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Making Sense of the Stock Market Drops in Relation to Venture Financing

Both Sides of the Table

And by this I assume he meant that “market prognosticator twitter” was vomitous. If the markets fall this will become pervasive.

IPO Market Surpasses 2008, 2009, According to Report

socalTECH

A new report today released by PwC finds that the market for initial public offerings (IPOs) has jumped significantly in 2010, with volumes exceeding both 2008 and 2009 levels. IPO market to generate liquidity for their investors. PwC tallied up 154 IPOs completed this year so far, raising $37.5 billion.

Most Startups Should be Deer Hunters

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But I believe that if you go down this road you will struggle to simultaneously serve the SMB market. This leads to suboptimal results for all.

Is it Time for You to Earn or to Learn?

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This is part of my Startup Advice series. That’s Ok.  They raised $5 million in their B round.  125,000. So let’s go CRAZY!  Not bad.

Attract A MILLION New Customers Overnight with YouTube Marketing – Literally

Tech Zulu Event

It is YouTube marketing at its best. Here is a YouTube marketing case study they did. YESTERDAY. That’s the power of video. Relatability.

Google Enters Financial Products Comparisons Market

socalTECH

Google has been quietly offering up mortgage lead gen since late 2009 via AdWords Comparison Ads; Los Angeles-based Leads360 had said last year that it was providing the back-end, lead handling systems for Google as part of that effort. READ MORE>>. google advisor financial products leads mortgages rates leads360

3 Sales Tips for Startups – Creating a Burning Platform

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When you qualify a customer, if the customer has shown interest in your product but isn’t ready to buy then they get sent over to marketing

Sales 78

Most Common Early Start-up Mistakes

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Research your market.  I know it’s obvious but I’m always surprised how many people just start building products without thinking enough about the market. forces you to come to grips with whether you really have a good idea or not.  DO NOT start with product, start with the market. 5. Not worth it. Assemble a team.

How to Solve the Biggest Frustration Marketers Have With Social

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That’s all “top of funnel” analysis that leaves you flying blind as a marketer. End of story. Or Likes – LIKES! Woo Hoo.

Startup Software Development – Do Your Homework Before You Develop Anything

SoCal CTO

How will you be taking this to market? Yes, a lot of these questions are partially answered in a business plan / presentation deck / marketing plan. I just had an all-too common conversation with the founder of a startup who had spent more than a year working with a software development company who had produced a mess. Partners?

Here is The Best Data You’ll Find on the LA Tech Market

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As an active investor in the Los Angeles technology market we’re always seeking to better understand the data and trends of why our market has grown so rapidly since 2009. The report on the LA Tech Market can be found on this link. Everybody now knows that LA produced SnapChat, Tinder and Maker Studios.

SoTeC 2009

SoCal Tech Calendar

Saturday, October 17, 2009 -- SoTeC 2009. Be the value add that is so vital in today's market and learn the skills and techniques that will enable you to excel to new levels. Join a large, diversified group of individuals who are committed to achieving their goals by attending the best technology event in Southern California.

SoTeC 2009

SoCal Tech Calendar

Friday, October 16, 2009 -- SoTeC 2009. Be the value add that is so vital in today's market and learn the skills and techniques that will enable you to excel to new levels. Join a large, diversified group of individuals who are committed to achieving their goals by attending the best technology event in Southern California.

WTF is Traction? A 6-Step Relationship Guide to VC

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The “more traction&# feedback is a very typical scenario is a down market economy like the one we’re in.  This is important because it keeps you at the top of the stack in their memory.  It’s marketing 101 for tech companies in terms of how you market to customers.  Unfortunately your advisers are wrong.

Guide 58

Start-ups are all Naked in the Mirror

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Buzzsaw (owned by Autodesk) raised $90 million and was making weekly noise in the market. Our biggest problem was market traction not each other.  It was uncanny how when I spoke openly with them about my concerns how similar their issues were. You need to be sure that you’re constantly communicating with the market.

Who Should you Hire at a Startup?

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Only Hire A+ People Who Punch Above Their Weight Class. This is part of my ongoing posts on  Startup Advice.  You’re stressed. Your solution?

Are Business Plans Still Necessary?

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So, definition: when I talk about a business plan I’m not talking about a 40-page Word document outlining your market approach.  craze. 

Qualcomm Town Hall 2009

SoCal Tech Calendar

Wednesday, December 16, 2009 -- Qualcomm Town Hall 2009. CommNexus. As 3G takes off all over the world  offering advanced services from networks and devices providing multi-megabit speeds  wireless communications is emerging as the most important technology of this millennium. How will these systems and services evolve?

