socalTECH

APRIL 4, 2011

For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Clark Landry: GraphEffect is a company that helps other companies advertise effectively on Facebook. Thanks for the time today!

Advertising 198

Advertising Startup Santa Monica Social Network 198

socalTECH

JUNE 8, 2011

In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. In April of 2010, we put up Dealcurent.com, and we started indexing number one on Google for daily deals software. Jimmy Hendricks: We make a percentage of every sale.

Platform 263

Platform Training Software Review Advertising 263

InfoChachkie

MAY 14, 2012

Since then, the craft of advertising online has matured from an art to a science. When we initially invested in DataPop in 2010, we placed a bet on a serially successful team that had grown up together at DoubleClick, Yahoo! When we launched GoToMyPC in 2001, the rules of online marketing were still being written.

Content 171

Content Platform Paid Search OpenX 171

socalTECH

MARCH 22, 2011

RingRevenue said Progrexion has seen an increase of 630% in sales due to its pay-per-call campaigns since launch in July of 2010. The firm said companies like Progrexion Marketing--which markets the credit repair product Lexington Law--has been seeing success with pay-per-call using its products.

Services 189

Services GRP Partners Santa Barbara Technical Review 189

Tech Zulu Event

DECEMBER 9, 2009

As 2010 approaches, a whole new year of exciting start-ups, tech news, gadgets, and much more is ahead. We already have a jammed packed schedule for 2010. We already have a jammed packed schedule for 2010. Advertise and get noticed with us! Put your digital audio content up for sale with AudioMicro, simply and securely.

Technical Review 40

Technical Review Stickam Web Conference 40

Tech Zulu Event

SEPTEMBER 9, 2014

This emphasis on engagement is helping many businesses stand out from the onslaught of advertisements that can plague consumers daily. Many advertisers have begun to understand that providing helpful information to customers builds trust between the customer and the brand and, ultimately, makes the customer a repeat consumer.

Advertising 69

Advertising Training Customer Custom 69

Both Sides of the Table

MAY 19, 2010

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Both Sides of the Table

SEPTEMBER 12, 2013

It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace. As more consumers were skipping commercials the idea of authentically integrating brands into media seemed obvious to me and ended up informing a lot of my investments in 2009 and 2010.

Invest 340

Invest Venture Capital Startup News 340

Both Sides of the Table

APRIL 25, 2011

A great recent example of this was a successful group of entrepreneurs who had created a company that will do $10-12 million in revenue at their system integration business (read: services business) in 2011 after having done $5 million or so in 2010 and $2-3 million in 2009. Who are your competitors – how much do they charge?&#.

Services 332

Services Venture Capital IP Startup 332

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. The firm has also received investments from Greycroft Partners and AT&T.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

OCTOBER 17, 2017

Nimble's software connects to your email, social accounts, and more, and helps you track your customers, sales prospects, sales pipeline, and much much more. In addition to adding $10 in sales for every reseller, what was most important was we became the number one ISV in NT Server, SQL Server, and Exchange. Explain that?

Startup 113

Startup Canoga Park Email Google 113

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. The firm has also received investments from Greycroft Partners and AT&T.

Social Media 100

Social Media Advertising Social Network Userplane 100

socalTECH

OCTOBER 10, 2013

Michael Kleist: We started in 2010. We''ll mostly be doing enterprise sales here, but also looking at the technology and design front, hiring better talent, taking design to a new level than maybe what we are in China. How long has company been around? In 2011, we built our site, and in 2012, last year, we started getting content.

Southern California 170

Southern California Startup SoCal CTO Hire 170

Tech Zulu Event

AUGUST 21, 2013

VidCon launched in 2010 with approximately 1,400 attendees and grew to about 12,000 people this year, (according to Wikipedia ). Stephanie Lin, Senior Marketing Director at BareMinerals, a brand who had a huge booth offering free makeovers to attendees, said that they are moving away from traditional advertising.

Conference 99

Conference Hollywood eHow Content 99

Tech Zulu Event

NOVEMBER 30, 2015

It has long been held as the ultimate annual shopping holiday, but Cyber Monday has quickly been picking up speed and pulling in equally large amounts of sales. In 2010, sales surpassed $1 billion for the first time and Cyber Monday total spending continues to rise. billion sales record. billion sales record.

Sales 40

Sales Startup Mobile Report 40

socalTECH

MARCH 22, 2012

After that, I went to a digital marketing for a firm which provided marketing for Sports Illustrated and other big brand advertisers like Gatorade and Nike, driving video views of social video. Dollar Shave Club came to me about two years ago, in December of 2010, when I met my co-founder, who was my friend's fianc's father.

