Berkonomics

JUNE 30, 2012

We have grown more than a bit weary of most advertising, no matter in what form. Dave’s book: Positioning. How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? The only named solution will have been yours.

Case Study 212

Case Study Study Social Network Advertising 212

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Startup Professionals Musings

JANUARY 8, 2021

Chip Bell and Ron Zemke, who are experts in this area, provide some of the best specific insights I’ve seen, in the classic book “ Managing Knock Your Socks Off Service.” Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. Involve, empower, and inspire.

Startup 154

Startup Training Customer Custom 154

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book?

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

MARCH 20, 2015

Ross Weber: ClickTripz is an advertising platform for travel advertisers. What''s different about your platform that more general advertising platforms? What our technology does, is it offers up an exit ad unit, so if a user hasn''t booked on a publisher they have look at, that ad unit will show relevant ads.

Advertising 100

Advertising Startup Software Review Platform 100

Startup Professionals Musings

JANUARY 5, 2019

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. There are also many other good sources of guidance, including the classic book “ Click Millionaires ” by Scott Fox.

Technical Review 97

Technical Review Case Study Software Review Startup 97

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Memorable personalization doesn’t always have to include fancy technology or high cost.

Customer 54

Customer Custom Technical Review Design 54

SoCal CTO

MARCH 18, 2010

My management book, Ignited, was released in 2007 and serves a guide and champion for middle managers. Today I lead a small consultancy that helps advertising supported develop and scale the revenue producing sides of their businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market.

Startup 225

Startup Los Angeles Twiistup Social Network 225

Startup Professionals Musings

DECEMBER 11, 2016

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. There are also many other good sources of guidance, including the classic book “ Click Millionaires ” by Scott Fox.

Startup 107

Startup Technical Review Case Study Software Review 107

Startup Professionals Musings

OCTOBER 18, 2010

I’ll put my money on one of the originals in the social media marketing game, my friend Lon Safko, who just published his Second Edition of the bestselling book, “ The Social Media Bible.” Factor in the fundamental shift to ‘pull’ marketing taking place across the world in media and advertising. Then set your goals.

Social Media 95

Social Media Media Startup Blogging 95

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. We weren’t in enough cities to do national advertising campaigns yet we weren’t centralized enough to benefit off of our central marketing traction. Seriously, this happens.

Startup 286

Startup Technical Review Customer Custom 286

Both Sides of the Table

JANUARY 6, 2014

I should note that my friend Brad Feld has written a new book on the subject that I would recommend if you want the bible on the topic. Reviewing financial & operational performance. But as importantly Josh was also formerly a startup CEO of a tech business and thus had empathy for startup land. Mentorship.

Startup 325

Startup Sales Technical Review Software Review 325

Both Sides of the Table

DECEMBER 27, 2011

Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different. Fast early growth in a market is often eroded when competition gets fierce and prices are forced down due to competition.

Startup 418

Startup Venture Capital Sales Technical Review 418

SoCal Delicious

SEPTEMBER 19, 2012

Ten Tech Entrepreneurs Who Are Putting LA on the Map. ” Residents of Northern California (everyone north of Bakersfield) don’t understand how we do it, constantly touting Palo Alto’s tech scene. jebbdykstra99 AlbertKo A PR firm or news/leaflet producer is not a tech company. Follow PandoDaily: Search.

Technical Review 75

Technical Review Entrepreneur Riot Games Southern California 75

Startup Professionals Musings

JUNE 21, 2013

Chip Bell and Ron Zemke, who are experts in this area, provide some of the best specific insights I’ve seen, in their book “ Managing Knock Your Socks Off Service.” Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. Involve, empower, and inspire.

Customer 92

Customer Custom Startup Services 92

Tech Zulu Event

SEPTEMBER 23, 2010

PT as they kick off the new weekly tech law show "TechZulu Law" with a discussion with IP attorney Denise Grayson, who portrays the attorney of Eduardo Saverin in the film about the early days of Facebook, "The Social Network.". The show focuses on legal issues surrounding startups, entrepreneurs, venture capitalists and emerging technology.

IP 81

IP Social Network Technical Review Networking 81

InfoChachkie

JANUARY 24, 2011

We are now harnessing the ‘social’ aspect of the system where businesses and consumers begin to contribute to the data by adding or updating products listings as well as rate and review products.”. With that said, what books, blogs or other resources do you recommend for emerging entrepreneurs? I am obsessed with technology.

Blogging 219

Blogging Entrepreneur Software Review Course 219

Both Sides of the Table

MARCH 30, 2010

The Kindle has already revolutionized book reading. But I believe it’s a very comprehensive solution and our due diligence with large app developers confirmed as much. it provides complete transparency in how much advertisers are paying, how much Burstly takes and what your revenue is. What does it do?

Mobile 282

Mobile Invest Company Companies 282

Both Sides of the Table

MARCH 15, 2010

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. had a great evening talking tech and startup.

Social Network 347

Social Network Networking Blogging RSS 347

socalTECH

MAY 23, 2017

Usually, it's someone with just curiosity about the app, and the advertisers will pay several dollars for that download, only to have the user just delete the app, without having ever played it or even gotten through a tutorial. No one has ever been able to execute on that from a technology standpoint before.

