Startup Professionals Musings

OCTOBER 13, 2021

Yahoo has been an example of a company which expanded in all directions through 53 acquisitions, to the point where most customers were confused, and it was overtaken by Google as your main search engine. Obsessive sales – must meet revenue goals. Hypermetricemia – metrics for everything.

Metrics 133

Metrics Product Yahoo Examples 133

TechCrunch LA

SEPTEMBER 7, 2021

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. At this point, we’re a little over 400 people, and we manage upward of $500 million in spend on Facebook and Google, including Instagram and YouTube. Primarily here in LA, which is kind of the hub of these companies, but also all over.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

AUGUST 24, 2019

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms.

Media 95

Media Framework Social Media Metrics 95

Tech Zulu Event

NOVEMBER 28, 2011

It’s the only site aside from Google I go to every single day so that I don’t miss out on an incredible offer. I am a raving fan of AppSumo because the creator of the brand, Noah Kagan , leads his company focusing on community first and sales second. Noah has what I believe he called “Thank You metrics”. It makes sense.

Metrics 87

Metrics Email Startup Technical Review 87

Berkonomics

JANUARY 28, 2016

If you have not done so, let Google tell you whether your web site is responsive. Although both metrics vary widely between types of audience, you should work to exceed a six percent open rate and two percent click rate for your emails containing sales or marketing information. And treat the result seriously.

Email 120

Email Marketing Web Mobile 120

socalTECH

SEPTEMBER 19, 2014

Rachel Payne , the CEO and one of the co-founders of FEM, is a veteran of Google, and is taking her experience there and applying it into the video recommendations and engagement area. Rachel Payne: I was working at Google for about eight years, most recently in global strategic alliances. The metrics are very solid.

Google 233

Google Content Startup Venice 233

Steve Reich

APRIL 11, 2012

You are fanatical about metrics for your online business. You study metrics and user behavior. John is as relentless about metrics in hiring as you are in your business. You A-B test everything. The consumer’s every move across your site, your mobile ap, and your marketing campaigns is tracked and analyzed.

Google 45

Google Metrics Statistics Study 45

socalTECH

DECEMBER 20, 2017

Then show them what happened when Google decided to get rid of all its product managers in 2001. from sales to marketing, product, to ops and finance?—?centers Needless to say, they were hired back in a hurry. Read more… ?? Now everything our company does?—?from centers on the core user needs we’re addressing.” Read more… ??

Technical Review 100

Technical Review Metrics Ideas Product 100

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. One thing to make clear, StartupRoar is a jump off point.

Content 175

Content Startup Social Media IP 175

Startup Professionals Musings

NOVEMBER 11, 2019

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

SoCal Tech Calendar

JANUARY 6, 2011

From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet.

Content 113

Content Technology Council TCOSC Cloud Computing 113

Startup Professionals Musings

SEPTEMBER 3, 2017

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms.

Marketing 100

Marketing Social Media Framework Media 100

SoCal Tech Calendar

OCTOBER 29, 2010

From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet.

Content 100

Content Technology Council TCOSC Cloud Computing 100

Startup Professionals Musings

JULY 25, 2018

In top current companies, such as Google, Apple, and Netflix, cultural strategies that include greater employee freedom and fostering creativity are the norm. It’s easy to see how cultures go astray, for example, when you pay only for sales volume, but expect a high focus on customer satisfaction. Place shapes culture.

Metrics 57

Metrics Startup Netflix Customer 57

Both Sides of the Table

MAY 19, 2018

For starters you have to realize that fund-raising is a sales process. A brochure is an easy out for you in the sales process without being rude. We did some outbound sales & marketing, we responded to some inbound enquiries that came “over the transom” from marketing activities and we responded to RFPs (requests for proposal).

Funding 336

Funding Venture Capital Startup Email 336

Startup Professionals Musings

OCTOBER 20, 2013

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms.

Media 101

Media Marketing Startup Framework 101

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Wes Nichols: We were introduced to Elevation and Roger McNamee, who runs Elevation, through senior executives at Google who we have had a partnership with.

Social Media 235

Social Media Demand Activity Marketing 235

Both Sides of the Table

SEPTEMBER 10, 2021

And they need it because nobody senior at Stripe, Discord, Coinbase or for that matter Facebook, Google or Snap is leaving without a ton of incentives to do so. (HP Style) are dead. The most connected and high-potential founders start with wads of cash.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

SoCal CTO

JUNE 9, 2010

Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. 8211; are mostly a loss leaders for Google.

Startup 248

Startup Venture Capital Conference Social Media 248

Jason Nazar

MAY 1, 2016

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

MAY 31, 2015

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

OCTOBER 25, 2014

Define hard (data) and soft (anecdotal) metrics on the change, as well as on the quality of your leadership. That means you have to start with assessing the current state against the same metrics, before you can assess progress or change. Make sure metric results are available to the team, to keep them motivated.

Startup 108

Startup Resource Metrics Technical Review 108

Jason Nazar

NOVEMBER 1, 2015

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

socalTECH

DECEMBER 11, 2017

They were putting online advertisements through Google Ads to solicit people to rent equipment, who could not figure it out on their own. Really, we're the sales and marketing arm of those companies. You have to make sure your cost of acquisition, retention rates, and conversion metrics are all in place. So where are you now?

Startup 174

Startup Metrics Customer Custom 174

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

JULY 31, 2017

What metrics should you use to measure success? Define both hard data and soft (anecdotal) metrics on the new solution, as well as on the productivity of you team. That means you must know the current state of competitors against the same metrics, before you can assess progress or success. Just because Google sales hit $1.5

Metrics 58

Metrics Resource Startup Training 58

Tech Zulu Event

JANUARY 29, 2014

Personalize ads using sales data. Using transactional business data like simple website traffic, sales metrics, social interactions, ad conversions, and employee performance statistics, Freshplum helps firms forecast demand, optimize the timing of supply shipments, and cut prizes among others resulting into revenue growth.

Sales 77

Sales Statistics IBM IBM 77

Startup Professionals Musings

DECEMBER 6, 2017

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

APRIL 20, 2013

Define hard (data) and soft (anecdotal) metrics on the change, as well as on the quality of your leadership. That means you have to start with assessing the current state against the same metrics, before you can assess progress or change. Make sure metric results are available to the team, to keep them motivated.

Startup 101

Startup Resource Metrics Technical Review 101

Startup Professionals Musings

APRIL 6, 2014

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

JUNE 28, 2019

In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits , including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment. It’s easier to go from bad to good, than from good to great.

Competition 76

Competition Coach Case Study Statistics 76

Startup Professionals Musings

SEPTEMBER 18, 2015

Based on my own many years of experience as both an employee and an executive, here are my key recommendations to improve your business productivity, traction and momentum: Implement business metrics, and tie incentives to results. Perfection is not an affordable target in product development, sales or customer support.

Training 105

Training Entrepreneur Tool Metrics 105

Tech.Co

DECEMBER 12, 2017

Or their sales pitch?! We want hard data and metrics – we want proof. I Googled that claim and didn’t find anything. But if you muck up that badly on your application, you will eventually slip up on sales or investor pitches. with actual data and metrics. Needless to say, that startup didn’t get an interview.

Tips 70

Tips Startup Statistics Metrics 70

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58