Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

socalTECH

OCTOBER 13, 2009

Gil Elbaz , one of the co-founders of Applied Semantics --the firm that developed the technology behind Google's AdSense--has launched a new startup, Factual. Factual said its products are being used by such companies as Demand Media and its Livestrong.com site. It was acquired by Google with pre-IPO stock in 2003. READ MORE>>.

Startup 157

Startup Southern California Google Demand 157

socalTECH

JULY 6, 2011

In a sign that demand for employees from Southern California technology firms is on the rise, two, separate announcements Wednesday from local companies indicates that hiring demand at local companies is up, and companies are again scrambling to fill positions.

Southern California 160

Southern California Westlake Village MyLife Technology 160

Startup Professionals Musings

JANUARY 24, 2020

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Compensate for low profit by aiming for maximum reach.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

JULY 7, 2010

Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp. Getting lots of notice--and controversy--at Demand Media for its use of writers to create content specifically to attract web traffic. which he sold to AOL.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

Startup Professionals Musings

APRIL 11, 2022

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Funding 133

Funding Activity Customer Custom 133

socalTECH

NOVEMBER 9, 2012

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. The now-public. Rubicon Project. is a good place for employees.

Technical Review 279

Technical Review Company Companies Southern California 279

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. The client demand we are seeing as we have married our analytics with Jovian's engineering is staggering. Advertisers are known for their creative focus, not focus on analytics.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

MARCH 6, 2013

We caught up with co-founder and CEO Joey Flores to learn more about the service, plus hear more about the new on-demand service and the challenges it is trying to help musicians and labels deal with in the age of Internet streaming. But, since it was radio style, on-demand was something we didn't allow. What is Earbits?

Demand 166

Demand Startup Platform Sites 166

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Port every app to all the popular platforms – IOS and Android.

Startup 98

Startup Platform Pricing Netflix 98

socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. We also mail checks to the advertisers every day, to make sure people get paid.

Platform 263

Platform Training Software Review Advertising 263

Startup Professionals Musings

MARCH 24, 2013

If you are the first to deliver this, your startup might be the next Google! If you add the next generation of natural language processing (NLP), you will be able to ask Google Voice Search or Apple Siri the questions right through your smart phone. Google Voice Search is a tiny step in that direction.

Web 98

Web Entrepreneur Software Review Google 98

socalTECH

MARCH 20, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. We Create Demand for California's Technology Companies. Advertisers. startups from around the globe to grace the stage in front of Valley VCs, Google, Microsoft, Amazon, Salesforce, Vmware and more. They include: Sponsors. Technology.

Rustic Canyon 100

Rustic Canyon Southern California Technology Council High Tech 100

Startup Professionals Musings

JULY 13, 2019

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Activity 100

Activity Customer Custom Resource 100

TechCrunch LA

OCTOBER 9, 2020

Typically, streamers rely on advertising revenue from pre-roll, mid-roll and post-roll advertising, according to Mojichat co-founder Jeremy Greene. “We will offer up our platform to every single gaming platform or mobile developer to plug and play… I would consider us… we’re like the Google Admob for live stream.”

Advertising 179

Advertising Los Angeles Activity Screening 179

Startup Professionals Musings

FEBRUARY 1, 2019

Position your products as delivery for on-demand services. Use personized smart advertising to target your customers. Today online advertising technology can target individual customers, based on location, personal interests, and past purchasing behavior, as well as age and gender.

Social Media 73

Social Media Customer Custom Mobile 73

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. We Create Demand for California's Technology Companies. Advertisers. Tags: socaltech advertising sponsor. Interesting in reaching Southern California's high tech industry? Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. We want to scale out our platforms to meet marketer demand, and build our platform to scale. Search Marketing.

Yahoo 171

Yahoo Platform Advertising Startup 171

socalTECH

OCTOBER 17, 2017

In order to bring our product to market, rather than to try go into direct selling ourselves, or trying to create a market by advertising--which we didn't have the money to do--we started cold calling Novell resellers. There are none of those resellers for Amazon Web Services or Google. That brings us to Microsoft.

Startup 113

Startup Canoga Park Email Google 113

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. This industry is so mature now that the cat-and-mouse game between companies and Google has gotten sophisticated. Rebelling is simply a form of snobbery.

Marketing 379

Marketing Startup SEM SEO 379

Tech Zulu Event

JUNE 11, 2013

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. Opening Party hosted by Demand Media with KCRW at the Viceroy.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Our whole goal is to create content for real life.

