Both Sides of the Table

NOVEMBER 1, 2009

Turn Your Organization Inside Out. As organizations we have become more open and I believe this is great for businesses and their customers. In the first 4 years of running BuildOnline we were an “Outside In&# organization. The Outside In organization had a one-way flow. Tim started to change our processes.

Organization 280

Organization Customer Custom Tips 280

Startup Professionals Musings

MARCH 31, 2023

While his insights have come from large organizations, I give many of the same recommendations to every startup: Channel engagement performance. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Nurturing stage email performance. Don’t just use these in isolation.

Metrics 102

Metrics Demand Paramount Content 102

Berkonomics

FEBRUARY 2, 2023

Consider a sales relationship where your product will be in the bag of salespeople from the partner company. Depending upon the size of the companies and complexity of the products or services involved, it is fair to assume that you’ll need to dedicate a resource to this effort, sometimes a full-time resource at that.

Press 156

Press Sales Training Resource 156

Berkonomics

JUNE 10, 2021

In an early-stage company, the key issue is most often finding the way to start the revenue flowing from services and sales. Email readers, continue here…] Next, a critical key issue is finding the way to break-even for a young business – the proxy for stability. The most important issue for young entities.

Examples 156

Examples Sales Demand Equity 156

Startup Professionals Musings

JULY 3, 2020

While his insights have come from large organizations, I give many of the same recommendations to every startup: Channel engagement performance. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Nurturing stage email performance. Don’t just use these in isolation.

Marketing 174

Marketing Invest Demand Metrics 174

Berkonomics

AUGUST 19, 2021

Email readers, continue here…] I recently spoke with an old friend who is in sales. He lamented the fact that his boss recently layered several more sales reports on him to complete each week, reducing his selling efficiency. How many times have we heard this complaint, especially from sales people?

Report 156

Report Sales Email Examples 156

Berkonomics

DECEMBER 21, 2017

The investor organization is granted the seat as long as the investment remains, and the documents often name the first representative assigned by the investor group to the position. Email readers, continue here…] In later insights, we will explore the legal and ethical responsibilities of board members.

Invest 243

Invest Sales Resource Email 243

Berkonomics

APRIL 9, 2020

If it takes eighteen months to get a new product out the door and into the market, and if a product’s gross margin is ten dollars but the corporate overhead is a million a month, it will take the sale of 67,000 more units to break even than if it were to take only six months to market. The effect of being slow to market even in tough times.

Competition 156

Competition Sales Marketing Product 156

Berkonomics

DECEMBER 31, 2020

In general, grants are made to individuals, companies, businesses, organizations or institutions that are working toward serving the greater good or a greater cause. Email readers, continue here…] Grant writing takes skill and immense amounts of time. How refreshing! How grants are considered. Other sources of grants.

Equity 156

Equity Writing Education Research 156

Berkonomics

JUNE 25, 2020

Email readers, continue here… ] LPC (Lifetime Profit per Customer). This is simply the sum of the month’s direct costs for sales and marketing divided by the number of new customers acquired, yielding a dollar cost per average new customer. Revenues are recorded as earned, not paid, especially when paid in advance.

Acquisition 156

Acquisition Statistics Sales Customer 156

Berkonomics

FEBRUARY 23, 2023

Young companies have been known to outgrow the abilities of management to focus and direct them, failing to make the transition to organized, stable growth. Competitors, seeing a successful development of a niche, flock into the competitive void with products or services built with a fresh view of the current environment.

Pricing 156

Pricing Invest Equity Entrepreneur 156

Berkonomics

SEPTEMBER 8, 2022

Get organized. Email readers, continue here.] Some potential buyers or strategic partners might want your intellectual property, or revenues, or profitability, geographic advantage, or sale force, or your employee base. Finding your strategic partner, investor or business buyer is not something you do haphazardly.

Outsource Development 156

Outsource Development Paramount Outsource Research 156

Berkonomics

JANUARY 7, 2021

Email readers, continue here…] Often, if not co-founders, this group is rewarded through issuance of stock options from a pool of available options that usually totals 15-20% of the total company’s equity divided among all employees. So, co-management is the second group to share in the bounty upon a liquidity event.

Startup 240

Startup Equity Statistics Entrepreneur 240

Startup Professionals Musings

MARCH 5, 2023

Managing marketing metrics and the sales pipeline. Follow-up is required for every sales lead, a pipeline built, and a sales process documented, with training for new reps. Lack of follow-up after a sale can cost you more customers than poor service or poor quality. Maintaining professional relationships.

Startup 155

Startup Ideas IBM IBM 155

Berkonomics

NOVEMBER 2, 2017

Even after discouraging him from this backwards method of infrastructure-building, he kept bringing up the subject in subsequent months as new senior managers and sales people were hired, each starting with an orientation week at the Asian headquarters then returning to work from home.

Startup 256

Startup Class Email Tool 256

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). Both have the same end goal of getting people to your website. Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Berkonomics

AUGUST 3, 2023

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). Professional angels, often organized into groups, usually invest from $100,000 to $1 million in a young enterprise.

Venture Capital 295

Venture Capital Startup Class Invest 295

Berkonomics

NOVEMBER 15, 2018

Email readers, continue here…] I found one of my joys in angel investing, putting money to work by investing time and money into promising young entrepreneurs much like I once was, coaching them, putting them together with others who have needed skills, helping to build someone else’s dream. The rewards of angel investing.

Coach 120

Coach Startup Organization Invest 120

socalTECH

MAY 22, 2019

David Wood: We make event planning software for social organizations. It's all about a social organization, like a Boy Scout group, a Girl Scout group, a religious organization like a church, K-12 such as when they do field outings, but also holiday parties and company meetings, sales force organizations.