BIOCOM's 2009 DeviceFest

SoCal Tech Calendar

Thursday, May 7, 2009 -- BIOCOM's 2009 DeviceFest promises to provide thought provoking panel discussions and case studies focusing on Inspiring Innovation, Overcoming Adversity and What's Next? The Future of Innovation. See [link].

Developing a Marketing Communications Strategy

Cliff Allen on Marketing

The marketing communications function (commonly called "marcom") has many communications tools available. Advertising. Web site. Seminars.

M and A in 2009

SoCal Tech Calendar

Tuesday, January 13, 2009 -- M and A in 2009. Our panel will explore the impact of the market environment on MandA (valuation levels and overall activity level). Focus will be a discussion of the various alternatives to plain MandA ? recapitalizations and minority investments. Moderated by: Dennis McCarthy, Managing Director, B.

Are MBAs Necessary for Start-ups or VC?

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Marketing?  Many MBAs took marketing courses but have never been on the front line of A/B testing, email campaigns or PR initiatives.

Startup Founders Should Flip Burgers

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million which closed the first week of March 2000 – a week before the market crashed.  2 weeks later and we may never have raised any more VC.

Startup Metrics

SoCal CTO

Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. You only build what you need to prove that model.

What Makes an Entrepreneur (2/10) – Street Smarts

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If you haven’t spent time over there you should. started the series talking about what I consider the most important attribute: Tenacity. 2.

Green Marketing

SoCal Tech Calendar

Thursday, June 25, 2009 -- Green Marketing. This OCAMA event explores the impact of green strategies on marketing professionals and marketing activities. OCAMA. See [link] (more

Interview with Sean McCleese, Student of Fortune

socalTECH

One of the firms looking to make its market in the area is Altadena-based Student of Fortune (www.studentoffortune.com). We haven't raised any money, though we might look at that as we look to expanding to reach to the student market, and create a better and larger community of students and tutors on the site.

Digital Marketing

SoCal Tech Calendar

Saturday, July 18, 2009 -- Digital Marketing is a one day class in which Dmitry Shapiro, an Internet pioneer and digital innovator will teach the approaches and techniques he has has learned in his career starting and growing consumer internet brands. See [link] (more

Marketing Automation Benefits

SoCal Tech Calendar

Thursday, September 24, 2009 -- Marketing Automation Benefits. OCAMA. See [link] (more

Don’t drink your own Kool-Aid (surviving TC50)

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Market, market, market. This is part of my ongoing series “Start-up Lessons”. On Kool Aid: Today I want to talk about Kool Aid.

Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

She is a go to person for me when I have questions around technology or early stage marketing and branding. I've known Farida for quite a while.

Do you need a Powerpoint deck for a VC meeting?

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How big is the market? But admittedly I like some orientation about the market before I see the product. They’re partially right.

Guerilla Marketing

SoCal Tech Calendar

Wednesday, March 18, 2009 -- Guerilla Marketing. When some starry-eyed startup shocks the world with an underground marketing campaign that costs next to nothing but causes shockwaves for months, it?s called guerilla marketing. Techbizconnection. called guerrilla warfare. See [link] (more

Everbridge Claims Record 2009 Growth

socalTECH

Los Angeles-based Everbridge , a provider of incident notification systems, said Thursday that the firm had record growth in 2009. The privately held firm did not disclose actual financials, or break out 2009's growth numbers, however, it said it had an average annual growth rate of over 130 percent over the last three years.

Refining Market Strategies

SoCal Tech Calendar

Thursday, March 26, 2009 -- Refining Market Strategies. OCAMA. See [link] (more

Marketing 101

SoCal Tech Calendar

Wednesday, January 21, 2009 -- TechBiz Connection: Marketing 101. Marketing plays a key role in this, but means many and different things to different People - what are the various roles, models and functions of marketing? What is its role in the product creation / innovation process? See [link] (more

X1 Eyes eDiscovery Market

socalTECH

The firm said the new product is focused on information management and identification for the eDiscovery market. READ MORE>>.

Marketing, Startups and Networking in Los Angeles – Cliff Allen

SoCal CTO

Lots of online marketing before that, but we had some great results when we were picked up by a national radio program. Marketing 2.0

Taking Technology Products to Market

SoCal Tech Calendar

Tuesday, May 12, 2009 -- Caltech Executive Education: Taking Technology Products to Market. See [link] (more

5 Tips to Becoming a More Customer Centric Organization

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Letting our customers and the market know that we were a real organization with real people rather than a pre-packaged, pre-processed marketing machine.  Customers, press and the market responded positively.  ‘ Here are some steps in the Inside Out organization. 1. Turn Your Organization Inside Out. It was humbling.