Berkonomics

APRIL 21, 2022

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. But now there’s new media…. And here’s the most powerful new media model. The post How powerful has new media advertising become?

Advertising 156

Advertising Media Social Media Newsletter 156

Startup Professionals Musings

AUGUST 15, 2022

Virtual living: the rise and growing dominance of social media. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Use internal collaboration platforms, then extend to online customers through your website, blogs, and social media.

Startup 126

Startup Social Media Entertainment Metrics 126

socalTECH

MAY 2, 2011

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform. GotCast allows casting agents to post casting calls, and allows any Internet user to respond with a portfolio and other information.

Social Media 226

Social Media Media Santa Monica Platform 226

socalTECH

AUGUST 27, 2015

Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool.

Social Media 100

Social Media Tool Media Santa Monica 100

socalTECH

OCTOBER 18, 2011

The firm said its new product is specifically designed to address social media content, and collects Facebook, Twitter, and Linkedin information for use as social media evidence for investigators. The firm spun out X1 Discovery earlier this month, headed by John Patzakis, former President of eDiscovery at X1.

Social Media 180

Social Media Media Software Idealab 180

SoCal Tech Calendar

MAY 25, 2012

Thursday, May 31, 2012 -- Social Media School. It's time to stop wondering about the best ways to use Facebook, Twitter, Linkedin, Quora, Pinterest and other social platforms for personal and professional use. Come to Social Media School with Woodside Media Group and Fifty and Five and learn numerous best practices.

Social Media 113

Social Media Media Class Email 113

SoCal Tech Calendar

APRIL 11, 2012

Tuesday, April 17, 2012 -- Social Media School. Social Media School is in session. We will teach you how to manage the information through one platform and distribute it via the same channels. This is the beginners class.

Social Media 113

Social Media Media SoCal Southern California 113

SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

Social Media 179

Social Media Media Social Network Networking 179

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. We looked at our competitors, and we saw that one was a well known, Fortune 500 company, which is selling media players that connect with displays. That''s ridiculous.

Social Media 178

Social Media Media Startup Culver City 178

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Social Media 108

Social Media Media Marketing Resource 108

socalTECH

OCTOBER 5, 2011

X1 Discovery said today that it has launched a new, electronic discovery software called X1 Social Discovery, which is specifically aimed at helping computer forensics professionals address social media content. X1 Discovery said it will be releasing its software on October 18th, priced at $945 per seat annually.

Social Media 182

Social Media Media Idealab Software Review 182

socalTECH

JANUARY 4, 2011

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering.

Social Media 162

Social Media Media Sites San Diego 162

Tech.Co

JANUARY 26, 2024

There are just five days left to enter the digital detox competition set up by Icelandic Yogurt company Siggi’s Dairy, which has pledged to give selected contestants $10,000 to spend an entire month “detoxing” without a smartphone or social media. Get a huge 86% off Surfshark with this special tech.co Should I Digitally Detox Anyway?

Company 228

Company Companies Social Media Writing 228

SoCal Tech Calendar

SEPTEMBER 23, 2010

Wednesday, September 29, 2010 -- Meetup - Social Media Analytics. Information exchange and discussion about how social media analytics can be used to improve business, and also on available computing tools. See [link] (more).

Social Media 113

Social Media Media Tool 113

InfoChachkie

APRIL 29, 2013

However, rather than ignore discontented customers, Tige does a masterful job of crafting rebuttals that are informative, appropriately deferential and amusing. . Clearly, the relative degree of informality should be consistent with your company''s marketing "voice." Follow my startup-oriented Twitter feed here: @johngreathouse.

Social Media 213

Social Media Customer Custom Media 213

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Social Media 103

Social Media Media Marketing Startup 103

Tech Coast Venture Network

MAY 5, 2010

While social media is a hot topic for individuals and businesses, you would be surprised to learn that some businesses and individuals are simply avoiding even checking it out. There are different resources that can help you figure out what social media is all about. Do you agree? #2

Social Media 100

Social Media Media Education Organic Search 100

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

SoCal Tech Calendar

APRIL 12, 2011

Wednesday, April 13, 2011 -- Social Media Breakfast Los Angeles. But are you blocking too much information from your business contacts so that you appear impersonal? Peg Samuel is the Social Diva and the queen of networking. The Topic: Public or Private?

