socalTECH

MAY 7, 2013

Los Angeles-based online men''s publisher CraveOnline , which is part of Evolve Media, said today that it has named Mike Bender its Senior Vice President of Sales. Bender was formerly the VP of East Coast Sales for Spin Media (Buzz Media), and also served in a similar position for Break Media. READ MORE>>.

Media 153

Media Sales Content Los Angeles 153

TechCrunch LA

FEBRUARY 2, 2021

The Los Angeles-based commerce and content platform StackCommerce has been acquired by the Integrated Media Company, a holding company set up by the massive private equity fund, TPG, to acquire new media businesses. As a part of Integrated Media, StackCommerce will join properties like Fandom and Goal.com.

Media 134

Media Commerce Company Companies 134

socalTECH

JANUARY 19, 2011

San Diego-based Sorenson MEdia , which develops video encoding and decoding software and online video services, announced this morning that it has added John Greene as Vice President of Worldwide Sales. Greene has previously served at DivX/Sonic Solutions, most recently serving as General Manager for Content Services.

Sales 140

Sales Media San Diego Content 140

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 142

Social Media Media Platform Customer 142

socalTECH

AUGUST 18, 2015

Santa Monica-based GumGum , which operates an online digital advertising platform aimed at visual content, said Tuesday that it has named John Weisgerber as its new Senior Vice President of Sales. He also has served at Forbes Media and Ziff-Davis Publishing. Weisgerber was most recently at Hearst Corp., READ MORE>>.

Sales 100

Sales Santa Monica Advertising Content 100

socalTECH

JANUARY 30, 2013

Culver City-based YouTube network Fullscreen said Tuesday that it has hired Justin Danko as Vice President of Sales and Brand Strategy, East Coast. Danko was previously VP of Branded Entertainment at Viacom Media Networks, working on MTVN Music Group and MTV Entertainment Group; he also worked at Comedy Central and USA Network.

Culver City 196

Culver City Sales Entertainment Content 196

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Content 175

Content Startup Social Media IP 175

socalTECH

APRIL 13, 2016

Santa Monica-based Demand Media has sold Cracked , its online humor site, to the E.W. According to Demand Media, the move will give it a "more focused portfolio of businesses", and also "significantly" strengthen its balance sheet. Demand Media acquired Cracked in 2007. READ MORE>>.

Demand 100

Demand Media Santa Monica Content 100

socalTECH

MARCH 12, 2013

Los Angeles-based TotallyHer , the women's lifestyle publishing arm of Evolve Media, said today that it has hired away a Glam Media veteran as its new Vice President fo Sales. Evolve Media said it has named Rachel Wintner as its new Vice President of Sales, to lead the firm's new sales team. READ MORE>>.

Media 147

Media Sales Los Angeles Angel 147

socalTECH

FEBRUARY 27, 2013

Selectable Media , a digital advertising firm which lets users unlock digital content in exchange for interacting with brand advertising, said today that it has expanded to Los Angeles, as part of a growth in its footprint. The expansion came alongside the opening of a new office in Chicago. READ MORE>>.

Media 164

Media Avalon San Diego Advertising 164

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Media 95

Media Framework Social Media Metrics 95

socalTECH

SEPTEMBER 1, 2015

Venice, California-based anonymous messaging app developer Whisper said Tuesday that it has named Shelby Huston Haro as the company's Vice President of Sales. Haro is from the entertainment industry, and has served at Maverik Digital, GetGlu, Penske Media Corp, along with Flixster, Rotten Tomatoes and Fandango.

Sales 100

Sales Fandango Venice Entertainment 100

socalTECH

JANUARY 29, 2014

Santa Monica-based Demand Media , the publisher of online content, said late Tuesday that it is changing its advertising strategy to exclusively focus on premium programmatic ads. Demand Media also did not say if those sales people would move to other efforts in the company or would be let go. READ MORE>>.

Demand 138

Demand Media eHow Advertising 138

Tech.Co

JANUARY 15, 2018

Our model evolved over time as the landscape changed, from ticket sales and sponsorships to online advertising, content marketing, and consulting. The experiences and lessons Jen and I have gained since leaving AOL to build our own media brand have been numerous. Needless to say, very little of it was easy.

Media 175

Media News Organization Content 175

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. To a content provider, that's something you have to pay attention to.

Media 150

Media Report Advertising Content 150

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

DECEMBER 29, 2014

Sony Pictures said Sunday that "The Interview" earned more than $15M in online sales as of Saturday, after its release via Google Play, YouTube, Microsoft''s Xbox Video, as well as through its own website, with over 2 million rentals or purchases of the Seth Rogen film. The FBI has blamed the hacking of Sony Pictures on North Korea.

Sales 138

Sales Hollywood Google Content 138

Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. Or creating quizzes or games with your content. That’s why people turn up to Buzzfeed.

