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CampaignEQ Aims At Better Mobile Marketing Attribution

socalTECH

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

Mobile 249
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eHarmony Users Shift To Mobile

socalTECH

Online dating site eHarmony is reporting that it's seeing an increasing number of users using its mobile apps to access its dating service, and also said that conversions of those users is up nearly 40 percent year to year. READ MORE>>.

eHarmony 153
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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? Prior to starting PublishThis, I was the General Manager for Edmunds.com, the automotive site here in Santa Monica.

Web 237
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StartEngine Debuts Eight New Startups At Demo Day

socalTECH

StartEngine , the startup accelerator headed by Howard Marks, is launching its newest class of startups today in a private event in Santa Monica. The eight startups are pitching their investors to startups at CrossCampus in Santa Monica this afternoon. READ MORE>>.

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Cornerstone OnDemand Rolls Out New Products

socalTECH

Santa Monica-based talent management software developer Cornerstone OnDemand has launched two new products this morning, including a new predictive analytics dashboard and a cloud platform aimed at developers. Cornerstone OnDemand is led by Adam Miller. READ MORE>>.

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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. Both of his co-founders worked with him previously and both worked on ad management platforms. The world is going mobile.

Mobile 282
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Emotional Intelligence Technology To Light Up Santa Monica at 2015 Twilight Concert Series At The Pier

Tech Zulu Event

Light Emotion Data) to the Santa Monica Twilight Concert Series. This platform takes our web-based technology from the computer screen to the concert experience, as L.E.D. The post Emotional Intelligence Technology To Light Up Santa Monica at 2015 Twilight Concert Series At The Pier appeared first on TechZulu.