Startup Professionals Musings

FEBRUARY 19, 2021

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 150

Startup Slides Email Customer 150

Both Sides of the Table

JULY 1, 2010

A good early-stage CEO needs to be accessible, to be accountable for producing results and should be establishing the cultural norms of the company through direct leadership at all levels. But issues do arise as your company grows. I see two common mistakes in companies (not just in startups, in fact).

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Both Sides of the Table

AUGUST 14, 2017

Board work does involve a lot of conflict at moments throughout the company. Sometimes conflict comes because a company isn’t hitting its expected targets and investors vs. executives have different views in the causes or the consequences of under-performance.

Startup 217

Startup Technical Review Equity Report 217

TechCrunch LA

MARCH 17, 2019

Welcome back to Transportation Weekly; I’m your host Kirsten Korosec, senior transportation reporter at TechCrunch. This is where investigative reporting, enterprise pieces and analysis on transportation lives. There’s a new autonomous trucking company coming out of stealth. We love the reader feedback. Cymbal clash!)

San Fernando 217

San Fernando Los Angeles Commerce News 217

Both Sides of the Table

APRIL 16, 2011

After college Joanne worked for 4 years in retail apparel at Macy’s where she initially managed sales reps on the floor and then worked as a buyer of clothing. After 4 years of retail she went to “the other side of the business&# working for a clothing brand where she sold apparel to department stores and other companies.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

Both Sides of the Table

APRIL 10, 2014

One of the interesting things about being a VC is that you often see companies in transition. If you’re an early investor like I am that often means writing the first $2-3 million check into a business that previously had either survived on fumes or on a $500,000 angel round. Act your stage. Other B-round scaling issues?

Startup 381

Startup Resource Venture Capital Activity 381

Tech Zulu Event

JUNE 11, 2012

Tech Reporters: These individuals will write and edit informative and practical articles on a range of topics including Startups/Entrepreneurs, Gadgets, Mobile Tech, Tech in Entertainment, Gaming, Apps & Software, productivity, and cover breaking tech news. Will also report on local tech events in their respected area.

Technical Review 71

Technical Review Software Review Writing News 71

Both Sides of the Table

SEPTEMBER 8, 2010

I finally got around to writing it having read Fred Wilson’s post about what a CEO does. He says it basically comes down to three key functions: Sets the overall vision and strategy of the company and communicates it to all stakeholders. Recruits, hires, and retains the very best talent for the company.

Venture Capital 319

Venture Capital Startup Sales Customer 319

socalTECH

AUGUST 27, 2014

In the Los Angeles startup world, there are lots of high profile, buzzy companies which have lots of attention and funding--but which haven''t earned a dime of revenue. However, this town is also full of very profitable, growing, and revenue generating companies-- which have for the most part been below the radar.

Startup 239

Startup El Segundo Marketing Media 239

Startup Professionals Musings

AUGUST 1, 2013

Cash is king when it comes to the financial management of a growing company, so this is not the place for shortcuts and sloppy practices. No matter how small your company is today, there are more moving financial parts than you can manage dynamically in your head. Seasonal sales fluctuations eat cash.

Startup 114

Startup Sales Layoffs Slides 114

Both Sides of the Table

MARCH 6, 2010

If I’m interested I get to spend more time with them, if I’m not I don’t have to – A few companies per month come in that have fascinating business ideas that warrant my spending more time trying to understand their people, company, technology and market. I will obviously be judged on my performance.

Venture Capital 312

Venture Capital Technical Review Startup Entrepreneur 312

InfoChachkie

JANUARY 16, 2018

Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS. What makes their story more remarkable, in the age of 20-something billionaires, is that both of the company’s founders are in their 50’s.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Both Sides of the Table

MARCH 2, 2011

I’m sitting at my computer now at 9.00pm writing this – which is an hour earlier than I normally write (there are about 8 women at my kitchen table having a book club (aka excuse to drink wine & gossip so I’m locked in another room writing. Mostly during the day I’m in meetings or doing work.

Email 287

Email Blogging Venture Capital Writing 287

Both Sides of the Table

OCTOBER 19, 2009

After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. I had seen many cycles and decided that since I was going to do it all over again I should write about it. I decided to write about my experience and to be blunt.

Venture Capital 274

Venture Capital Blogging Startup Slides 274

Startup Professionals Musings

MAY 23, 2014

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 102

Startup Slides Email Customer 102

Eric Greenspan

FEBRUARY 2, 2010

Real quickly, most companies that offer credit card processing are a middle-man (most banks are middle-man). Anyhow, I replied and asked who pays who here and found that First Data pays Chad a commission for his sales. In most cases these viewings are done by potential customers who are checking on your company’s rating.

Santa Barbara 265

Santa Barbara Technical Advisors Email Technical Review 265

Startup Professionals Musings

JANUARY 17, 2016

Cash is king when it comes to the financial management of a growing company, so diligence is required. No matter how small your company is today, there are more moving financial parts than you can manage dynamically in your head. Seasonal sales fluctuations eat cash. You can be on budget, and still run out of cash.

Startup 64

Startup Sales Layoffs Slides 64

Both Sides of the Table

JANUARY 28, 2012

I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully.

