socalTECH

AUGUST 12, 2009

500 list of the fastest-growing private companies in the US. Beyond the first 100 companies, medical imaging firm Dicom Solutions in Irvine was at 109; Agoura Hills-based SEO provider National Positions at 112; Blackline Systems in Calabasas was at number 113, and at number 134, Irvine-based Vizio. billion in sales.

Southern California 140

Southern California Agoura Hills Woodland Hills Torrance 140

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

socalTECH

AUGUST 8, 2016

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. If it's a digital channel, and there are customers to connect with, we are looking to help those companies grow. What are your thoughts on that?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

Both Sides of the Table

JANUARY 22, 2014

I’ve seen too many companies go off track by a VC hell bent on the team pursuing the VCs strategy which at times is about chasing the next shiny object. SEO marketing vs. social marketing. I would call their portfolio companies and ask how helpful or not they’ve been. I call them “ VCs Seagulls.”

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Do the hard work and try to define your companies objectives and get them on paper.

Activity 164

Activity Conference Press Case Study 164

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition.

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

JUNE 13, 2015

These give good customer connection and SEO. Traditional marketing is sales-focused, one-way push. This will insert your brand into the online and offline conversations, drive traffic, and drive sales, at the lowest possible marketing cost. Integrate your social media content with some traditional media.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 23, 2017

According to a recent social media industry report , 92 percent said that social media is important to their businesses, and more than half report it helped them improve sales. These give good customer connection and SEO. Traditional marketing is sales-focused, one-way push.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

DECEMBER 1, 2013

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Social Media 103

Social Media Media Marketing Startup 103

socalTECH

OCTOBER 23, 2013

To hear about how the company decided to expand into the market, we caught up with CEO Loren Bendele to learn more about its new grocery store coupon app, Favado (www.favado.com). We, as a company, have been more focused on online deals and coupons, and haven''t been focused on groceries at all. Explain what Favado is all about?

Mobile 140

Mobile Sales Startup Sites 140

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. What I tell investors, friends, and family, is even though they might hear about all of these new companies calling themselves the Uber for tutoring and saying they can provide on-demand tutoring, I know that it will never work hyper-locally.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Startup Professionals Musings

AUGUST 9, 2018

In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available. No company exists in a vacuum. Make your solution and company symbiotic but better than competitors. Compensate for sales funnel elements outside of your control.

SEO 53

SEO Tips Newsletter Statistics 53

Tech Zulu Event

NOVEMBER 18, 2011

This article will cover two things; First, the top mistakes small business owners make that end with inquiries leading you to the exit door before making a sale. The word “convince” shouldn’t exist in sales. Let me explain why this company had such an impact on my life. Ask yourself, ‘what does my company solve’?

Custom 85

Custom Customer Marketing SEO 85

Both Sides of the Table

JANUARY 19, 2015

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). If you’re just a content company your advantages are too small to win on the web. But think of this.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

OCTOBER 23, 2012

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Media 92

Media Social Media Marketing Resource 92

Tech Zulu Event

AUGUST 25, 2011

The invitation-only attendees included founders, business development leaders, and marketing directors from companies big and small, including NBCUniversal, Mobclix, DDB Los Angeles, Airpush, adly, Mobile Roadie, Disney Animation Studios, BetterWorks, and more. Having previously worked at notable companies including Myspace, PayPal, Yahoo!,

Social Media 71

Social Media Mobile SEO Media 71

Both Sides of the Table

MARCH 25, 2016

It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it. Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The truth is – there isn’t a “right&# answer so for your company. For early-stage consumer companies I would be careful not to market futures at all.

Marketing 380

Marketing Startup Press Technical Advisors 380

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. The best way to do this is with real customer interviews.

Startup 105

Startup Search Engine Optimization Summary Custom 105

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Here is my summary of her detailed roadmap to get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it.

