is founder-to-founder conflict and not investor-to-founder conflict. Those seldom get reported. At times I’m sure it feels terrible to be a publicly traded company but ultimately I believe the sunshine of publicly reported numbers produces better results.

Startup 217

Startup Technical Review Equity Report 217

Tech Zulu Event

JUNE 11, 2012

Tech Reporters: These individuals will write and edit informative and practical articles on a range of topics including Startups/Entrepreneurs, Gadgets, Mobile Tech, Tech in Entertainment, Gaming, Apps & Software, productivity, and cover breaking tech news. Will also report on local tech events in their respected area.

Technical Review 71

Technical Review Software Review Writing News 71

Startup Professionals Musings

OCTOBER 16, 2020

In reality, the opportunities are greater for starting with a micro-business , ideally from your special expertise or passion, with fewer than five employees, and just enough sales to comfortably support you and your team. The Small Business Administration reports that over 50 percent of small businesses are now home-based.

Customer 125

Customer Custom Tool Writing 125

Both Sides of the Table

APRIL 10, 2014

If you’re an early investor like I am that often means writing the first $2-3 million check into a business that previously had either survived on fumes or on a $500,000 angel round. The best ones bring in more executive leadership so you can appropriate allocate resources across sales, marketing, product, engineering and support.

Startup 381

Startup Resource Venture Capital Activity 381

Both Sides of the Table

MARCH 22, 2010

File this under both Startup Adivce and Sales & Marketing Advice. Journalists don’t know enough about your company before the show, don’t have time for proper research, and you will be competing for their time afterward with 49+ other companies that want them to write about you. - Many other great companies are not. -

Tips 307

Tips Startup Press Blogging 307

Both Sides of the Table

SEPTEMBER 8, 2010

I finally got around to writing it having read Fred Wilson’s post about what a CEO does. Due to the language and culture issues in Europe we opted for a country structure with an MD in each country and local sales, marketing & customers support staff. Both are basically people businesses. It doesn’t seem fair.

Venture Capital 319

Venture Capital Startup Sales Customer 319

socalTECH

DECEMBER 1, 2010

We built the website The Numbers, which tracks daily and weekly box office grosses and DVD sales, and we also provider consulting services--primarily to independent filmmakers, or anybody in the industry who needs to get financial data in order to support their business plan or to make investment decisions.

Beverly Hills 164

Beverly Hills Research Hollywood Sites 164

Both Sides of the Table

MARCH 2, 2011

I’m sitting at my computer now at 9.00pm writing this – which is an hour earlier than I normally write (there are about 8 women at my kitchen table having a book club (aka excuse to drink wine & gossip so I’m locked in another room writing. Mostly during the day I’m in meetings or doing work.

Email 287

Email Blogging Venture Capital Writing 287

Startup Professionals Musings

AUGUST 1, 2013

Of course, you can’t predict everything, but writing down what you know will identify existing problems sooner, and allow other team members to help. Seasonal sales fluctuations eat cash. Fluctuating sales means more inventory is required to cover the ups and downs. You can be on budget, and still run out of cash.

Startup 114

Startup Sales Layoffs Slides 114

Startup Professionals Musings

FEBRUARY 16, 2018

I was happy to see a real focus on preparing for tomorrow highlighted in a new book, “ Start a Successful Business ,” by Colleen DeBaise, who has made a career of studying and writing about entrepreneur challenges. I often hear entrepreneurs who seem to rely wholly on their own passion, and the view of a few friends.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

MAY 23, 2014

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 102

Startup Slides Email Customer 102

socalTECH

AUGUST 27, 2014

We worked together for four years, and I ended up heading up media buying at that company, and he headed up sales. We started looking at the landscape, and as I was getting my MBA at the time, ended up writing the business plan for ConsumerTrack. We''re able to track everything we''re doing, and report back on it.

Startup 239

Startup El Segundo Marketing Media 239

Startup Professionals Musings

JANUARY 17, 2016

Of course, you can’t predict everything, but writing down what you know will identify existing problems sooner, and allow other team members to help. Seasonal sales fluctuations eat cash. Fluctuating sales means more inventory is required to cover the ups and downs. You can be on budget, and still run out of cash.

Startup 64

Startup Sales Layoffs Slides 64

Both Sides of the Table

OCTOBER 19, 2009

After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. I had seen many cycles and decided that since I was going to do it all over again I should write about it. I decided to write about my experience and to be blunt. And covered we did.

