Startup Professionals Musings

DECEMBER 17, 2022

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

JANUARY 24, 2020

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. Commoditize complementary products. Offer premium services after user is hooked. Marty Zwilling.

Mobile 126

Mobile Develop Development Platform 126

Startup Professionals Musings

SEPTEMBER 22, 2023

Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. It’s a core process that must be up and effective when you deliver your first product or service. Service people need this as required team support. Involve, empower, and inspire.

Competition 99

Competition Services Startup Training 99

Tech.Co

DECEMBER 29, 2023

Bobbie One startup that's proved to have the formula for success this year is Bobbie – the first infant formula to be certified as organic by the USDA, and the fastest-growing product of its kind to enter the US market since the 1980s. Organic milk formula product Bobbie. million site visits in October alone. Gumroad homepage.

Startup 210

Startup Generative AI Newsletter Tool 210

Startup Professionals Musings

MARCH 20, 2020

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Pricing 123

Pricing Cloud Computing Customer Custom 123

Frank Addante

APRIL 9, 2013

Unlike digital advertising, the primary goal in enterprise software is to get someone else to sell your product. Not at all, a direct sales force is the most expensive channel to take a product to market. In digital advertising, we have it backwards. Sounds crazy, doesn’t it?

Advertising 59

Advertising Sales Software Platform 59

Startup Professionals Musings

JANUARY 8, 2021

Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. It’s a core process that must be up and effective when you deliver your first product or service. Service people need this as required team support. Involve, empower, and inspire.

Startup 154

Startup Training Customer Custom 154

Startup Professionals Musings

MAY 1, 2019

Image via Pixabay As a mentor to many small business owners, I always caution them that you can never relax completely, just because your initial solution or product set appears to be getting traction, and the market buzz is positive. Control costs and adjust prices to maintain your margin.

Metrics 86

Metrics Startup Training Customer 86

Berkonomics

JULY 9, 2011

Is your product or service one that responds to a customer need, real or perceived? This question deals with the offering in general, not yet with your version of the product. Your marketing and sales effort must be focused entirely upon making your product solve an urgent customer need. Why buy it?”.

Sales 222

Sales Customer Custom Pricing 222

Startup Professionals Musings

DECEMBER 19, 2022

People see you as great for demanding customers and team bonding. These are still good people with an intent to provide great products and services, but making a difference takes a back seat. Advertising, pricing and support practices may show questionable integrity. You are driven to compete and win in the marketplace.

Entrepreneur 110

Entrepreneur Organization Customer Custom 110

Startup Professionals Musings

JANUARY 16, 2022

You might sell one of two of your widgets for $1 million each, entering profitability immediately, but then die because you can’t grow sales at that price. Design a product or service that you can sell. When their deep pockets went empty, Facebook stepped in, but demanded revenue from ads.

Platform 118

Platform Snapchat Startup Course 118

Startup Professionals Musings

FEBRUARY 1, 2019

In today’s world of constant change and information overload via the Internet, content marketing and branding are often more important to success than product quality or technology. They will have a short memory and no loyalty to “lowest prices” or “easiest to use.” Position your products as delivery for on-demand services.

Social Media 73

Social Media Customer Custom Mobile 73

Startup Professionals Musings

OCTOBER 9, 2015

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. Commoditize complementary products. Offer premium services after user is hooked. Be aggressive and alert.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

DECEMBER 15, 2017

As a business owner, you have to take a hard look, with your customer hat on, at what you promise and imply to your customers in your advertising, marketing materials, and your customer service. The reality is that a good customer experience today is more important than a premium product. Being unreasonably demanding of others.

Customer 89

Customer Custom Demand Pricing 89

Startup Professionals Musings

AUGUST 7, 2020

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Cote, former Chairman and CEO of Honeywell.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Both Sides of the Table

NOVEMBER 14, 2017

An alternate outcome that I also unfortunately observe in some cases are companies who had extreme early success with an initial product adoption but failed in key areas that limited the growth and therefore the ultimate financial outcomes. How profitable is my product or service? As an early-stage VC I love this phase.

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

NOVEMBER 1, 2015

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Startup 116

Startup Pricing Cloud Computing Customer 116

Both Sides of the Table

DECEMBER 27, 2011

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” They have have raised $2-3 million, built a product that has some amount of market traction and got to annualized revenues of around $1 million. ” The Details.

Startup 418

Startup Venture Capital Sales Technical Review 418

InfoChachkie

JUNE 23, 2011

Messenger : Jason Lehmbeck , Co-Founder and CEO of DataPop , former VP of Emerging Ad Products at Overture Services and Yahoo! The catalyst was that we saw the demand and it was confirmed by some of the leading advertisers in the marketplace. You can watch the video below or on YouTube here: [link].