Web 334

Web Mobile Startup Software Review 334

Tech Zulu Event

MAY 28, 2013

Join us for a special evening with InfoWorld’s Dave Linthicum as he delves into global enterprise software trends with some of LA’s most successful SaaS and cloud computing companies. Alistair is responsible for product strategy and development for this leading Enterprise API and SOA Governance company. Alex Kazerani.

SaaS 92

SaaS Cloud Computing CIO Web 92

Tech Zulu Event

FEBRUARY 22, 2012

That makes it the first in console sales. Microsoft as a company also donates its products and services to help those less fortunate. Credit for the writing and research of this article and content goes to Zack Schuler of Cal Net Technology Group, Founder & CEO. Giving back. And that’s just a few of the scenarios.

Writing 88

Writing Training Email .Net 88

Startup Professionals Musings

DECEMBER 12, 2012

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 85

Startup Slides Email Customer 85

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Campaign setup and ad copy writing.

Paid Search 90

Paid Search PPC Organization SEO 90

Tech.Co

JANUARY 29, 2018

Following the unveiling of his company at Eureka Park 2017, they have been a TechCo Startup of the Year semifinalist, nominated for the National Medal of Technology and Innovation, featured on CBS Henry Ford’s Innovation Nation, landed a deal from Shark Tank’s Kevin O’Leary, and more. Get Your Playbook Together.

Startup 87

Startup Mentor Artificial Inteligence Research 87

InfoChachkie

JULY 30, 2012

Rather than hire the clichéd booth babes (which I have always found to be more than a bit sleazy), the company secured the services of a cigar-smoking, bearded angel with an exaggerated New York accent. Her company has since signed a contract with Central Desktop. His lines proved evocative - from “Hey, come over here.

Marketing 209

Marketing Conference RSS Angel 209

Startup Professionals Musings

AUGUST 9, 2018

By far the most effective technique for improving your writing is simply carrying out user readability tests on every piece of content, and really listening to feedback. No company exists in a vacuum. Make your solution and company symbiotic but better than competitors. Usability problems kill conversions. Keep sentences short.

SEO 53

SEO Tips Newsletter Statistics 53

Both Sides of the Table

JANUARY 1, 2016

That’s why it’s important to revisit your company’s mission from time-to-time. We try to hire deeply analytical associates to can help companies problem solve and who make us better investors. Take some time to reflect on how well defined you believe your company’s sense of purpose is.

Startup 150

Startup Coach Course Invest 150

Startup Professionals Musings

AUGUST 16, 2011

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 93

Startup Customer Custom Slides 93

Both Sides of the Table

NOVEMBER 5, 2012

This does not mean you shouldn’t solve big, complex problems or write complex code. Or what about your sales team? Even the VC who invested in your deal struggles to properly position why you’re going to be huge when they’re calling big tech companies or other VCs on your behalf.

Entrepreneur 370

Entrepreneur Startup Press Venture Capital 370

Both Sides of the Table

APRIL 6, 2014

Whether you’re considering hiring a new employee or as an investor whether you’re looking to do a background check on the founders of a company. I like to get a mix of people who have reported to the candidate, whom the candidate has reported to (2x) and peers. My friend Jason Hirschhorn Tweeted about this today.

Startup 302

Startup Technical Review Entrepreneur Report 302

socalTECH

SEPTEMBER 1, 2011

Our profile this morning is with Network Automation , a Los Angeles company competing in the IT automation market. Southern California--despite the lack of huge, name brand firms-- has a significant number of enterprise software companies, of which Network Automation is just one. The traditional way to handle that is to write code.

Networking 214

Networking IBM IBM Pacific Palisades 214

Jason Nazar

JUNE 22, 2010

I’ve spent most of my career in sales (or some sales like function), and here are my thoughts on how to be better with your BD. Knowing the school, former jobs, current projects of your BD counterparts just makes you and your company look like that much more of an all star. 10 Tips for Better BD. Now the real work begins.

Outsource Development 88

Outsource Development Develop Development Tips 88

Both Sides of the Table

MAY 26, 2011

It’s the hardest thing to teach people who come out of big companies, out of conservative jobs. At the big consulting firms, investment banks and established large technology companies we’re taught to produce long reports, make sure that every document is perfect quality and that every possible bit of diligence has been done.

Startup 335

Startup Technical Review Framework Entrepreneur 335

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. With SEM, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Campaign setup and ad copy writing.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

JULY 13, 2010

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. Report within the organizational structure. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization.

Startup 90

Startup Slides Email Customer 90

Both Sides of the Table

FEBRUARY 12, 2010

We then walked through our sales pipeline and discussed major campaigns. How can we discuss strategic issues if we haven’t gone through all of company update? and then write down what they said on a white board (so they feel listened to) but then go around the room and call on everybody and ask, “so what do you think?&#.

Startup 331

Startup Slides Guide Writing 331

socalTECH

DECEMBER 15, 2010

For a big company, that might be through their own sales force, and for a smaller company it might be a small team which is operating the site themselves. The software helps them manage all of that, so that they can target campaigns, optimize ads, and report out in different ways. That's pretty powerful for publishers.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

InfoChachkie

JANUARY 9, 2012

Industry pundits generally spend their time writing about what they see in the rear view mirror. Big Dumb Companies consume such analyst reports, as they are unable to parse the past from the future. " Understand your brand's promise and work diligently to deliver on it with every new sale.

Tips 277

Tips Startup Entrepreneur Entertainment 277