Dollar Shave Club 210

Dollar Shave Club Startup Pricing Sample 210

Tech Zulu Event

JULY 16, 2012

.” Founded in 2007 by Ravishanker and a small group of computer science graduates from the University of California, Irvine, the University of Southern California and Harvard University, CallFire has achieved just under $10 million in sales, is profitable and has built that substantial user base–all without venture funding.

Venture Capital 89

Venture Capital Cloud Computing Class Education 89

Tech Zulu Event

MARCH 7, 2010

Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. 9:00am: Keynote Presentation: Mobile Advertising: The Hype, The Hope, and The Financial Reality. Presenter: Scott A. But does every brand need an app?

Mobile 40

Mobile Media Case Study Advertising 40

Startup Professionals Musings

JUNE 2, 2011

Print advertising is expensive, but social media is free. If you spend $50K on a website selling party supplies but you soon realize it's the sales of catering supplies you offer that have taken off, you will want to have a site that promotes your newfound focus. John is a veteran of over two decades in the advertising industry.

Startup 92

Startup Capital Blogging Ideas 92

Both Sides of the Table

MAY 23, 2012

So of course returns from 2000-2010 were subpar on average for the industry. By 2010-2011 this had shrunk by half again, averaging under $15 billion. This world of local meets retail meets digital advertising portends to technology disruption and with it VC opportunities. Bottom of the sales funnel. Today’s Normalization.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Frank Addante

JUNE 19, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. ► October (1) New Video!

Startup 40

Startup Venture Capital Web 2.0 Outsource Development 40

Both Sides of the Table

JULY 13, 2012

But they make the overwhelming majority of their money from advertising. They are selling audiences to advertisers. Whenever I talk about advertising people comment how much everybody hates ads. The customer are advertising agencies and brands themselves. Ads are effective. As I said, YOU are the product. Believe me.

Mobile 311

Mobile Technical Review Google Screening 311

Both Sides of the Table

JUNE 12, 2010

-Competition: Chegg (has raised $144 in debt and equity)—estimated by Steven Carpenter ( TechCrunch ) to be 10x more unique visitors than BookRenter (during peak book renting seasons) with nearly $140mm in revenues for 2010. Private, flash sales site focused on apparel goods (women, men and children). Total raised: $16.0mm.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

Frank Addante

OCTOBER 31, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Startup 40

Startup Venture Capital Advertising Email 40

Frank Addante

NOVEMBER 16, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Startup 40

Startup Venture Capital Web 2.0 Outsource Development 40

Frank Addante

MARCH 26, 2007

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Outsource Development 40

Outsource Development CTO Hire Startup Venture Capital 40

Frank Addante

MARCH 12, 2007

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Outsource Development 40

Outsource Development Startup .Net Venture Capital 40

Frank Addante

OCTOBER 19, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Startup 40

Startup Ideas Venture Capital Competition 40

Tech Zulu Event

AUGUST 13, 2010

Bootstrapping enterprise, marketing, Sales. . In 2009 my art blog www.johntunger.com earned $188,138 in gross sales from 205,839 unique visitors. Entrepreneurism / Monetization Advertising, ecommerce, monetization. . Entrepreneurism / Monetization advertising effectiveness, content distribution, monetization. .

Guide 69

Guide Startup Venture Capital Entrepreneur 69

SoCal Delicious

MAY 6, 2012

In early 2010 Jameson Morris sought out to share his passion for natural, sustainable living with world and founded Organic Soul , which in less than a years time grew to become one of the largest organic living publications online. Edo Cohen co-founded Flipswap, Inc in 2004 and SeeVolution in 2010. Michal Braun.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. They monetize via high-priced advertisements during the prime-time airing on TV, via syndication to international audiences or less-watched channels after the original series has run and via DVD sales in retail channels.

Hulu 292

Hulu Technical Review Content Advertising 292

Frank Addante

JUNE 13, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. ► October (1) New Video!

Startup 40

Startup Outsource Development Product Advertising 40

Frank Addante

JUNE 4, 2006

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. ► October (1) New Video!

Startup 40

Startup Venture Capital Email CTO Hire 40

Both Sides of the Table

AUGUST 9, 2011

US TV advertising is $60 billion in its own right. In particular part three talked about what happened if we saw a double dip in 2010-11 or a “lost decade.&#. 2010 was the year of the “super angel&# and 2011 has to date been the year of unbelievably highly priced B,C & D rounds of venture capital. We did not.

Marketing 305

Marketing Venture Capital Funding Technical Review 305