socalTECH

FEBRUARY 18, 2010

Los Angeles-based Internet Brands said Thursday that it has acquired seven consumer websites, as part of an expansion of its health and home vertical markets. Financial details of the acquisitions were not disclosed. The firm said it has now acquired more than 100 web sites in total. READ MORE>>.

Internet Brands 150

Internet Brands Web Sites Advertising 150

socalTECH

MAY 30, 2012

Pasadena-based Punchcard , the Idealab startup working on mobile loyalty applications, reported this morning that it is in a joint partnership with KDA Group , a local marketing agency, and mobile-local ad network xAd.

Networking 154

Networking Marketing Idealab Pasadena 154

socalTECH

SEPTEMBER 26, 2014

Online job and career sites still seem to be in another decade, when it comes to both design--and user friendliness. Can a startup gain a foothold in the competitive market by designing the right UX and user experience to make a job and career site for everyone? Los Angeles-based Workpop (www.workpop.com) thinks so.

Design 174

Design Sites Cornerstone OnDemand Startup 174

SoCal CTO

DECEMBER 7, 2009

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site. What applications and web sites have you been using?

Web 150

Web Sites Email HTML 150

socalTECH

FEBRUARY 24, 2020

Biproxi said it will use that acquisition to consolidate all of its commercial real estate (CRE) data and listings on the OfficeSpace.com website. The firm says that OfficeSpace.com currently has over 550,000 listings for commercial real estate, and claims it is the second-largest CRE listing site in the United States. READ MORE>>.

San Diego 113

San Diego Acquisition Sites Marketing 113

socalTECH

AUGUST 30, 2012

Earlier this week, Los Angeles-based Wittlebee (www.wittlebee.com) announced the acquisition of its own, clothing company--Cottonseed Clothing Company--as it continues to build out its subscription, children's clothing service. Tell us about the acquisition of Cottonseed, the clothing company. Wittleebee is backed by Science Inc.,

Acquisition 167

Acquisition Help Social Media Startup 167

socalTECH

JANUARY 15, 2019

Financial details of the two acquisition were not announced, although the company said the financial impact of those acquisition is not expected to be material to the publicly held company.

Company 133

Company Companies Southern California Acquisition 133

socalTECH

AUGUST 15, 2017

Los Angeles-based market research provider MarketCast said on Monday that it has acquired Fizziology , a software developer focused on social insights and analytics for the media and entertainment industry. Financial terms of the acquisition were not announced.

Social Media 113

Social Media Research Entertainment Equity 113

socalTECH

NOVEMBER 20, 2013

Ziff Davis , the publishing arm of Los Angeles-based Internet services firm j2 Global , said Tuesday that it has acquired deal aggregation site TechBargains.com , from Exponential Interactive. Financial terms of the acquisition were not anounced. TechBargains offers up service to help consumers find deals on electronic products.

Acquisition 147

Acquisition Email Sites Media 147

socalTECH

NOVEMBER 7, 2013

San Diego-based Provide Commerce , the company which owns such brands as ProFlowers, RedEnvelope, Gifts.com, and other e-commerce sites, announced this morning that it has purchase mobile gifting startup Sincerely, Inc. Financial terms of the acquisition were not disclosed. Sincerely had been based in San Francisco. READ MORE>>.

Commerce 147

Commerce Mobile San Diego Acquisition 147

socalTECH

OCTOBER 12, 2016

Torrance-based Phenomenex , a manufacturer and distributor of consumables for the life sciences market, said today that it has been acquired by Danaher Corporation. Financial terms of the acquisition were not disclosed. Phenomenex will remain in Torrance, and continue operating under its current brand, personnel, and site locations.

Torrance 100

Torrance Acquisition Sites Marketing 100

socalTECH

MAY 18, 2012

As Mountain View-based social networking site Facebook hits the market today, in what is the largest tech initial public offering in history, one question is if it will spur what has, so far, been a lackluster IPO market for Southern California technology firms. last night, at the very high range of an already raised $34.00

Southern California 159

Southern California Activity Legalzoom Marketing 159

socalTECH

MARCH 19, 2013

Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed.

