socalTECH

MAY 14, 2014

The report is the very first report as a public company by Rubicon. The online advertising technology provider, headed by Frank Addante, went public in April. Rubicon Project helps publishers optimize their online advertising, via a real-time-bidding (RTB) marketplace. READ MORE>>.

Report 159

Report Technical Review Advertising Los Angeles 159

socalTECH

JANUARY 13, 2017

Los Angeles-based advertising exchange Rubicon Project is reportedly seeking a buyer, and has engaged investment banking firm Morgan Stanley to shop the firm, according to the WSJ on Friday. The report cited "people familiar with the matter". READ MORE>>.

Report 100

Report Advertising Los Angeles Sales 100

socalTECH

DECEMBER 17, 2014

Los Angeles- and New York-based video advertising company TrueX has been acquired by 21st Century Fox , according to a report from the WSJ this morning. The deal is reported to be worth $200M. TrueX Media offers up interactive, video advertising technology, and is led by Joe Marchese. READ MORE>>.

Report 138

Report Media Redpoint Advertising 138

socalTECH

OCTOBER 24, 2014

Los Angeles-based online advertising automation software developer Rubicon Project reported record financial results Thursday afternoon, saying that its third quarter sales were up 60 percent year over year to $32.2M. The company said the revenue performance was the best in its history. READ MORE>>.

Report 147

Report Advertising Guide Sales 147

socalTECH

FEBRUARY 14, 2017

Vadio , a startup which had been developing software to synchoronize music and advertisements with online videos, is winding down, according to a number of reports on Tuesday. The startup--which has a significant number of LA inestors-- told the The Oregonian that the company couldn't secure adequate investment. READ MORE>>.

Report 113

Report Southern California Advertising Los Angeles 113

socalTECH

JANUARY 8, 2020

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. That, of course, is what you're selling to your advertisers.

Media 150

Media Report Advertising Content 150

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. For these companies, it looks like a rosy picture. no surprise?—?that’s that’s where the customers are. But if you ask anyone in the ecosystem of customer acquisition?—?founders,

Product 424

Product Platform Advertising Acquisition 424

Berkonomics

MARCH 21, 2024

Email readers, continue here…] On the final day of our assignment, I was responsible for the “reporting out” to the assembled twenty or so executives in the large conference room of this major corporation. I imagine that our report sits today on someone’s shelf, filed with others from past and from following months and years.

Sample 156

Sample Report Course Conference 156

L.A. Business Journal

MARCH 13, 2018

OpenX, a Pasadena-based programmatic advertising technology company, announced $172 million in 2017 revenue in a March 13 report. The company has grown for 10 consecutive years and has been profitable for four straight, according to a company statement.

OpenX 100

OpenX Report Pasadena Advertising 100

socalTECH

MARCH 3, 2014

Los Angeles-based mobile advertising network Airpush , which is led by Asher Delug, is in the midst of being acquired by Israeli company Perion , according to a report Monday evening. According to the report, from TechCrunch, the deal is worth around $170M. Perion owns Incredimail, Smilebox, and other Internet properties.

Acquisition 153

Acquisition Report Advertising Mobile 153

socalTECH

APRIL 12, 2017

With all the hand wringing in the tech industry over gender balance and equity, here's one company that apparently has no issue: LA-based Evite , the online invitations service. Evite's gender balance is in stark contrast to such companies as Apple (68% male, 32% female employees and 72% male, 28% male leadership); Uber (63.9%

Evite 179

Evite Company Companies Equity 179

socalTECH

MARCH 25, 2020

Los Angeles-based Triton Digital , which provides technology to help the digital audio and podcasting industry with streaming and advertising, says that news and talk format streaming is growing as a result of the ongoing disruption due to COVID-19.

News 124

News Technical Review Report Metrics 124

StartUp Beat

NOVEMBER 12, 2017

StartupBeat provides advertisers with tens of thousands monthly unique readers who are tech-savvy, engage, and socially-connected. StartupBeat, founded in 2009 in Los Angeles, is a media company focused on covering startups and why they matter in our lives. – The post Advertise appeared first on StartUp Beat.

