TechCrunch LA

SEPTEMBER 7, 2021

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. At the time, it was doing Facebook media buying for e-commerce companies. But these days, ground up is tougher. Image Credits: MuteSix.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

MAY 31, 2015

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Startup 99

Startup Social Media SEM Advertising 99

socalTECH

FEBRUARY 5, 2016

Los Angeles-based Represent , a social commerce startup which helps influencers and celebrities sell T-shirts and merchandise to their fans, has been acquired by custom T-shirt site CustomInk. Financial terms of the acquisition were not announced, however, reports place the acquisition at around $100M. READ MORE>>.

Social Media 100

Social Media Commerce Acquisition Los Angeles 100

TechCrunch LA

JUNE 3, 2022

On Lafayette Street in SoHo, young, fashionable women lined up around the block to enter a minimalist, millennial oasis, the most perfect Instagram feed brought to life. allocate 98% of their funding to startups helmed by men. It’s no wonder, then, how we’ve ended up with the paradox of the “girlboss.” . It’s not a compliment.

Startup 280

Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

OCTOBER 23, 2022

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D., No-comfort consumers – 17 percent.

Social Media 107

Social Media Tool Google Yahoo 107

Both Sides of the Table

NOVEMBER 11, 2013

I often advise startup companies not to try and pin all of your brand equity into an announcement. It’s something you must earn over time by living up to the name you define. We are trying hard to live up to the guidelines we laid out for our investors, our portfolio companies and our community. It would be out of sync.

Venture Capital 324

Venture Capital Startup Blogging Platform 324

TechCrunch LA

JULY 21, 2020

When Upfront Ventures partner Kara Nortman first met Natalie Portman a few years ago to talk about ways their non-profit organizations All Raise and Time’s Up could collaborate, she never realized they’d eventually be partners on a sports franchise. “We’re venture capitalists. “We’re venture capitalists.

Writing 171

Writing Los Angeles Equity Startup 171

TechCrunch LA

OCTOBER 19, 2019

Buying the Kik messaging platform adds another social media weapon to the arsenal for MediaLab and its chief executive, Michael Heyward. Heyward was an early star of the budding Los Angeles startup community with the launch of the anonymous messaging service, Whisper nearly 8 years ago.

Social Network 153

Social Network Los Angeles Social Media Blogging 153

Tech Zulu Event

MARCH 21, 2014

Introducing Bitcoinference | A Decentralized Conference , hosted by illustrious startup accelerator, 500 Startups. Bitcoin has had a rough start to the year (to say the least) – with a never-ending news feed consisting of massive bankruptcy , scandal stories, and car chase media fiascos. Getting Things Started.

Startup 104

Startup Venture Capital Draper Invest 104

Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. Most startup founders are early adopters, so they love the latest and greatest technology. Blogs must provide value to customers.

Customer 103

Customer Custom Marketing Social Media 103

Startup Professionals Musings

MAY 10, 2014

When I heard a friend and business mentor say, “Your startup won’t fail if you don’t quit,” I realized that every entrepreneur should adopt “never give up” as their mantra. Either could improve the statistic that most startups fail within the first five years. So why do most startups fail?

Startup 110

Startup Entrepreneur Statistics Course 110

Startup Professionals Musings

AUGUST 29, 2022

I have added my own insights, based on my experience advising and working with entrepreneurs and startups: Pay for results, rather than pay for work. People who get paid by results have every incentive to think up smarter ways of getting work done. Use of collaborative and other social media platforms. In the U.S.,

Case Study 125

Case Study Platform Yahoo Social Media 125

Tech Zulu Event

FEBRUARY 5, 2014

The Annual TechZulu Startup Forecast is one of our most anticipated events. This year’s TZ #startupforecast (Jan 28, 2014) was no exception. Peter Csathy – CEO Manatt Digital Media Ventures, accomplished media and digital media entrepreneur. Get yourself up to speed by reading through JATI, Inc.’s

Startup 95

Startup Google Education Venture Capital 95

Tech Zulu Event

JULY 31, 2014

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

Media 84

Media Technology Truecar Southern California 84

Startup Professionals Musings

SEPTEMBER 20, 2014

Technical entrepreneurs love their technology, and often are driven to launch a startup on the assumption that everyone will buy any solution which highlights this technology. Examples of solutions from disruptive technologies include personal computers, smartphones, the Internet and the first social-media platforms.

Technology 114

Technology Startup Social Media Customer 114

Tech Zulu Event

JULY 28, 2014

Fact: social media is among the top most powerful communication tools today. Pew Internet Project’s research on Social Networking reports that as of January 2014, 74% of online adults use social networking sites. Digital Insights reports in their 2014 Social Media statistics that Facebook has 1.01

Snapchat 82

Snapchat Social Media Social Network Media 82

Startup Professionals Musings

OCTOBER 9, 2015

According to Tim Cook at Apple, there were over 9 million registered developers in 2014. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products. The price of entry can be less than $10,000, so the competition is huge and growing rapidly.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

AUGUST 16, 2014

Startups succeed most often when the founding partners know how to build and run a business, rather than how to build and run technology. A great technical LinkedIn profile is a good start, but not enough to assure success in your environment. A business startup is not an academic environment, or a big company research organization.

