Startup San Diego

OCTOBER 31, 2023

Day 4 of San Diego Startup Week was hosted by our day sponsor, San Diego State University, in Conrad Preby’s Aztec Student Union. With over 450+ attendees, we held workshops in entrepreneurship, branding, marketing, sales, and metrics.

San Diego 52

San Diego Startup Entrepreneur Metrics 52

Startup San Diego

OCTOBER 31, 2023

Day 4 of San Diego Startup Week was hosted by our day sponsor, San Diego State University, in Conrad Preby’s Aztec Student Union. With over 450+ attendees, we held workshops in entrepreneurship, branding, marketing, sales, and metrics.

San Diego 52

San Diego Startup Entrepreneur Metrics 52

Startup Professionals Musings

AUGUST 21, 2021

When you see startups like SpaceX and Pinterest grow from a low valuation to a billion dollars in just a few years, it’s easy to assume that if you just keep doing what you are doing, you can get there as well. Of course, that means a mindset willing to give up much more equity, and taking on a whole new level of risk.

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Startup Course Sales Entrepreneur 151

Startup Professionals Musings

FEBRUARY 13, 2021

I’m convinced that this “me too” or incremental thinking is one of the key reasons that ninety percent of new startups fail, and most of the investors I know won’t sign non-disclosure forms, since they claim to hear the same startup ideas over and over again. Collaborate with experts and people with experience.

Startup 162

Startup Metrics Ideas Entrepreneur 162

Both Sides of the Table

NOVEMBER 2, 2010

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. As a tech startup grows it needs to develop more process & management if it is to scale. More experienced sales leaders seldom compete on price.

Sales 289

Sales Startup Training Pricing 289

Startup Professionals Musings

SEPTEMBER 21, 2020

I realized a while back that creating a new company for the first time is a lot like whipping up a great dinner entrée for the first time – you need a recipe, even though it may look simple. Yet you may not be so sure where to start, and how to put it all together. Emeril Lagasse is always ready to “kick it up a notch!”

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

FEBRUARY 5, 2020

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Even the strongest relationships are often tested and broken by the stresses of a new startup.

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Startup Entrepreneur Examples Customer 131

SoCal CTO

MARCH 11, 2010

Instead, give me the details on how you’re going to make your sales, and to whom, on the first day, the first quarter, and the first year. If you’re a Web-based startup, for example, show me how many unique visitors you think you can get in the beginning, and what you’re using for an estimated conversion rate (buyers to browsers).

Metrics 159

Metrics Search Engine Optimization Startup Ideas 159

Startup Professionals Musings

SEPTEMBER 11, 2021

Almost every early-stage startup who has approached investors for funding has heard the innocuous sounding rejection “I love your idea, but come back when you have more traction.” A graph that shows a hockey-stick “up and to the right” curve with at least three data points per key indicator is a great visual assist.

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Startup Metrics Customer Custom 121

Tech.Co

NOVEMBER 28, 2022

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets. TikTok Teams Up With Ecommerce Startups. By some metrics, certainly not. A Mountain to Climb.

Social Media 148

Social Media Startup Commerce News 148

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas.

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Metrics Funding Startup Customer 57

Startup Professionals Musings

FEBRUARY 6, 2021

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. Phil Buckley, in his book “ Change With Confidence ,” provides practical answers to fifty of the biggest questions that keep change leaders up at night.

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Startup Resource Metrics Technical Review 155

InfoChachkie

SEPTEMBER 23, 2013

Startups often pursue such arrangements, hoping it will reduce the friction normally encountered during the negotiation process and lead to revenue more quickly. For this reason, startups who perform Pilots have failed the Business Development Idiot Test. Successful startup selling is largely predicated on velocity.

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Sales Outsource Development Metrics Resource 215

Both Sides of the Table

JULY 21, 2014

For what ever reason we’re wired to have amnesia during the run up and prescient memories of how we ‘knew it all along’ as soon as the slide begins. Once you understand both sides of the cycle you start to recognize signs of behavior during each phase. Have sales bonus plans based on more than just sales targets.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

DECEMBER 12, 2022

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. With a startup, everything is an experiment. Many don’t survive the change.

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Startup Training Entrepreneur Organization 137

Startup Professionals Musings

APRIL 21, 2023

As a startup advisor in this age of the entrepreneur, I see many more startups, but innovation is still hard to find. Startups which display real innovation, such as alternative energy sources and new medical treatments, are still rare. From time to time, include customers and sales members in ideation sessions.

Coach 137

Coach Metrics Competition Ideas 137

Startup Professionals Musings

DECEMBER 17, 2013

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100

Metrics Technical Review Sales Customer 100

Startup Professionals Musings

MAY 30, 2022

If you are one of the many entrepreneurs who aspire to get beyond the “art of the start,” there are some proven principles to follow. Very few startups are cash-rich enough to self-finance aggressive second-stage growth. Of course, that means a new level of risk, giving up some control, and a new business plan.

