socalTECH

MARCH 4, 2014

Santa Monica-based Demand Media said today that it is expanding its offerings in the content area, with an expansion of its Content Solution offerings. According to Demand Media, the expansion includes new content formats and enhanced "publishing and distribution strategies." READ MORE>>.

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Demand Content Media Santa Monica 138

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MAY 15, 2013

Peter Csathy , the CEO of San Diego''s Sorenson Media , and digital media veteran, has departed the company, and will head up a new legal and investment group formed by Manatt, Phelps & Phillips. The new digital media venture from Manatt was created by Los Angeles partner T. READ MORE>>.

Media 168

Media High Tech Santa Monica Southern California 168

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AUGUST 13, 2018

Santa Monica-based GumGum Sports , which helps advertising agencies measure the media value of sponsorships of sporting events using computer vision technology, has agreed to provide media valuation for the Maui Jim Maui Invitational, being held later this year. Financial impact of the win was not announced.

Santa Monica 113

Santa Monica Social Media Media Advertising 113

socalTECH

AUGUST 9, 2011

Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. As part of that effort, Demand Media said its inventory will be included in the premium Google Display Network Reserve. READ MORE>>.

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Demand Google Media RSS 154

socalTECH

SEPTEMBER 7, 2018

Santa Monica-based GumGum Sports , the arm of GumGum which develops technology to measure the social media value of sponsorships for sports teams, says it has just signed the NHL's Columbus Blue Jackets as a new customer. Financial details of the win were not announced. Financial details of the win were not announced.

Social Media 100

Social Media Santa Monica Advertising Media 100

socalTECH

JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning.

Draper 124

Draper Southern California Santa Monica Social Media 124

socalTECH

MAY 5, 2011

Santa Monica-based Demand Media reported its results Thursday, saying that it had a net loss of $5.6 Demand Media said the revenues numbers were driven by continued momentum from its owned and operated sites. Demand also mentioned strong direct brand advertising sales helped its results. READ MORE>>.

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Demand Media Santa Monica .Net 133

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MARCH 3, 2016

Santa Monica-based rich media advertising technology developer Jetpack is expanding in New York, saying this week that it has opened up a new office New York City, and hired a new VP in the location. Jetpack's founders were previously at Spin Media/Buzznet. READ MORE>>.

Buzznet 100

Buzznet Santa Monica Advertising Media 100

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JANUARY 24, 2019

Santa Monica-based GumGum Sports , the developer of computer-vision software used for "sport media valuation", led by Ophir Tanz, said on Wednesday that it has doubled both its number of employees, and number of clients in 2018. The company did not announced how many employees it added, nor how many clients.

Santa Monica 113

Santa Monica Advertising Entertainment Tool 113

socalTECH

AUGUST 22, 2014

For our profile today, we had a chat with Jonathan David , the CEO of Los Angeles-based Tapstone (www.tapstone.com), a company providing media buying and optimization. We spoke with Jonathan about the company and where it fits into the advertising market. Jonathan David: We''re essentially a media buying and optimization platform.

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Advertising Santa Monica Startup Media 230

socalTECH

FEBRUARY 20, 2014

Santa Monica-based NearWoo , the provider of mobile advertising software for local businesses, announced this morning that it has signed up twenty partners which it says provide advertising marketing and marketing services to small businesses. nearwoo marketing local advertising mobile partnerships partners'

Marketing 147

Marketing Santa Monica Advertising Mobile 147

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AUGUST 15, 2014

A new, Santa Monica company, Conversion Logic launched yesterday, in an attempt to help companies better understand how their video advertising is doing--using data science. conversion logic landry data science advertising marketing startup' READ MORE>>.

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Santa Monica Advertising Media Marketing 138

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MAY 9, 2012

Adconion Media Group , the online advertising network which has major operations in Los Angeles, said this morning that it has rebranded Joost Media into a its smartclip video advertising division. Smartclip, which Adconion acquired in November of last year, is a European digital video advertising provider.

Santa Monica 145

Santa Monica Advertising Los Angeles Media 145

socalTECH

AUGUST 17, 2020

The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things.

Help 113

Help Commerce Platform Orange County 113

socalTECH

JANUARY 17, 2012

Santa Monica-based Convertro , the venture backed, advertising analytics and optimization firm run by Jeff Zwelling, said today that it has hired Armen Avedissian as its Chief Operating Officer. Zwelling said that Avedissian is "the biggest hitter" in the area of attribution and media optimization.

MyLife 205

MyLife eHarmony Santa Monica Advertising 205

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

MARCH 16, 2011

Santa Monica-based eHow , the online question and answer site owned by Demand Media, has revealed a new site redesign today, saying it has launched a new look-and-feel plus additional site enhancements. eHow said the new organization makes the site more useful to advertisers. READ MORE>>.