High Tech 103

High Tech Entrepreneur Startup Social Media 103

Both Sides of the Table

OCTOBER 26, 2014

When to start PR? So my simple advice is to start PR as early as possible (and certainly earlier than most of your investors will advise) when you have your head around your product plans and are well into execution (or ready to launch) precisely because your recruiting, seed funding and initial user base may depend on it.

Press 319

Press Startup Writing Training 319

Startup Professionals Musings

NOVEMBER 25, 2019

I have added my own insights, based on my experience advising and working with entrepreneurs and startups: Pay for results, rather than pay for work. People who get paid by results have every incentive to think up smarter ways of getting work done. Use of collaborative and other social media platforms. In the U.S.,

Competition 127

Competition Case Study Platform Yahoo 127

Startup Professionals Musings

JANUARY 3, 2018

I have added my own insights, based on my experience advising and working with entrepreneurs and startups: Pay for results, rather than pay for work. People who get paid by results have every incentive to think up smarter ways of getting work done. Use of collaborative and other social media platforms.

Startup 61

Startup Case Study Platform Yahoo 61

Startup Professionals Musings

JUNE 27, 2014

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Start with a service you know and love. Capture your “secret sauce.”

Services 105

Services Startup Training Writing 105

Tech.Co

MARCH 7, 2015

For two plus decades, Steve has been a pillar of the LA startup community leading innovations in Internet, mobile, social media, app development, eCommerce, and now, digital currency technologies.

Conference 70

Conference Mobile Social Media Email 70

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Yet it always amazes me that I can find two different startups, seemingly working on the same problem, with one having a burn rate several times higher than the other. They understand startup realities. Use social media for early marketing.

Entrepreneur 105

Entrepreneur Search Engine Optimization Outsource Development Social Media 105

socalTECH

JANUARY 29, 2016

Los Angeles-based Naritiv , a new startup developing a network of content creators for Snapchat, has raised $3M in a funding round, the company said Thursday. The startup--founded by Dan Altmann and Eric Posen--says it is enabling the creation of mobile-first content for Snapchat and other social network platforms.

Snapchat 100

Snapchat Content Social Network Class 100

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. billion by 2014. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

MAY 31, 2014

That means they normally only invest in startups with a working product that has already been sold to at least one customer for full price (beta tests, giveaways and best friends don’t count). Startups whose marketing budget is trivial lose credibility and most likely the investment. business entrepreneur funding investor startup'

Startup 114

Startup Funding Entrepreneur Invest 114

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. Naturally, the next step in Bernstein’s evolution from blogger to businesswoman was a technology startup. Karat, a startup building a bank for creators. Last month, the product launched with $1.2

Platform 170

Platform Marketing Tool Venture Capital 170

Startup Professionals Musings

AUGUST 22, 2014

Perhaps that was once true, but in this age of the Internet, big data and pervasive business intelligence in every industry, you can use the following steps to get the data you need with very little time and cost: Start your research with Google. Martin Zwilling First published on Entrepreneur.com on 8/15/2014.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

JULY 30, 2014

It may not be as sexy, but starting a new business that builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. Many of the major business successes started this way. Don’t be intimidated by the negative image that imitation currently has in the startup world.

Technology 103

Technology Entrepreneur Study Research 103

Startup Professionals Musings

NOVEMBER 1, 2014

One of the biggest myths in the business world is that startups are no place for Baby Boomers, that aging generation born between 1945 and 1964. They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market.

Entrepreneur 106

Entrepreneur Technical Review Software Review Report 106

Startup Professionals Musings

DECEMBER 6, 2014

As a startup mentor, I’m always amazed that some entrepreneurs seem to be an immediate hit with investors, while others struggle to get any attention at all. In this context, investors are attracted to thought-leaders visible on social media, and people with strong technical credentials.

Entrepreneur 107

Entrepreneur Angel Social Media Patents 107

Startup Professionals Musings

JANUARY 31, 2011

These days, I’m hearing more and more about Location-Based Services (LBS) as the next big opportunity for startups. As outlined by Adam Holden-Bache recently on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships.

Services 91

Services Startup Competition Entertainment 91

Xconomy

JULY 2, 2019

Back in 2014, on the occasion of the 25th anniversary of Tim Berners-Lee’s seminal paper proposing the World Wide Web, the Pew Research Center asked an. Join Xconomy and World Frontiers Forum on July 16 for Net@50 , an event exploring the internet’s past and future. Because if we could, we’d all be bankrupt.

.Net 87

.Net Report Web Research 87

Tech Zulu Event

JUNE 12, 2014

Silicon Beach Fest is LA’s original festival celebrating LA tech, entertainment & startups with panels, keynotes, workshops, mixers, and more in Santa Monica. Head to the beach on the first weekend of summer to celebrate LA’s digital innovators in tech, startups, entertainment, fashion, marketing, and more! Register for a 5-6?

Hollywood 81

Hollywood Entertainment Content Email 81

Startup Professionals Musings

AUGUST 10, 2014

Every startup dreams of achieving that milestone, when they can focus more on scaling the business and enjoying their earnings rather than fighting for another investment infusion. Startup productivity is embodied in key ratios, including low cost of customer acquisition, high retention and high revenue per employee.

Entrepreneur 98

Entrepreneur Organization Invest Customer 98