The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte
Both Sides of the Table
MARCH 1, 2011
Why AltaVista Failed To Become as Successful as Google. Mike believes the reason AltaVista didn’t become Google ( despite their market leadership position ) was because they didn’t focus on search. So, they built an auction system, a self-service platform, and an ad-server from scratch. How Quigo Went Head-to-Head With Google.
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