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eHow Santa Monica Demand Sites 150

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AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Can you explain that process?

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Demand Media eHow Content 240

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MARCH 27, 2012

Looking to attract more consumers interested in learning more about technology, Santa Monica-based eHow , the online how-to site run by Demand Media, said today that it has launched a new Tech Channel as part of the site. RadioShack is heavily represented on the channel as an advertiser and sponsor. READ MORE>>.

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eHow Technology Santa Monica Demand 180

Tech Zulu Event

JULY 31, 2014

This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Hitesh Chawla, CEO.

Media 84

Media Technology Truecar Southern California 84

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JANUARY 9, 2013

Chromatik is based in Santa Monica and headed by Matt Sandler ; the firm's investors include 500 Startups, Kapor Capital , LaunchpadLA, Learn Capital , and MuckerLab. Miso Media. Earbits has created a service which lets you browse through over 200 stations of streaming audio, advertising free. Music Prodigy.

Southern California 254

Southern California Startup Sherman Oaks Venice 254

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FEBRUARY 7, 2012

Santa Monica-based social marketing firm GraphEffect said this morning that it has opned up new offices in both New York City and Chicago, as the company continues to expand its staff. GraphEffect's software helps companies measure the impact of their social media marketing on Facebook and other platforms. READ MORE>>.

Press 196

Press Social Media Santa Monica Media 196

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MAY 20, 2010

Woodland Hills-based ReachLocal , which helps small and local businesses place Internet advertising, was up 15.2 Santa Monica-based Demand Media , the Internet content publishing run by Richard Rosenblatt, also is widely expected to be in the process of filing for an IPO. during the day. READ MORE>>.

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ReachLocal Woodland Hills Thousand Oaks NewEgg 157

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OCTOBER 4, 2011

Santa Monica-based eHow , the question and answer site of Demand Media, is announcing today that it has launched a new women-focused channel called Shift. eHow said the new channel is aimed at helping "inspire women who want to make changes in their lives" and "positively impact others around them." READ MORE>>.

eHow 196

eHow Santa Monica Journal Demand 196

Jason Nazar

JULY 10, 2009

This month’s “Startups Uncensored” will be on “Online Advertising ”. It will be an open and frank town-hall conversation revealing the secrets and best practices to building up your online advertising revenue. We are joined this month by Brian Fitzgerald the founder and CEO of Gorilla Nation Media. Santa Monica, CA 90401.

Advertising 41

Advertising Gorilla Nation Santa Monica Startup 41

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. The post SHIFT Launches the First Open Marketing Cloud To Help Marketers Work Efficiently appeared first on TechZulu.

Marketing 67

Marketing Help Social Network Class 67

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. The old media companies were resistant to change. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz. “It

Advertising 98

Advertising Santa Monica Startup Content 98

socalTECH

DECEMBER 11, 2018

When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. Right now, when people are communicating using Facebook, Snapchat, Twitter, and others, those businesses are principally using display advertising and sponsored listings to monetize those users.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Both Sides of the Table

FEBRUARY 20, 2012

Tracy built her company, Recycled Media , out of necessity. She became an authority on the topic and her blog helped her to both elevate her status in her industry as well as to bring great link juice to her website and improve her SEO. Tracy realized her constituency and being a public figure helped elevate her.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Tech Zulu Event

JUNE 28, 2012

The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. Mickie Rosen: Tecca is the easiest and most helpful independent service for mainstream consumers to learn, shop, and make the most of their personal technology.

Incubator 239

Incubator Startup Web Technical Review 239

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APRIL 12, 2011

Derek Norton is head of Los Angeles-based Watertower Group (www.watertowergroup.com), a firm which helps companies raise funding, one of the rare companies which has a track record and good reputation helping companies with fundraising, and also runs its own investment fund. Derek Norton: I'm a fourth generation Angeleno.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

socalTECH

DECEMBER 1, 2009

We invite you to the Second Annual Digital Family Reunion on Wednesday, December 2nd at Wokcano Restaurant in Santa Monica from 6-11pm. Nowhere else can you find the top app experts converging with the biggest names in advertising and marketing. digiday:APPS is a one of a kind event.

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124

socalTECH

FEBRUARY 24, 2010

Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. Essentially, we're still oriented around social shopping, where our fundamental value proposition is helping consumers figure out what to buy. We receive lead fees to pass users on to the brand.

Content 165

Content Demand Sites Media 165

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media.

Email 339

Email SaaS Venture Capital Google 339

socalTECH

JULY 23, 2010

This week, Santa Monica-based ThisNext (www.thisnext.com) said it has raised another round of funding for the firm's social shopping site. Matt Edelman: The last company I ran and co-founded PeopleJam, which was a social media business for people interested in self improvement. How long have you been at the firm now?

Newsletter 165

Newsletter Sites Content Advertising 165