Buzzfeed 354

Buzzfeed Content Tips Blogging 354

SoCal Tech Calendar

JANUARY 6, 2011

Wednesday, January 12, 2011 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link] (more)

Content 113

Content Technology Council TCOSC Cloud Computing 113

socalTECH

SEPTEMBER 17, 2010

Ahead of its IPO, Santa Monica-based Demand Media , the online domain name and media publishing business run by Richard Rosenblatt, updated its IPO filings Thursday, saying that it has granted $30.8M Tags: demand media domain domainer content merger acquisition legitscript. READ MORE>>.

Demand 194

Demand Media Santa Monica Report 194

SoCal Tech Calendar

OCTOBER 29, 2010

Thursday, November 4, 2010 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link].

Content 100

Content Technology Council TCOSC Cloud Computing 100

socalTECH

AUGUST 28, 2012

Los Angeles-based CraveOnline , the men's lifestyle site owned by Evolve Media, said today that it has snagged Drew Berkowitz, the former General Manager of AOL's Video Unit Goviral as its new Senior Vice President of Sales. Berkowitz also ran IAC's Mindspark division, including Vimeo. READ MORE>>.

Sales 133

Sales Media Los Angeles Sites 133

socalTECH

JANUARY 31, 2011

Santa Monica-based Demand Media said this morning that it received approximately $77.2M per share, with 5,175,000 shares of the offering coming directly from Demand Media itself, and the rest from other shareholders. in net proceeds from the firm's IPO last week. READ MORE>>.

.Net 145

.Net Demand Media Santa Monica 145

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter? Millenials?

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

NOVEMBER 24, 2009

Santa Monica-based Adconion Media Group , an online advertising network, announced today that it has acquired certain assets of Joost , the online video site founded by Skype founders Janus Friis and Niklas Zennstrom. Tags: adconion media group advertising joost merger acquisition skype. Financial terms of the buy were not disclosed.

Media 157

Media Santa Monica Advertising Acquisition 157

socalTECH

NOVEMBER 21, 2011

Guardian News & Media , the firm behind web publisher ContentNext , is in discussions with potential buyers about a possible sale, according to a report from the firm's own site, paidContent. paidContent said that Guardian is working with Coady Diemar Partners on a possible sale. Names of potential buyers were not discussed.

Sales 133

Sales Santa Monica News Blogging 133

TechCrunch LA

JANUARY 26, 2022

The company built its own point-of-sale system and commerce APIs in-house, allowing them to deliver a “seamless” customer experience, former Glossier CTO Bryan Mahoney said in 2018. E-commerce sales typically account for 80% of Glossier’s revenue, the Business of Fashion reported last July. .

CTO Hire 197

CTO Hire Layoffs Commerce Email 197

Startup Professionals Musings

MARCH 31, 2023

In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Lead-stage content performance. Understanding culture is paramount, but measuring results is even better.

Metrics 102

Metrics Demand Paramount Content 102

socalTECH

JANUARY 31, 2012

Los Angeles-based BUZZMEDIA , the online music blog publisher and pop culture publishing firm which owns Celebuzz, Idolator, Stereogum, and other sites, is continuing a hiring roll today, saying it has named Michael Ziegler as Senior Vice President, Sales. BUZZMEDIA said Ziegler will head up sales efforts in the Midwest and Eastern areas.

Sales 133

Sales Yahoo Blogging Los Angeles 133

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 98

Social Media Platform Media Customer 98

socalTECH

JUNE 16, 2010

Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, has tapped Joost --now owned by Adconian--for its pre-roll advertising inventory. Tags: demand media joost advertising video. Financial details of the partnership were not disclosed. READ MORE>>.

Demand 140

Demand Media Santa Monica Advertising 140

Both Sides of the Table

SEPTEMBER 15, 2013

I agree with YouTube (that they provide more (hosting, ad sales, etc.) If you’re thinking about building an online video network today you need to think about: Producing your own content (not just aggregating). Yes, we understand that it’s all about providing high-quality content. But the best MCNs are so much more.

Networking 366

Networking Media Content Customer 366

InfoChachkie

MAY 14, 2012

This latest wave in this transformation has been enabled by a number of sophisticated technology companies, including: Burstly , Coull , Collider Media , GraphEffect , SteelHouse , RingRevenue , GumGum , and DataPop. This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI.

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

JANUARY 14, 2013

If you have your eyes and ears open, you can discover sales lessons in unexpected places, including the cable TV show, Say Yes To The Dress. I do not consume much TV content, other than cable news. There are a number of solid sales techniques on display by the Say Yes team. Startup sales require high velocity.

Sales 251

Sales Startup Activity RSS 251

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Social media as a marketing tool is here to stay, and is now widely accepted.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

JULY 3, 2020

In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Lead-stage content performance. Understanding culture is paramount, but measuring results is even better.

Marketing 174

Marketing Invest Demand Metrics 174

socalTECH

JUNE 12, 2020

Google accused Sonos of violating at least three patents-- 7,899,187 Domain-based digital-rights management system with easy and secure device enrollment; 8,583,489 Generating a media content availability notification; and 7,065,206 Method and apparatus for adaptive echo and noise control.

Patents 124

Patents Google Santa Barbara Content 124