Advertising 40

Advertising SEO Media Los Angeles 40

socalTECH

AUGUST 23, 2018

According to the report, Amazon has leased space in the Conejo Spectrum Business Park, and is now advertising for such positions as driver trainer, warehouse fulfillment associate and sortation associate. The company already maintains a large "fulfillment center" in San Bernardino.

Ventura 100

Ventura Thousand Oaks Report Advertising 100

socalTECH

JUNE 12, 2015

Venture capitalists, who once were pouring money into the advertising technology area, have shut off the spigot for ad tech--according to an article in the WSJ this week. Ad tech companies, once the darling of Sand Hill Road, are having a hard time even getting a meeting , according to the report. READ MORE>>.

Report 100

Report OpenX Southern California Advertising 100

socalTECH

JUNE 21, 2012

It appears that it's exit season in Southern California, as Internet advertising firm Adconion appears to be on the brink of an IPO filing. A report this morning says that Adconion's paperwork is ready, and that the firm is poised to file its S-1 any day now. READ MORE>>.

Report 166

Report Southern California Los Angeles Advertising 166

socalTECH

JUNE 28, 2011

Multiple reports today say that once lofty social networking site MySpace is now being set to be sold by News Corp. Irvine-based Internet advertising network Specific Media and Golden Gate Capital are among the rumored bidders for MySpace. MySpace is reportedly planning big employee cuts at the company today. READ MORE>>.

Report 187

Report Social Network News Advertising 187

socalTECH

JANUARY 15, 2021

Irvine-based Viant Technology, a developer of advertising software, has filed for an IPO, saying in a filing with the SEC that it is looking to raise up to $150M in an IPO on the Nasdaq Global Market as DSP. The company is led by CEO Tim Vanderhook. The company reported $9.9M

Advertising 113

Advertising .Net Equity Software 113

socalTECH

DECEMBER 28, 2011

Irvine-based online advertising firm WebVisible has shut down, according to a report Wednesday. The company has not yet confirmed the shutdown, however, founder and CEO Kristen Mangers had left the firm in January in 2011.

Report 145

Report Redpoint SoCalTech Advertising 145

InfoChachkie

MAY 19, 2014

Quick - name a phone company. Yep, Facebook is a phone company. In order for them to take full advantage of Facebook the phone company, they will have to abandon traditional online marketing conventions. Fortunately for consumers, not all mobile advertisers are clueless.

Company 200

Company Companies Mobile Advertising 200

socalTECH

APRIL 8, 2019

According to the company, both its quarterly results and yearly financial statements should "no longer be relied upon", including press releases involving those financial statements. SRAX originally was developing Internet advertising technology, but last year jumped on the Blockchain trend and tried to create its own cyrptocurrency product.

Report 133

Report Press Advertising Los Angeles 133

socalTECH

OCTOBER 8, 2019

Swadia was most recently CEO of White Ops, a company in the digital advertising fraud prevention area, and according to The Trade Desk, has more than 20 years of experience in the technology and media industry. Swadia reports to The Trade Desk's founder and CEO, Jeff Green. READ MORE>>.

Ventura 124

Ventura Incubator Advertising Platform 124

L.A. Business Journal

SEPTEMBER 25, 2017

Video game voice actors end 11-month strike, Snapchat’s new augmented reality effect transforms the sky and OpenX acquires two advertising technology companies.

OpenX 183

OpenX Advertising Report Technology 183

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. Thanks this week to our sponsors and advertisers, which include Clearstone. We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. Advertisers. professionals? to San Diego.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

DECEMBER 9, 2020

Los Angeles-based GumGum Sports , which develops artificial intelligence powered software which helps sports team measure advertising being presented in sports coverage of their teams, has rolled out a new analytics module it says streamlines sponsorship analysis and reporting.

