SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Almost every day I'm talking to early stage startup founders (see Free Startup CTO Consulting Sessions ) about what they plan to do. Before I jump into the 28 questions, let me start with 14 questions that I will want to go through first so I know a bit more about what we are talking about. SEO for Startups )?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup.

Startup 150

Startup Marketing Study SEO 150

socalTECH

OCTOBER 7, 2008

Santa Monica-based Tsavo Media, the new startup venture of former Userplane founder Michael Jones, said Tuesday that it has named Steve Schepke as General Manager of Tsavo Agency, a new unit focused on providing monetization services to content providers. According to Tsavo, Schepke joins Tsavo from Commission Junction. READ MORE>>

Tsavo 100

Tsavo SEO Search Engine Optimization Userplane 100

Tech.Co

APRIL 11, 2022

Starting today, they're going on strike for a week in protest of the price change, which they say is just the latest in a series of decisions that have squeezed the small-business sellers who depend on the Etsy platform to survive. The strike starts on April 11th — the same day that Etsy's transaction fee increase takes effect.

Platform 133

Platform Startup Sales Pricing 133

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JULY 24, 2015

As the number of sites on the Internet floats around one billion, the challenge with every new startup is to be found and stand out. Blogging is one of the best ways to do this and build a brand, even before you have a product or service. A great solution is necessary, but not sufficient, to build a great startup.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 135

Social Media Framework Media Metrics 135

SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. I grew up in Los Angeles and went to undergrad at UC Santa Barbara, graduating in 2003 with Honors in Economics. While at UC Santa Barbara, I started a café which served over 1100 dorm residents.

Startup 150

Startup SEO Pepperdine Blogging 150

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Don’t start from how you want to sell. Decide which parts can be automated, people resources required, and customer service points of contact. Their perception is your reality.

Startup 105

Startup Search Engine Optimization Summary Customer 105

SoCal CTO

NOVEMBER 17, 2009

I’ve recently had a chance to reconnect with Eric David Greenspan ( LinkedIn , Twitter ) He’s the CEO of Make It Work a high quality, personal, high touch technology service provider for homes and small businesses. A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. What's keeping you up at night?

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

socalTECH

MARCH 13, 2020

Our interview today is with Dmitri Leonov and Constantine Suychmez of Ulevate (www.ulevate.com), a startup which is combining technology with the beauty and spa industry. Eighteen to twenty percent of the revenue is services. We started as a seller of equipment in Europe. What is Ulevate? 250 billion is made by the little spas.

Template 124

Template Beverly Hills Startup SEM 124

Startup Professionals Musings

OCTOBER 3, 2012

It seems like everyone has an Internet startup these days. The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. So what are the key strategies that can improve the success odds for your online startup?

Startup 96

Startup Social Media Content Paid Search 96

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Value : We realize how much you have invested in attending a conference.

SEO 64

SEO Advertising Conference Social Media 64

Tech.Co

FEBRUARY 8, 2018

One thing is for certain, entrepreneurship can start at anytime, even as a child. If you are ready for a fast-paced, energetic and inspiring talk on how to level up your game, then head over to the Techstars Startup Week Tampa Bay , a week-long celebration of entrepreneurship powered by CHASE for BUSINESS. My belief is yes.

Startup 70

Startup Search Engine Optimization SEO Tips 70

SoCal Tech Calendar

JULY 29, 2011

Thursday, August 4, 2011 -- LA CEOs, an education and support group for CEOs presents: Free Traffic From the Search Engines Do you have a beautiful startup or established website for the world to see. Learn the ins and out of SEO from our featured speaker SEO expert, Rex Freiberger, so you know how to hire a team or do it in house.

SEO 100

SEO Commerce Blogging Education 100

Startup Professionals Musings

DECEMBER 3, 2021

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Web 117

Web Search Engine Optimization eBook Advertising 117

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. These give good customer connection and SEO. None should be considered mutually exclusive to any other.

Social Media 103

Social Media Media Marketing Startup 103

Tech Zulu Event

OCTOBER 17, 2012

Armed with a degree in Marketing and Business from University of Ulster in Northern Ireland and an Operations experience from Ireland, UAE and Egypt , Ciaran Connolly, 36 teamed up with Ernist Turdubaev 33, with a Master of Arts – Retail and Government Sector to launch ProfileTree. What is ProfileTree? What inspired you?

Advertising 79

Advertising Services Social Network Startup 79

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Value : We realize how much you have invested in attending a conference.

SEO 40

SEO Advertising Conference Social Media 40

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. ” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story.

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

MARCH 2, 2010

The firm is venture and angel backed, and was co-founded by Wil Schroter, who is involved with a number of other startups here, including Affordit. What's your background and how did you start Gotcast? I immediately started at a company called Abrams artist industry, which I subsequently ran for nearly seven years. READ MORE>>.

Hollywood 252

Hollywood Startup Sites SEO 252

Startup Professionals Musings

OCTOBER 3, 2010

This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. All these models start with the advertiser choosing the right search keywords to match user searches.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly. That's a great question.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Both Sides of the Table

JANUARY 3, 2016

While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros. Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth.

Venture Capital 150

Venture Capital Platform Startup Resource 150

Both Sides of the Table

APRIL 23, 2011

Richard De Silva started off as a journalist with the Washington Post after growing up in D.C. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO. Startup after Iron Planet? (6:00 What gets you interested in a startup? (16:35-19:35).

Capital 265

Capital Venture Capital Veoh Startup 265

Both Sides of the Table

MARCH 8, 2010

Blogging is an important way to build an audience and also drive SEO traffic. Don’t blog about what you think would be “cool.&# I don’t think that most startup blogs should be about how to build a startup. If you’re a financial services firm blog about personal finance. I put much time into it.

Blogging 286

Blogging Startup Writing Summary 286

SoCal CTO

FEBRUARY 25, 2007

Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

socalTECH

OCTOBER 30, 2013

If you''ve ever ordered flowers from one of the big floral services, you know it''s an impersonal, cookie-cutter, and heavily commoditized area. The startup--which is part of MuckerLab--landed a seed funding round last week, so we thought we''d catch up with founder and CEO Farbod Shoraka to dig deeper into the company''s goals and service.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Don’t start from how you want to sell. Decide which parts can be automated, people resources required, and professional support services required. Their perception is your reality.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

FEBRUARY 20, 2019

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88

socalTECH

OCTOBER 25, 2012

It might just be Tradesy (www.tradesy.com), a brand new service which lets women sell their unwanted clothing via a mobile app or website--and even takes care of dealing with shipping and returns. That item is then live on Tradesy, and we clean up the image, add some additional data to the listing. What is Tradesy?

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96