Startup 212

Startup Evite Organization Software 212

Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Both Sides of the Table

MARCH 29, 2014

They get pissed off if a senior executive at Google doesn’t take a meeting with them, if people are late to their meetings or if they have emails that are unreturned. The 70% of entrepreneurs that simply can’t get past an un-responded-to email. Do you think that every conference organizer will promptly meet your needs?

Venture Capital 389

Venture Capital Email Startup Conference 389

Berkonomics

MAY 24, 2018

Treat personal expenses at company cost, and your sales people will feel just fine doing the same until caught. It is not easy to always be the moral compass for the organization, but it is the right thing and cannot be compromised. Take home company supplies for personal use? It is the difficult decisions that define your leadership.

Press 226

Press Hollywood Email Organization 226

socalTECH

MARCH 19, 2013

Santa Monica-based customer relationship management software developer Nimble has hired Eric Quanstrom as its new Chief Marketing Officer and Vice President of Marketing and Sales, the company announced today. Quanstrom joins the company from Sorenson Media, where he was Chief Operating Officer. READ MORE>>.

Marketing 153

Marketing Santa Monica Email Software Development 153

Berkonomics

MAY 17, 2018

Each new plateau in revenue growth, each time a month’s orders hit a record, each large order from the sales department, all of these and more give rise to opportunities to celebrate publicly. Email readers, continue here…] Many companies have a bell hung somewhere in or near the sales bull pen, rung each time a sale is consummated.

Customer 226

Customer Custom Sales Course 226

Berkonomics

NOVEMBER 26, 2014

Email readers, continue here…] Take for example, solving key technology problems that prevent a product from shipment, or from scaling to large production. In a young company, the key issue is most often finding the way to start the revenue flowing from services and sales. It’s true in every business, all the time.

Sales 166

Sales Demand Equity Email 166

Berkonomics

NOVEMBER 16, 2017

Email readers, continue here…] But as you see from the story above, it does take more creative management to make this work. You’ll find stories of emails time stamped well into the night, work performed at unusual hours and productivity increases. It is a management skill that was not taught nor learned until recent times.

Conference 243

Conference Email Social Network Tool 243

Berkonomics

NOVEMBER 8, 2018

If you have now passed through the mind-numbing process of a successful sale of your company and the money is in the bank, enough to satisfy your needs, if not much more, then you have arrived at the point where you can think about love, belonging, esteem and self-actualization. How empowering.

Coach 120

Coach Organization Email Sales 120

socalTECH

AUGUST 25, 2011

How did an email marketing provider turn into a provider of software which mashes up a combination of email marketing, wiki, customer service management, event and meeting management tool, project management software, and much more? Lars Helgeson: We started about ten years ago, with an email marketing platform called CoolerEmail.

Email 240

Email San Diego Newsletter Startup 240

Berkonomics

JANUARY 19, 2017

Consider a sales relationship where your product will be in the bag of salespeople from the partner company. Depending upon the size of the companies and complexity of the products or services involved, it is fair to assume that you’ll need to dedicate a resource to this effort, sometimes a full time resource at that.

Press 120

Press Sales Training Resource 120

Berkonomics

DECEMBER 22, 2016

Email readers, continue here…] Accounting and HR operations are combined as quickly as possible, as are customer service call centers, retaining specific product skills on the front line from the acquired company. Facilities may become redundant or oversized after these efforts, allowing for consolidation of facilities as well.

Acquisition 120

Acquisition .Net Sales Email 120

Both Sides of the Table

MAY 19, 2018

For starters you have to realize that fund-raising is a sales process. A brochure is an easy out for you in the sales process without being rude. We did some outbound sales & marketing, we responded to some inbound enquiries that came “over the transom” from marketing activities and we responded to RFPs (requests for proposal).

Funding 336

Funding Venture Capital Startup Email 336

Startup Professionals Musings

MARCH 16, 2022

They probably won’t respond well to high pressure sales tactics, information overload, or bribes. It won’t help your case or your workload to do an email blast and follow-up with 250,000 members around the world. This software platform is used by many local angel organizations for managing deal flow.

Startup 135

Startup Keiretsu Platform Invest 135

TechCrunch LA

OCTOBER 5, 2020

“The only success criteria of my startup career is whether GrubMarket can eventually make $100 billion of annual sales,” he said to me over both email and in a phone conversation. It has made some 15 acquisitions in the last two years, including Boston Organics and EJ Food Distributor this year.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Berkonomics

MAY 23, 2013

If it takes eighteen months to get a new product out the door and into the market, and if a product’s gross margin is ten dollars but the corporate overhead is a million a month, it will take the sale of 67,000 more units to break even than if it were to take only six months to market. So the truth of the statement is self-evident.

Competition 166

Competition Sales Email Marketing 166

Startup Professionals Musings

FEBRUARY 19, 2021

An approach I suggest these days is for freelancers to contract for the actual role, probably part-time, of startup CFO, VP of Sales, or President. In the past, consultants were taught to report only to the top executive, and to assume leadership rights in the organization. Here are a few: Take the end-role directly. Dress to fit in.

Startup 150

Startup Slides Email Customer 150

Berkonomics

OCTOBER 5, 2017

I love to point out that my top several sales people were making more than anyone else in the company, including their boss. To align everyone in the organization in exactly the same direction is a task, one that is a powerful driver for growth. My obvious retort: “Then why not offer this candidate the moon if he can achieve this?”

Email 243

Email Tool Organization Sales 243

Berkonomics

APRIL 19, 2018

Perhaps this is a good time to speak about senior managers that are well-entrenched in the organization but are under-performers because the organization has passed their ability or span of control. Everyone but the sales VP was present as anticipated. How about senior managers no longer at speed?

Training 226

Training Course Sales IBM 226