Demand 185

Demand Media eHow Santa Monica 185

socalTECH

APRIL 12, 2017

Creativebug , the online educational video site for the arts and crafts market which was last owned by Otter Media , the joint venture between AT&T and The Chernin Group, has been acquired by Jo-Ann Stores , the arts and crafts retailer. Financial terms of the acquisition were not announced.

Education 113

Education Media Demand Acquisition 113

socalTECH

NOVEMBER 6, 2013

Westlake Village-based online advertising and marketing firm ValueClick said late Tuesday that it is planning to divest its "Owned & Operated" websites segment, the company''s division which runs such sites as Investopedia, PriceRunner, Smarter.com, SymptomFind, and CouponMountain.com. READ MORE>>.

Westlake Village 147

Westlake Village Monrovia Advertising Acquisition 147

Jason Nazar

MAY 1, 2016

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. See what other startup mentors have to say about marketing tactics. For example: a) What percent of your site visitors bounce before taking any action?

Marketing 40

Marketing CPC Metrics .Net 40

socalTECH

AUGUST 22, 2018

Financial terms of the acquisition were not announced. Porch, which is based in Seattle, said it will integrate the Serviz technology platform into its own site, Porch.com. Porch said the acquisition will help it expand its end-to-end home services solutions. Gordon and Kline previously founded ReachLocal.

Sherman Oaks 100

Sherman Oaks ReachLocal Demand Acquisition 100

socalTECH

MAY 23, 2012

In what is a huge blow to Silicon Beach, Santa Monica-based BetterWorks , the software-and-technology-meets-employee-perks startup run by Paige Craig, told its users today that it is sunsetting its site on May 31st. BetterWorks--and Paige Craig--have been one of the companies driving the growth in Santa Monica's Silicon Beach.

Santa Monica 275

Santa Monica Redpoint Email Activity 275

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Prioritize mergers and acquisitions early. Highlight your credentials as an insider or influencer.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

socalTECH

JANUARY 20, 2011

Santa Monica-based Demand Media , the online publishing firm headed by Richard Rosenblatt, is expected to hit the public markets late next week, according to a report today from AllThingsD. Demand Media runs content sites Livestrong.com, eHow, Trails.com, and many others. and $16.00 and Generation Partners, among others.

Demand 150

Demand Media eHow Marketing 150

socalTECH

JULY 17, 2013

According to Business.com today, it is seeing market experts to provide it with daily, weekly, and monthly content to bolster the site. The company said it is looking to find market experts in finance, marketing, sales, human resources, technology, and entrepreneurial areas to bolster its library of content. READ MORE>>.

Content 124

Content Guide San Diego Resource 124

Jason Nazar

NOVEMBER 1, 2015

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. See what other startup mentors have to say about marketing tactics. For example: a) What percent of your site visitors bounce before taking any action?

Marketing 40

Marketing CPC Metrics .Net 40

Tech Zulu Event

SEPTEMBER 13, 2011

TechZulu gets some questions answered for all you marketing folks out there. Patrick Starzan is the Vice President of Marketing and Business development at Funny or Die. He is a marketing professional with over 8 years of extensive online and social media marketing experience. What’s been your biggest success?

Sites 61

Sites Marketing Social Media Social Network 61

socalTECH

JULY 18, 2017

According to j2 Global it will use the acquisition to grow its customer base, access new markets, and expand its product lineup. Los Angeles-based j2 Global , the provider of Internet services and digital media publisher, has acquired four more cloud companies, the company said on Monday. READ MORE>>.