Venture Capital 274

Venture Capital Blogging Startup Slides 274

Both Sides of the Table

FEBRUARY 24, 2019

I have been writing a series on how startup boards get selected, who sits on them and what to avoid. Equally, put away your computer, your iPad or whatever other electronic device you use unless it’s 100% in note-taking mode and you’re using a stylus to write. The thing is?—?no You don’t have to have an opinion on every topic.

Startup 251

Startup Help Technical Review Writing 251

Both Sides of the Table

MARCH 6, 2010

I have no quarterly sales targets for the first time in a decade – For anybody who’s ever been in a company with sales targets you can attest to what a fire drill the ends of March, June, September and December can be. The idea that people “report to you&# must validate some primal need.

Venture Capital 312

Venture Capital Technical Review Startup Entrepreneur 312

Both Sides of the Table

SEPTEMBER 28, 2014

I have long tried to raise awareness of the trade-off between growth & profits as outlined in this much read blog post on the topic (and please forward to your favorite journalist who often simply report that companies that aren’t profitable are bad). I am not suggesting these are bad sources of capital – they are not.

Startup 383

Startup Company Companies .Net 383

Eric Greenspan

FEBRUARY 2, 2010

Anyhow, I replied and asked who pays who here and found that First Data pays Chad a commission for his sales. Today, I received this email from the BBB: We’re writing to let you know that during the past month the Reliability Report that we publish on Make It Work was accessed 6 times. Shocking, right?

Santa Barbara 265

Santa Barbara Technical Advisors Email Technical Review 265

InfoChachkie

JANUARY 16, 2018

The problem is that stakeholders, like marketing and sales, don’t know what the latest version of the roadmap is. Greathouse: Having run these groups, I know all about the inherent friction between sales and marketing with regard to lead quality, volume, etc., That causes friction internally.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Both Sides of the Table

JANUARY 28, 2012

I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully. They are more likely to be the “bottom end of the sales funnel” or in other words close to “point of purchase.” Try writing long reviews of a restaurant. They are limited in size.

Web 334

Web Mobile Startup Software Review 334

Both Sides of the Table

FEBRUARY 27, 2019

I know that’s obvious but I find that many management teams aren’t disciplined about how they measure success (other than standard financial reporting?—?and This can include: Fund raising, product development choices, sales, marketing effectiveness, competition, business development, M&A … whatever.

Startup 226

Startup Slides Metrics News 226

Tech Zulu Event

FEBRUARY 22, 2012

That makes it the first in console sales. We’ve all used Microsoft at one point or another, whether it’s when we run Windows on our laptop, write up a report in MS Words, play the last game on Kinect, or send an email to a coworker through Exchange (using Outlook). And that’s just a few of the scenarios.

Writing 88

Writing Training Email .Net 88

Startup Professionals Musings

DECEMBER 12, 2012

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 85

Startup Slides Email Customer 85

Startup Professionals Musings

MARCH 23, 2013

With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Campaign setup and ad copy writing. Tracking and performance reporting. Both have the same end goal of getting people to your website.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

AUGUST 16, 2011

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 93

Startup Customer Custom Slides 93

Both Sides of the Table

APRIL 17, 2010

The VC’s & executives were then asked to make “commitments&# (in writing) to 3-5 of the companies that they felt they could make some sort of contribution to. But at the highest level they’ve created a marketplace for “flash&# sales. And of course we had, TheMan. Now begins the 6-month journey.

Company 276

Company Companies Startup Southern California 276

Tech Zulu Event

MAY 28, 2013

In this role, Alex was responsible for developing HostPro’s shared, dedicated and managed businesses with 430 employees in sales, marketing, engineering, and product development. Contact us at sales@bitium.com. In August 1999, Micron Electronics (MUEI) acquired HostPro, and Alex became vice president of operations.

SaaS 92

SaaS Cloud Computing CIO Web 92

Jason Nazar

JUNE 22, 2010

I’ve spent most of my career in sales (or some sales like function), and here are my thoughts on how to be better with your BD. Seeing how you might work together is infinitely more impactful that trying to describe in text, even if you did write the best 6 th grade book reports. 10 Tips for Better BD.

Outsource Development 88

Outsource Development Develop Development Tips 88