Startup Professionals Musings

MARCH 31, 2023

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Metrics 102

Metrics Demand Paramount Content 102

Startup Professionals Musings

JULY 9, 2018

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Metrics 57

Metrics Demand Marketing Paramount 57

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Marketing 174

Marketing Invest Demand Metrics 174

InfoChachkie

AUGUST 22, 2016

The Most Important Metric. Near the conclusion of our discussion, I asked each CEO to name any non-obvious metrics by which they guide their businesses. Ara went on to note that ServiceTitan has been experiencing negative churn, netting 120% annual revenue growth from existing customers. Such metrics will obviously differ.

Customer 100

Customer Custom Cornerstone OnDemand Metrics 100

Startup Professionals Musings

DECEMBER 22, 2021

I was happy to see quantified evidence of this in a new book, “ Winning on Purpose ,” by Fred Reichhheld, creator of the Net Promoter system of management, in concert with Darci Darnell and Maureen Burns. Use metrics to assess needs and growth economics.

Customer 114

Customer Custom Satisfaction Metrics 114

Tech Zulu Event

NOVEMBER 28, 2011

NOT just because they have the best deals on web based business tools. He is endlessly dedicated to our success in business and wants to deliver the best tools for us to get our jobs done well. He disclosed the struggles he went through in building a solid productive team. Noah has what I believe he called “Thank You metrics”.

Metrics 87

Metrics Email Startup Technical Review 87