Yahoo 210

Yahoo Startup Advertising Summary 210

Tech Zulu Event

DECEMBER 29, 2011

As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands. Rather, the online store is a speed machine built not on being soothed into what we need, but rather on the features and use of the product on it’s own. Or rather, nudged store-fronts to question their position.

Customer 74

Customer Custom Advertising Demand 74

socalTECH

AUGUST 17, 2020

Indi operates an app which lets people get paid for sharing their social content, making product recommendations, and more. The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. We have four different ways people can make money.

Help 113

Help Commerce Platform Orange County 113

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. For example, take a product from a major electronics retailer, a 42-inch flat screen TV. Search Marketing.

Yahoo 171

Yahoo Platform Advertising Startup 171

Both Sides of the Table

SEPTEMBER 16, 2009

We typically committed to building “missing&# features and therefore steered off of our MVP (minimum viable product). Some companies / products are designed for large organizations from day 1. Rabbits for me are the equivalent of having a low-end version of your product that you feel you’ll make up for in volume.

Startup 389

Startup Customer Custom Resource 389

Startup Professionals Musings

MARCH 27, 2020

People see you as great for demanding customers and team bonding. These are still good people with an intent to provide great products and services, but making a difference takes a back seat. Advertising, pricing and support practices may show questionable integrity. You are driven to compete and win in the marketplace.

Entrepreneur 126

Entrepreneur Organization Customer Custom 126

Tech Zulu Event

DECEMBER 26, 2011

As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands. Rather, the online store is a speed machine built not on being soothed into what we need, but rather on the features and use of the product on it’s own. Or rather, nudged store-fronts to question their position.

Customer 72

Customer Custom Demand Advertising 72

Startup Professionals Musings

SEPTEMBER 26, 2014

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Pricing 105

Pricing Cloud Computing Customer Custom 105

Both Sides of the Table

MARCH 25, 2016

So when Sam Rosen came to me with the idea of disrupting storage with a product that is priced cheaper than existing incumbents and he could build a product that is a better service I was intrigued. The metrics were good but we wondered how much better they would be when we expanded our product.

Startup 150

Startup Marketing Study SEO 150

InfoChachkie

MARCH 2, 2019

At the time, toys were advertised to adults, under the premise that adults were the decision makers. The first toy Ruth advertised on Disney’s show, the Tommy Burp gun, had been previously launched, but sales had been lackluster. Less than ten years after the conclusion of World War II, toy weaponry was a popular product segment.

Company 100

Company Companies Sales Sample 100

Startup Professionals Musings

MARCH 3, 2018

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Pricing 52

Pricing Cloud Computing Customer Custom 52

Both Sides of the Table

JULY 1, 2010

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. The consumer product they’ve created is called TrueCar.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But these are great products and thus a lot of people stuck around at Kik to continue using it. But it works.

Marketing 379

Marketing Startup SEM SEO 379

InfoChachkie

MARCH 9, 2015

Yet too often, entrepreneurs embrace giving away their products and services for the wrong reason - they are simply reticent to ask for payment. Upsell Logically – Craft a seamless path to charge users after a trial period or in exchange for other benefits, such as removal of advertisements or access to additional features.

Technical Support 100

Technical Support Customer Custom Demand 100

socalTECH

FEBRUARY 13, 2009

Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. I believe that the advertisers they started with were probably disappointed that the cost per customer acquisition was not the same as search. Broadcast isn't like that.

Google 124

Google Advertising Media Startup 124

socalTECH

FEBRUARY 9, 2010

We Create Demand for California's Technology Companies. Advertisers. Contact Scott Herson for an overview, pricing and information at herson@joyent.com or 949-861-1069. Backing Southern California's next great technology companies. Silicon Valley Bank (www.svb.com). Helping entrepreneurs succeed. Need office or Tech Space?

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

AUGUST 8, 2018

Is there a way you can make direct mail perform more like digital advertising channels? That allows us to not only be razor-focused on the product, and to prove out the product, but it also forced us to be very disciplined in running the business for profit. Jonathan and I have been doing this for awhile. more) READ MORE>>.

CTO Hire 100

CTO Hire Artificial Inteligence Technical Review Marketing 100

Startup Professionals Musings

APRIL 17, 2019

You might sell one of two of your widgets for $1 million each, entering profitability immediately, but then die because you can’t grow sales at that price. Design a product or service that you can sell. When their deep pockets went empty, Facebook stepped in, but demanded revenue from ads.

Snapchat 74

Snapchat Startup Course Yahoo 74

Startup Professionals Musings

SEPTEMBER 4, 2012

Emily Nagle Green, in her book from a while back “ ANYWHERE ,” argues effectively that the future of the world and business is ubiquitous connectivity, the total interconnection of people, ideas, and products through a global digital network. Key vehicles already include wireless for communication, and RFID for product location.

Entrepreneur 95

Entrepreneur Ideas Writing Training 95