Company 133

Company Companies Email Acquisition 133

socalTECH

SEPTEMBER 21, 2010

the operator of online real estate sites Move.com and Realtor.com, said today that it has acquired Threewide Corp. Move--which has major operations in Westlake Village--said the acquisition will allow it to deliver greater value to its customers. Move, Inc. , The deal was worth $13M in cash. ListHub syndicates 2.4 READ MORE>>.

Westlake Village 198

Westlake Village Acquisition Sites Web 198

socalTECH

AUGUST 3, 2018

Culver City-based Uproxx Media Group , which operates the Uproxx entertainment and pop culture news site, has been acquired by Warner Music Group , the two said on Thursday. Financial terms of the acquisition were not announced. Uproxx Media Group also provides branded content and video services to marketers.

Culver City 100

Culver City News Media Entertainment 100

socalTECH

JUNE 22, 2016

Carlsbad-based Business.com , the online business directory and information site which was most recently in the hands of JMI Equity, has been sold to New York-based content publisher Purch , the two said Wednesday afternoon. Financial terms of the acquisition were not disclosed.

Santa Monica 100

Santa Monica Incubator Guide Equity 100

socalTECH

APRIL 17, 2013

j2 Global , the operator of both a cloud services business and online publishing business, has made another acquisition, this time of Netherlands-based online backup provider Backup Connect BV. connect netherlands software cloud backup acquisition merger j2global' Financial terms of the buy were not disclosed. READ MORE>>.

Services 153

Services Email Acquisition Sales 153

socalTECH

JANUARY 17, 2013

The company said the new funds will go towards growth, financing acquisitions, and international expansion. That growth was driven by its real-time-bidding exchange, plus the acquisitions of two companies, LiftDNA and Jumptime. Global Investment, Inc., and Presidio Ventures. READ MORE>>.

OpenX 178

OpenX Advertising Pasadena Web 178

socalTECH

DECEMBER 16, 2010

Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. The firm said the product is a result of its acquisition of SMB:Live back in February. Pricing on the new offering was not disclosed. READ MORE>>.

ReachLocal 222

ReachLocal Woodland Hills Social Media Media 222

socalTECH

FEBRUARY 26, 2010

Woodland Hills-based ReachLocal announced Friday that it has acquired SMB:LIVE , a developer of digital presence and reputation management products for the small and medium sized business market. Financial terms of the acquisition were not disclosed. Tags: reachlocal smblive merger acquisition software local advertising.

ReachLocal 164

ReachLocal Woodland Hills Social Media Acquisition 164

socalTECH

NOVEMBER 8, 2010

Santa Monica-based NextCoupons.com , an online coupon site focused on online deals and coupons, has been acquired by Nextag , an online comparison shopping website. NextCoupons.com is headed by Joseph Raffetto, and offered an online site which lets users upload their own coupon deals. Financial terms of the buy were not disclosed.

Santa Monica 157

Santa Monica Sites Acquisition Media 157

Startup Professionals Musings

OCTOBER 6, 2023

The Founder needs to remember that meetings up to this point have been primarily off-site, with staged demos, and managed personally by the CEO or a small team. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

socalTECH

MAY 27, 2011

Youthology , the digital marketing arm of Gorilla Nation which is focused on youth, said Friday that it has acquired TeenSpot.com , an online website focused on teenagers. Financial terms of the acquisition were not disclosed. The site includes message boards about movies, fashion, celebrities, music, and more. READ MORE>>.

Gorilla Nation 133

Gorilla Nation Social Media Social Network Entertainment 133

socalTECH

MAY 12, 2021

Duarte, California-based iPower, an online retailer of hydroponics equipment, has had a small IPO on the Nasdaq Capital Market. The company starts trading today on the Nasdaq Capital Market as IPW. iPower operates the Zen Hydro online hydroponics equipment supply site. per share, after pricing its IPO last night. Davidson & Co.,

Duarte 113

Duarte Pricing Capital Sites 113

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. And the most logical one seemed to be “eyeballs” or number of unique users finding their way to the site or registering for the service.

Metrics 207

Metrics Sites Advertising Web 207