Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Trust is led by CEO and co-founder James Borow , who led Snap’s global programmatic ads platform and grew the self-service ads revenue from 0 to $1B+ over three years.

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

NOVEMBER 25, 2019

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. They are now actively recruited for many roles. Mobility and connecting to work via the ‘cloud.’

Competition 127

Competition Case Study Platform Yahoo 127

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 95

Social Media Media Snapchat Platform 95

socalTECH

JUNE 9, 2014

Los Angeles-based Jukin Media (www.jukinmedia.com) thinks it has figured that out, and instead of trying to create viral videos, has been buying up the rights to those videos--before they really go viral--to create not just a one-hit, viral video wonder, but a sustainable business. What is Jukin Media?

Media 235

Media Content Startup IP 235

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 140

Social Media Media Snapchat Platform 140

Startup Professionals Musings

JULY 8, 2013

Then there is the Internet, delivered through every media, including your smart phone, where the volume of data spewing out is like a new Library of Congress every 15 minutes. If these are not complete and consistent, your platform will always be splintered and lost in the noise. Using the platform to expand your reach.

Platform 105

Platform Entrepreneur Startup Social Media 105

Tech Zulu Event

APRIL 30, 2014

In order to support all of these teams, there are several on-campus startup competitions every year, from the Silicon Beach USC competition to the New Venture Seed Competition, with prize funds to help build the companies. With the ability to import images from social media, HipTraveler creates a shareable, searchable itinerary.

Competition 104

Competition Startup USC Southern California 104

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. United Airlines is still recovering from that debacle.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. Build your brand and expert visibility.

Social Media 59

Social Media Media Entrepreneur Platform 59

TechCrunch LA

SEPTEMBER 7, 2021

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. In today’s highly competitive ad environment, both content and data are kings. At the time, it was doing Facebook media buying for e-commerce companies. The key takeaway? What can you tell us about MuteSix as an agency?

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

SEPTEMBER 16, 2023

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Fundraising through online platforms and crowdfunding.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 15, 2022

Virtual living: the rise and growing dominance of social media. Surdak emphasizes that the goal is to either mitigate some of the pressure caused by data growth or to put that pressure to work for you in growing your startup and remaining competitive: Focus: play to your strengths. Make strategic versus opportunistic decisions.

Startup 126

Startup Social Media Entertainment Metrics 126

TechCrunch LA

MARCH 8, 2019

Warren’s plan called for regulators to be appointed to oversee the unwinding of several acquisitions that were critical to the development of the core technology that make Alphabet’s Google and the social media giant Facebook so profitable… and Zappos. One issue is do we need regulation on the full platform companies.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Concentrate your efforts on two to three platforms to start.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 64

Social Media Media Snapchat Platform 64

InfoChachkie

AUGUST 18, 2011

Messenger : Mark Douglas, President & CEO, SteelHouse Media. In this interview, Mark discusses how his experiences at Oracle, eHarmony and the Rubicon Project contributed to the creation of his latest venture, SteelHouse Media. Rubicon was the media business. You can watch the video below or on YouTube here: [link].

eHarmony 204

eHarmony Media Oracle Commerce 204

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

Social Media 100

Social Media Media Marketing Platform 100

Tech.Co

DECEMBER 29, 2023

Source: hibobbie.com The company also raised an impressive $70 million in funding in June to acquire the legacy pediatric nutrition brand Nature’s One, bringing its total kitty up to $142 million and helping to secure its competitive advantage in the industry going forward. million site visits in October alone.

Startup 210

Startup Generative AI Newsletter Tool 210

Tech Zulu Event

MARCH 19, 2015

Computers and the Internet have now brought in a new era that relies on data to make profitable business decisions in the competitive environment. Below is a full explanation of how small businesses can leverage technology to earn a competitive advantage in the marketplace. Social Media Automation Tools. CRM Platforms.

Competition 40

Competition Technology Social Media Tips 40

Startup Professionals Musings

NOVEMBER 28, 2020

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Fundraising through online platforms and crowdfunding.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. United Airlines is still recovering from that debacle.

Social Media 79

Social Media Media Marketing Platform 79

Startup Professionals Musings

FEBRUARY 25, 2018

The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something now for a competitive advantage in the future. Social media relationships fuel the scaling fire. Johansen calls this uncovering your right-of-way.

Competition 60

Competition IBM IBM Startup 60

Startup Professionals Musings

OCTOBER 21, 2022

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

SoCal Tech Calendar

SEPTEMBER 10, 2009

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. Blogs, Facebook, LinkedIn, Twitter, and other social platforms can be low-cost marketing tools (great for anyone in this economic climate!) See [link] (more).

Social Media 100

Social Media Social Network Media Enterprise Forum 100

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

Marketing 119

Marketing Social Media Mentor Conference 119

TechCrunch LA

MAY 29, 2019

Los Angeles-based PlayVS (pronounced “play versus”) wants to become the dominant platform for amateur esports, starting at the high school level. What esports means is playing video games competitively bound to governance and a competitive ruleset. Eric P: What then drove you to found PlayVS?

Startup 204

Startup Coach Competition Los Angeles 204

Startup Professionals Musings

JANUARY 7, 2023

With the success of Facebook and Twitter, I still see new social media startups almost every day, with most destined to fail. It’s tempting to believe that one more new platform will win for crowd funding or video games, like Indiegogo and Wii. Actually, great new customer solutions lead to great platforms, not the other way around.

Entrepreneur 125

Entrepreneur Netflix Social Media Startup 125

Startup Professionals Musings

NOVEMBER 9, 2022

The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something now for a competitive advantage in the future. Social media relationships fuel the scaling fire. Johansen calls this uncovering your right-of-way.

IBM 131

IBM IBM Startup Examples 131

Startup Professionals Musings

MARCH 20, 2023

Exciting new technologies these days range from the niche social media software platforms I see almost every month, to new transportation models, like consumer space travel and driverless autos. If you claim no competition, investors may perceive that you have no market, or you haven’t looked. Neither is positive.

Custom 110

Custom Customer Social Media Technology 110

Startup Professionals Musings

AUGUST 29, 2022

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. They are now actively recruited for many roles. Mobility and connecting to work via the ‘cloud.’

Case Study 125

Case Study Platform Yahoo Social Media 125

Both Sides of the Table

JANUARY 19, 2015

.” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. Content is a “hits driven business” and therefore you can only invest in platforms not media. That is YouTube today. Startup Lessons'

SEM 150

SEM Content Platform Acquisition 150

socalTECH

DECEMBER 26, 2019

This was a big year for Crosscut because were finally delivering on our promise of implementing a full-scale investing platform after 11+ years in business. Growing our practice from 3 original partners who would meet at coffee shops into a full institutional investing platform is a constant evolution. in 2005 for $680M.

Southern California 100

Southern California News Platform Class 100