Startup 113

Startup Southern California UCLA Technical Review 113

InfoChachkie

JULY 9, 2012

Networks have significantly increased YouTubers’ advertising revenue by negotiating sponsorships and large ad purchases with major brands. By allowing advertisers to purchase ads across a cadre of YouTubers, Internet TV networks can achieve their efficiency and reach goals.

Google 133

Google Develop Development Funding 133

Startup Professionals Musings

JUNE 8, 2012

Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. There are also many other good sources of guidance, including the new book “ Click Millionaires ” by Scott Fox.

Technical Review 99

Technical Review Case Study Startup Software Review 99

InfoChachkie

JANUARY 6, 2011

We are now harnessing the ‘social’ aspect of the system where businesses and consumers begin to contribute to the data by adding or updating products listings as well as rate and review products.”. With that said, what books, blogs or other resources do you recommend for emerging entrepreneurs? I am obsessed with technology.

Entrepreneur 232

Entrepreneur Competition Software Review Course 232

InfoChachkie

JUNE 11, 2012

As Clay Christensen aptly points out in The Innovator’s Dilemma, a large company’s defense of its legacy clouds its ability to appropriately assess the potential impact of disruptive technologies. Richard leveraged the fact that record companies were Student’s biggest advertisers to subsequently launch a record store.

Tips 279

Tips Startup Education Entrepreneur 279

Both Sides of the Table

DECEMBER 5, 2010

Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. At the top end is the business logic created by startups and established technology companies.

Social Network 297

Social Network Networking Web 2.0 Web 297

socalTECH

FEBRUARY 10, 2009

We've created a patent pending technology called Autobuild. It does the work for them, and uses the data to make intelligent recommendations specifically for that person's advertiser. In fact, one of our goals with this product is a proposal builder, which provides proposals to advertisers and publishers directly.

Advertising 127

Advertising Startup Sales Tool 127

SoCal Delicious

OCTOBER 8, 2012

Loading… Tech. SIGNIFICANCE PASSING-MENTION. --> Tech Titans Hit the Beach As Silicon Valley moguls go on a home-buying spree in Los Angeles, theyre reshaping the real-estate landscape. The tech industry is going south. Prices are soaring in the beachfront communities tech types favor, and rents in these.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. How much money will airlines companies, hotel companies or event companies pay me as a referral or for booking?

Startup 150

Startup Marketing Study SEO 150

SoCal Delicious

JANUARY 20, 2010

On CBS MoneyWatch: Why Debit Cards Are Dangerous BNET Business Network: BNET TechRepublic ZDNet ZDNet Members login Newsletters Site Assistance RSS Feeds Home News & Blogs Videos White Papers Downloads Reviews Popular Enterprise Web 2.0 Dion Hinchcliffe Get Enterprise Web 2.0 The standard to watch is activity strea.ms

Web 29

Web Technical Review Web 2.0 Social Media 29

socalTECH

NOVEMBER 12, 2008

For books, mortgages, or digital cameras, you can go somewhere and put in a detailed search criteria, and find a detailed solution. You can link profiles together, rate and review companies, and reach outside companies with links. in angel capital from the Tech Coast Angels, Pasadena Angels, and other unaffiliated angels.

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Both Sides of the Table

MAY 23, 2012

I have been close to the tech & startup sectors for more than 20 years and I can’t think of a period in which I felt more optimistic about the innovation and value creation I see in front of us. The video industry will be disrupted just as books, newspapers and music before it. This never existed a decade ago.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Startup Professionals Musings

SEPTEMBER 19, 2020

A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Guy Kawasaki, in his classic book “ Enchantment: The Art of Changing Hearts, Minds, and Actions ” provides some in-depth recommendations on the “how to” of pull technology. Make it fast.

Customer 160

Customer Custom FAQ Technical Review 160

Both Sides of the Table

JUNE 6, 2012

Chris Anderson wrote a really influential book some years ago called “ The Long Tail ” that shaped how many people think about emerging Internet markets. The book profiles markets like those for books. Now as an author you can actually publish and be able to sell only a thousand books. Even a hundred.

Media 302

Media Netflix Content Hulu 302

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. To say that the tech elite were cynical of Hulu’s launch would be an understatement , but by the time it launched just a few months later it was getting great reviews. Why the limitation?

Hulu 292

Hulu Technical Review Content Advertising 292

Startup Professionals Musings

DECEMBER 14, 2015

Gerber memorialized this concept many years ago in his classic book E-Myth , which postulates that most startups are initiated by entrepreneurs with technical skills, rather than business skills, resulting in a high failure rate. In fact, both customers and investors often avoid the perceived high risk of innovative technology pitches.

Technical Review 60

Technical Review Startup Social Media Competition 60

Both Sides of the Table

JANUARY 17, 2011

One of the books that first made me aware of the “creative brain&# was “ Drawing on the Right Side of the Brain &# by Betty Edwards. All are known creativity drivers and are covered in the book mentioned above. I want to know how many people, their level of tech sophistication, their age and their interests.

Writing 356

Writing Startup Ideas Summary 356

SoCal Delicious

JANUARY 15, 2010

The technically savvy reader, familiar with my attitude, has already figured out that I’ve read way too many raw logs. Think a bit farther … which knowledge would you sell to your clients in ten years when today all search/tech bloggers quit, so that you’ve to figure out everything by yourself?

Social Media 41

Social Media Develop Development Media 41