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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spent a long time recovering from that debacle.

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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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6 Keys To The Best Social Media Platform For Business

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle.

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Veritone One Launches New Advertising Service For Influencers

socalTECH

Are you a social influencer, YouTuber, or podcaster looking to expand your revenue? Costa Mesa-based audio advertising agency Veritone One says it has launched a new, pay-for-performance advertising platform specifically aimed at podcast and social media influencers.

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How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Why would a brand or advertiser want to work with Adly?

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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. In today’s highly competitive ad environment, both content and data are kings. Not just content that looks and feels great, but video that is reverse-engineered to sell product. The key takeaway? Image Credits: MuteSix.

Commerce 211
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7 Keys To Optimizing Your Investment In Social Media

Startup Professionals Musings

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.