Tips 93

Tips Search Engine Optimization Summary Startup 93

socalTECH

MAY 5, 2009

The company was incorporated in January of 2004, and we provide outsource e-commerce services to organizations, such as brands and retailers. The sixth is marketing analytics, including SEM/SEO, collecting customer names, emails -- we use ExactTarget for emails, and Omniture for Analytics. John Tomich: We've been around for five years.

Venture Capital 113

Venture Capital SEM Commerce Email 113

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. The best way to do this is with real customer interviews.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Custom 58

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Here is my summary of her detailed roadmap to get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it.

Custom 96

Custom Customer Search Engine Optimization Summary 96

Tech Zulu Event

OCTOBER 11, 2012

The firm says nearly 20% of all brides now shop for or sell a gently used wedding dress online, compared with just 6% in 2009 and they firmly believe Recycled Bride is helping make the sales even more possible. Tracy DiNunzio is the founder, and was 30 years old with no background in technology when she started the company.

Design 84

Design Social Media Sales Sites 84

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Of course, a word of caution is also in order here.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

socalTECH

OCTOBER 30, 2013

The startup--which is part of MuckerLab--landed a seed funding round last week, so we thought we''d catch up with founder and CEO Farbod Shoraka to dig deeper into the company''s goals and service. You mention the big companies, like FTD, 1-800 Flowers, etc. What is BloomNation? They have to pay for placement.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

Both Sides of the Table

JANUARY 3, 2016

Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth. Each VC has their own take on which services to provide and mostly they’re free but some smaller VCs charge portfolio companies for use of these services but usually at a cheap cost.

Venture Capital 150

Venture Capital Platform Startup Resource 150

Tech Zulu Event

JANUARY 28, 2016

For example, if a company website generates extensive visitor traffic at a particular point in time, the enterprise may continue to serve customers without obvious interruptions in service because its cloud-based server architecture permits the distribution of visiting traffic among servers in different locations. Enhanced Platform Mobility.

Software 40

Software Social Media Platform Mobile 40

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Of course, a word of caution is also in order here.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

socalTECH

OCTOBER 25, 2012

It's as easy as Instagram, and takes no technical knowledge or sales knowledge. Tracy DiNunzio: RecycledBride and Tradesy are same of the same company, Recycled Media. One of the key things about our company is the culture, which is very much in the collaborative consumption space.

Startup 236

Startup Education Acquisition Funding 236

Jason Nazar

MAY 2, 2016

Pick a company name and check any potential trademark infringements on Trademarkia or KnowEm. Open your company bank account. For those issuing stock to finance the company (corporations), use a Shareholder’s Agreement. Create a sales forecasts and financial projections regularly. Ideation & Protecting Ideas.

Outsource Development 40

Outsource Development Startup Google Mentor 40

socalTECH

MARCH 20, 2009

Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. How is the company funded? Dan Yomtobian: The company was funded from selling stock in my other company, Findology. We're a profitable company, which I started out of a guest room in my condo 8 years ago.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Tech Zulu Event

APRIL 10, 2012

Companies are spending more time and money on their mobile sites than their full-fledged website. I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). Companies like Blue Trumpet actually make a living off of this. Free Doesn’t Mean Cheap.

Mobile 82

Mobile Search Engine Optimization SEO Startup 82

SoCal CTO

MARCH 12, 2007

I had to laugh when an analyst with Forrester said in the article - As impressive as these results may be, myShape’s approach will probably fail to gain a mass audience unless the company can somehow simplify the measuring process, said Sucharita Mulpuru, an analyst with Forrester Research. I really think MyShape has a great concept.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

socalTECH

MARCH 16, 2015

We spoke with co-founder David Kierzkowski and Agnes Kozera about the company, and how its technology and marketplace is enabling growth for both YouTubers and brands. Unlike agencies and MCNs, who work with YouTubers through a sales force, we use technology to do that. Tell us about FameBit?

Content 100

Content Platform Startup Marketing 100