Social Media 113

Social Media Los Angeles Media Angel 113

Tech Zulu Event

APRIL 3, 2013

On April 7-9, 2013 San Diego welcomes the top influencers of social media in an extensive networking conference, Social Media Marketing World. Attendees will rub shoulders with the biggest names and brands in social media including Sony Electronics, Walmart, Cisco, Sharpie, Petco, Dun & Bradstreet and others.

Social Media 81

Social Media San Diego Media Marketing 81

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Customer Custom Media 214

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Customer Custom Media 99

Tech Zulu Event

SEPTEMBER 17, 2014

TZ Tech Crawl is back and teaming up with Social Media Week Los Angeles! !! Each participating business will open its office for the duration of the crawl, giving you a chance to see where the magic happens and meet the team in an informal setting. What: It’s like a bar crawl, but featuring tech companies instead of bars.

Social Media 93

Social Media Media Santa Monica Startup 93

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. Social media is all about people. And moderator, Eric Schwartzman , author of Social Marketing to the Business Customer.

Social Media 107

Social Media Media Case Study Study 107

socalTECH

OCTOBER 30, 2020

Los Angeles-based Famous Birthdays , which operates a network of sites which provide information about celebrities, social media stars, TV shows, movies, and more, has expanded its service to serve Portuguese speaking countries. According to the company on Friday, its new site is at Famous Birthdays Portugus. READ MORE>>.

Sites 113

Sites Social Media Media Los Angeles 113

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Tech.Co

NOVEMBER 28, 2022

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

Social Media 151

Social Media Startup Commerce News 151

TechCrunch LA

OCTOBER 19, 2019

Mercedes-Benz car owners have said that the app they used to remotely locate, unlock and start their cars was displaying other people’s account and vehicle information. One Seattle-based car owner told TechCrunch that their app pulled in information from several other accounts.

Startup 189

Startup Los Angeles Customer Custom 189

socalTECH

SEPTEMBER 17, 2009

For today's Insights and Opinions article, we have a piece from Tracy Olmstead Williams, of Olmstead Williams Communications, talking about the bold new world of social media: Social Media, like Global Warming, has now left doubters behind. Brands lagging in new media shrank by 6 percent. 06 percent.

Social Media 133

Social Media Media Newsletter Press 133

Tech Zulu Event

DECEMBER 10, 2013

has appointed Matt Monahan as its VP Social Media Marketing to stir its digital business acceleration. Monahan will be in charge of managing Science’s social customer acquisition companies like EverySignal and Madrigold. The post Science Inc Names 500 Startups Matt Monahan as VP Social Media Marketing appeared first on TechZulu.

Social Media 82

Social Media Media Marketing Startup 82

SoCal Tech Calendar

MARCH 19, 2010

Thursday, March 25, 2010 -- Leveraging Social Media tools/ techniques for greater personal effectiveness. Featuring presentations and panel discussion by experts on Linked-in, Facebook, and other internal and external social media tools. See [link] (more).

Social Media 100

Social Media AITP Tool CTO Coach 100

TechCrunch LA

MARCH 27, 2020

A social media platform used to match advertisers with thousands of influencers has been hacked. Social Bluebook, a Los Angeles-based company, allows advertisers to pay social media “influencers” for posts that promote their products and services.

Social Media 100

Social Media Email Tips Media 100

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. More information is located on their “attend” page. Social Media and Urban Development in Hollywood.

Social Media 92

Social Media Los Angeles Media Angel 92

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. Invest in a professional brand. Each branding element is cohesive and precise.

Social Media 40

Social Media Media Content Guide 40

SoCal Tech Calendar

JUNE 16, 2009

Monday, June 22, 2009 -- Gravity Summit at UCI - Social Media Marketing for Business. Gravity Summit events help bridge the gap between the new Social Media Marketing tools and the business community.

UCI 100

UCI Social Media Media Marketing 100