Demand 240

Demand Media eHow Content 240

Both Sides of the Table

JULY 1, 2010

A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. Competitors: Google (Invite Media) , MediaMath , X+1. -Based in San Francisco with 13 employees, CEO Zach Coelius. -A

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Startup Professionals Musings

JULY 9, 2017

Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill. Investors will demand clear channel definitions. Valid customer segments must be quantified for every opportunity. Value propositions.

Funding 57

Funding Startup Activity Customer 57

Startup Professionals Musings

DECEMBER 13, 2013

When their deep pockets went empty, Google stepped in, but demanded revenue from ads. Yet it took almost six years to become profitable, with revenue only from advertising. Sure, you may need to give the product away for free to get traction, but assume you will have to sell something someday to get profitable and stay alive.

Startup 96

Startup Course Yahoo Funding 96

Tech Zulu Event

DECEMBER 20, 2012

There was an inkling of the changes to be when interactive TV services like NetFlix, Hulu and On Demand debuted as frenemies to traditional TV viewing. I think we are coming to a world with enormous amounts of content available on demand. At first the big shakeup was the option to watch what you wanted, when you wanted it.

Screening 82

Screening Content Mobile Netflix 82

Both Sides of the Table

MARCH 25, 2016

In our industry we call that a TAM (total addressable market) and I’m sure you can even Google methods for calculating a TAM. Will a third-party pay (advertisers, data companies)? This is based on “price elasticity” and you can google that to understand it better. Let me be very direct. Efficiency?

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

DECEMBER 27, 2011

While Google and Facebook will buy “acquihires” (at least as of Dec 2011), many acquirers hate the idea of buying companies that aren’t profitable. They hired a biz dev team to work on deals where their product could be embedded in other people’s products as a way to increase customer demand.

Startup 418

Startup Venture Capital Sales Technical Review 418

SoCal Delicious

MARCH 1, 2010

If you look at why Google is so successful today, the overwhelming majority of their revenue is from sponsored search. Google out-executed us, so, you know, hats off and theyve been victorious, but a lot of that kind of innovation happens in L.A. Google acquired that and incorporated it. Okay, thats AdSense.

Los Angeles 50

Los Angeles Company Companies Angel 50

Both Sides of the Table

AUGUST 15, 2010

My partner was in product management at Demand Media. We know that their model works for a certain type of content but we believe we can build higher value sites where we can sell premium advertising and target niche audiences. Can you introduce me to the head of corporate development at Google? (I We deliver much higher CPMs”.

Startup 315

Startup Content Conference Media 315

SoCal Delicious

SEPTEMBER 19, 2012

Richard Rosenblatt – Demand Media. Most recently, Rosenblatt cofounded Demand Media, launching in 2006 with $120 million in equity and the acquisition of eHow.com. You might know Demand Media better as the people behind Cracked, DailyPuppy, and GolfLink. Share on Google+. Thanks to our advertisers. Howard Marks.

Technical Review 75

Technical Review Entrepreneur Riot Games Southern California 75

Tech Zulu Event

SEPTEMBER 19, 2012

Iroko Patners had , a souring relationship with YouTube, Google Ads Words, Amazon Web Services even though the movie streaming firm had about eight million YouTube streams a month, with a $1 million revenue run-rate in 2011. The team is working with US-based advertisers, as well as exploring the TV and cable routes. Profitable?

Netflix 82

Netflix Marketing Technical Review Content 82

Tech Zulu Event

APRIL 1, 2013

Learning experience includes: on-demand online video tutorial courses, live video-conference workshops, as well as individual online consultations, live workshops, and group programs. Creators can take any course of interest on-demand by purchasing it through our website. How does it work? How many users so far so far?

Web 93

Web USC Course Guide 93

Tech Zulu Event

JANUARY 11, 2013

However, we’ve seen some tremendous traction in terms of demand and growth in the last couple of weeks since we went live. We believe they just deteriorate the user experience and hardly provide any real ROI to advertisers too. How any users so far? Too soon to comment. What is your business model? Competition?

Competition 58

Competition Startup Yahoo Media 58

Tech Zulu Event

SEPTEMBER 20, 2010

Import your content from a Google Maps Account, KML file, or create it from scratch using their content management system. Demand Media is a leading online media company that informs, entertains and connects millions of people every day. Novimap is an online and mobile mapping platform. The Sponsors.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Tech Zulu Event

SEPTEMBER 24, 2010

Import your content from a Google Maps Account, KML file, or create it from scratch using their content management system. Demand Media is a leading online media company that informs, entertains and connects millions of people every day. Novimap is an online and mobile mapping platform. The Sponsors.

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60