Artificial Inteligence 113

Artificial Inteligence Social Media Entertainment Advertising 113

socalTECH

FEBRUARY 22, 2011

Santa Monica-based Demand Media , the internet publishing firm headed by Richard Rosenblatt, reported its fourth quarter and fiscal 2010 results today, the first as a public company. The firm also reported net income of $1.0M, versus $3.9M The firm also reported net income of $1.0M, versus $3.9M in a loss in Q4 of 2009.

Demand 145

Demand Media Report .Net 145

socalTECH

MAY 21, 2021

San Diego-based Evofem Biosciences, a developer of biopharmaceuticals for female reproductive health, reported it raised $50M in its previously announced public offering. The company sold 50 million shares of its common stock, plus two year warrants on up to 50 million additional shares. It said it will net approximately $46.6M

San Diego 113

San Diego .Net Activity Advertising 113

TechCrunch LA

JULY 3, 2018

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. The company was founded by Dave Fink and Jonathan Neddenriep, two former principals at the startup studio and early stage investor, Science.

Dollar Shave Club 232

Dollar Shave Club Chief Technology Officer Advertising Los Angeles 232

Tech Zulu Event

NOVEMBER 15, 2013

Analytics and optimization startup, FlxOne , aims to deliver insights and actions for real-time advertising by use of cloud-based infrastructure and data crunching to deliver insights and actions, making it the first platform to optimize performance automatically. Cutting edge technology. The Internet ad revenues surged to a landmark $20.1

Advertising 86

Advertising Platform Report Technology 86

socalTECH

NOVEMBER 9, 2012

Who are the top tech companies to work for in Los Angeles? Despite a huge number of companies, we found there are a number which. Despite a huge number of companies, we found there are a number which. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Demand Media.

Technical Review 279

Technical Review Company Companies Southern California 279

socalTECH

JANUARY 22, 2019

Costa Mesa-based Veritone , which develops software for analyzing advertising campaigns, reported a win with radio broadcaster Beasley Media Group. Financial details of the expanded licensing agreement with the radio station company were not announced. Veritone is run by serial entrepreneurs Chad and Ryan Steelberg.

Artificial Inteligence 113

Artificial Inteligence Media Advertising Report 113

socalTECH

MAY 5, 2015

San Diego-based software developer Tealium , which develops software used to manage enterprise "tags", those snippets of codes used for tracking advertising, marketing, analytics, and other efforts, said today that it had 100% growth in the first quarter of 2015. The company did not disclose any actual revenue numbers.

Report 100

Report San Diego Advertising Software Development 100

Frank Addante

OCTOBER 3, 2013

Is Automated Advertising the next-generation Customer Relationship Management (CRM)? I often describe the similarities between what the automated advertising industry is doing and how CRM developed. CRM companies like Salesforce.com used to refer to themselves as Sales Force Automation (SFA) companies. Sound familiar?

Advertising 76

Advertising Sales Organization Customer 76

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. We Create Demand for California's Technology Companies. Advertisers. They include: Sponsors.

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

DECEMBER 15, 2008

Los Angeles- and New York-based My Damn Channel, a producer of online, original video, has bolstered its executive ranks, hiring on a new Vice President of Advertising Strategy & Partnerships for the firm. The company said that Sahaila Suhimi will fill the new role, reporting to CEO and founder Rob Barnett.

Advertising 124

Advertising Content Venture Capital Los Angeles 124

socalTECH

MARCH 26, 2018

Venice, California-based Snap , the parent firm of Snapchat , has quietly acquired a 3D gaming engine developer based in the UK, according to a report. According to the report, Snap acquired PlayCanvas, a developer of 3D game design software, last May. No details on the acquisition have been announced by either of the companies.

Snapchat 138

Snapchat Venice Startup Report 138

socalTECH

FEBRUARY 19, 2014

Los Angeles-based native advertising technology provider Nativo , which is led by Justin Choi and is venture backed by Greycroft Partners, e.ventures and Signia Venture Partners, has signed up five major newspaper groups as customers, the company reported Tuesday afternoon. nativo newspaper advertising native internet'

Advertising 171

Advertising Los Angeles Content Report 171