Sales 147

Sales Metrics Guide Startup 147

socalTECH

MAY 2, 2017

He was just trying to collect more data for his startup on what was happening on real estate deals that the company had been referring to brokers. However, starting in 2015, we found that creating this was really hard. So, what I did was pick up the phone, and start talking to those agents. What is Digsy?

Sales 145

Sales Startup Email Tool 145

Startup Professionals Musings

NOVEMBER 14, 2012

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

JULY 4, 2021

Waste in a startup is any activity that burns resources, but creates no value or competitive advantage in the eyes of customers. While his book goes well beyond controlling waste as an element of growth and success, I was struck by how relevant the waste points are for every startup and every small business. Lack of communication.

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Startup Resource Training Entrepreneur 161

Startup Professionals Musings

JULY 9, 2018

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 57

Metrics Demand Marketing Paramount 57

Startup Professionals Musings

OCTOBER 18, 2023

Although many won’t admit it, true entrepreneurs can’t wait to exit their current startup, and build a new and better one with their next great idea. For these reasons, I always look for an overt exit strategy in every startup I might consider for an angel investment. Set your startup health gauges and use them.

Startup 99

Startup Entrepreneur Metrics Acquisition 99

Startup Professionals Musings

OCTOBER 21, 2015

In a new book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 101

Metrics Marketing Demand Paramount 101

TechCrunch LA

NOVEMBER 5, 2021

billion two years ago and is expected to double by 2027, attracting startups, like alternative meat food tech company AKUA , that aim to solidify a prominent place in the up-and-coming industry. Ultimately 1,000 customers signed up, and The Kelp Burger is now the “hero product,” Boyd Myers said.

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Startup Los Angeles Sample Funding 191

Startup Professionals Musings

NOVEMBER 10, 2021

Always use multiple methods, including verbal and written, for defining an assignment, including accountability, with checkpoints and follow-up from you along the way. Make sure that metrics and goals are set up front, and not modified as the project progresses. Provide assessments based wholly on facts.

Startup 132

Startup Training Metrics Examples 132

Startup Professionals Musings

JUNE 18, 2023

I realized a while back that creating a new company for the first time is a lot like whipping up a great dinner entree for the first time – you need a recipe, even though it may look simple. Yet you may not be so sure where to start, and how to put it all together. Emeril Lagasse is always ready to “kick it up a notch!”

Startup 112

Startup Coach Metrics Marketing 112

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. Innovate In the early years of a startup there is a lot of kinetic energy of enthusiastic innovators looking to launch a product that changes how an industry works.

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Startup Technical Review Customer Custom 286

Startup Professionals Musings

MARCH 9, 2020

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

SEPTEMBER 1, 2019

If you are one of the many entrepreneurs who aspire to get beyond the “art of the start,” there are some proven principles to follow. Very few startups are cash-rich enough to self-finance aggressive second-stage growth. Of course, that means a new level of risk, giving up some control, and a new business plan.

Startup 97

Startup Sales Metrics Guide 97

Startup Professionals Musings

JANUARY 9, 2021

Although many won’t admit it, true entrepreneurs can’t wait to exit their current startup, and build a new and better one with their next great idea. For these reasons, I always look for an overt exit strategy in every startup I might consider for an angel investment. Set your startup health gauges and use them.

Startup 173

Startup Entrepreneur Metrics Acquisition 173

Both Sides of the Table

MARCH 21, 2010

This is part of my ongoing series on Startup Advice. As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. million in sales. million in sales (e.g. Should You Offer Them?

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Startup Sales Slides Metrics 298

Startup Professionals Musings

MARCH 6, 2021

Many startups fail before reaching that magic “cash-flow positive” position they have been striving for, despite seemingly reasonable financial projections. Many startups see initial revenue from customers, and love the fast growth, but fail to anticipate the cost of early vendor payments, monthly overhead costs, and later taxes.

Technical Review 151

Technical Review Startup Summary Pricing 151

Startup Professionals Musings

MARCH 10, 2023

As a startup investor, I often see business proposals looking for funding that really look like expensive hobbies looking for donations. This is the first business process that every startup needs, that I wouldn’t expect to find for a hobby. Managing to specific goals, priorities, and a plan. Solution development and delivery.

Outsource Development 115

Outsource Development Startup Competition Ideas 115

Startup Professionals Musings

JANUARY 11, 2023

Successful entrepreneurs are the ones who think the most creatively, not only in their initial product or service, but more importantly all through the stages of growth from startup to maturity. Using data metrics alone for decisions, without seeking the root problem and alternative solutions, kills creativity. Tricked by recency.

Marketing 119

Marketing Metrics Demand Statistics 119

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” The most obvious way to explain this is with sales people. One of them is profitability. You may have leverage when you DO need to fund raise.

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Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

MAY 21, 2022

But startups need to remember that even zero paid media doesn’t mean that marketing is free. New products and startups often require a culture shift to drive acceptance, which can best be accelerated by zealots or a visible chief disciple, like Steve Jobs. Long-term sales.

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Marketing Framework Social Media Media 127