Metrics Product Social Media Web 
Startup Professionals Musings
APRIL 4, 2015
Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).
Startup Professionals Musings
AUGUST 25, 2023
The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.
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Startup Professionals Musings
NOVEMBER 2, 2013
When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.
TechEmpower
NOVEMBER 13, 2023
We recently completed a web-based application that uses a unique algorithm to match professionals with new career opportunities. This isn’t just our opinion - our startup metrics prove it! Product descriptions and listings require tedious editing to make them engaging - especially after the fortieth one.
Startup Professionals Musings
SEPTEMBER 28, 2012
When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%.
Tech Zulu Event
APRIL 25, 2013
Remember marketing folks, this is impression, not conversion — a metric slowing losing it’s sheen amongst the nation’s web savvy marketers. Social Media = $.30 The post Measuring the Value of Promotional Products [Infographic] appeared first on TechZulu. 75 per impression. Television = $1.80
Startup Professionals Musings
JULY 30, 2021
Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. Scan for unmet needs to match new products. Establish and evaluate metrics at multiple levels.
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