Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 142

Social Media Media Platform Customer 142

Tech Zulu Event

DECEMBER 10, 2012

Sgrouples is the world’s private social network. It was built on the belief that people want to replicate their real life online–to communicate personally and privately with the people that they really care about in their real life–which is a different model from the current social networks. What is Sgrouples?

Social Network 106

Social Network Networking Sites Ideas 106

Tech Zulu Event

AUGUST 22, 2012

GraphEffect today unveiled the latest version of its social network for marketers with an open API for developers. GraphEffect is a collaboration platform for social marketers which had only been available to large marketing partners including American Express, Toyota, Estee Lauder, Clorox, and Samsung. Venture Funding.

Social Network 65

Social Network Marketing Networking Social Media 65

Startup Professionals Musings

JANUARY 15, 2022

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 126

Social Media Media Startup Platform 126

socalTECH

OCTOBER 13, 2008

Los Angeles-based MySpace said Monday that it has opened a beta of a new self-serve, advertising platform is it calling MySpace MyAds. According to the social networking site, the new ad platform is targeted at individuals and small businesses, and allows them to target and create banner ads to specific MySpace audiences.

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Platform Advertising Social Network Sites 100

TechCrunch LA

JANUARY 19, 2020

The spotlight this week is back on Tencent, which has made some interesting moves in gaming and content publishing. That raises the question of whether Tencent can replicate its success in overseas markets where its social apps are largely absent. But TiMi contended that these platforms are not essential to a game’s success.

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Tips Activision Mobile Tool 149

TechCrunch LA

SEPTEMBER 6, 2018

New platforms led by YouTube have emerged to change the dynamic of broadcast media — once dominated by the rigid programming of TV — while the internet has enabled new media stars to engage with their audiences in new, high-touch ways. In addition, there are incentives for referring others to the platform.

Help 115

Help Startup Activision Media 115

socalTECH

DECEMBER 16, 2009

So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't. is about helping people on Twitter make money from the content they are creating. is based in Los Angeles. Sean, thanks for talking to us.

Advertising 189

Advertising Content Startup Social Network 189

socalTECH

AUGUST 17, 2020

Indi operates an app which lets people get paid for sharing their social content, making product recommendations, and more. The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. How long has this been available?

Help 113

Help Commerce Platform Orange County 113

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

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Platform Help Customer Custom 82

socalTECH

OCTOBER 20, 2015

What is is that makes you want to share one piece of content with your friends, but not another? Exactly what is the magic behind if a piece of content goes viral or not? David Dundas: Decisive analyzes images and videos on social networks, to help brands understand what makes their fans want to share and not share.

Content 100

Content Burbank Startup Social Media 100

Startup Professionals Musings

APRIL 13, 2019

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 79

Social Media Media Invest Platform 79

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

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Ideas Advertising Google Technical Review 286

socalTECH

APRIL 14, 2011

It was built originally on the Twitter platform to talk about stocks, and all users had to do was add a dollar sign to ticker symbols to give it context. So, we built our own, new and improved version of a microblogging platform. We've just added a layer on top of all the social networks particular to finance.

Ideas 248

Ideas Web Startup Content 248

socalTECH

JULY 18, 2012

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. Allison Dollar: SnapCuts is a digital media marketing platform, which uses social video messaging. They can then share that across a social network.

Social Network 246

Social Network Mobile Media Examples 246

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 59

Social Media Media Entrepreneur Platform 59

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. Social Network For Marketers. All Your Marketing Apps In One Place. ” Collaboration For Organic Growth.

Marketing 67

Marketing Help Social Network Class 67

Startup Professionals Musings

MARCH 8, 2017

In a classic one I read a while back, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

APRIL 9, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Too many executives believe that things must be either A or B, and can’t be both.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

OCTOBER 2, 2013

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Tech Zulu Event

DECEMBER 20, 2012

TVSync’s parent company Voible , has provided fingerprint protection technology to most major movie studios and TV networks since 2005. Their VDNA technology helps protect and manage content rights for works that may be pirated and uploaded illegally by automatically identifying that content, tracking it and taking it down.

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Screening Content Mobile Netflix 82

socalTECH

JULY 23, 2013

Justin Mateen: The vision for Tinder, is about social discovery. There are plenty of other social networks out there, who do a good job of connecting you with your existing network of friends. But, there wasn''t a platform out there dedicated and effective to meeting new people. That''s what Tinder really is.

Mobile 245

Mobile Southern California News Snapchat 245

Tech Zulu Event

APRIL 12, 2013

According to Kyla Brennan, founder & CEO of HelloSociety, “Pinterest is undeniably one of the most exciting social networks to emerge recently.”. With 28 Million Users by December 2012 Pinterest commands a huge social network that’s the population of New York City, three and a half times over.

Sales 101

Sales Technical Review Marketing Technology 101

socalTECH

JUNE 30, 2010

They wanted to use the platform we had developed in a class called Mashup Culture. Tom Grasty: There are, as I like to say, no shortage of online video editing platforms, online video editors, or social networking sites, even though there are fewer online editors now than eighteen months ago.

Journal 187

Journal USC News Startup 187

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). encouraging an open platform where 3rd parties can make lots of money]. And so it goes with social networking.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Tech Zulu Event

MARCH 16, 2013

(SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. One that you will not want to miss if your business is selling to other businesses, and you are not sure how to utilize the power of social networks to promote your brand. work best for your businesses.

Social Media 107

Social Media Media Case Study Study 107

Startup Professionals Musings

AUGUST 22, 2012

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 95

Social Media Media Startup Platform 95

Both Sides of the Table

APRIL 15, 2010

I think the best solution for the social networking era is “in-stream&# advertising. I talked about the platform moves of Twitter and why it should be expected. Message of the week (from Fred Wilson) – “don’t fill cracks&# but innovate in new ways with the platform. No big surprise.

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Venture Capital Capital Google Platform 271

socalTECH

MARCH 1, 2012

While I was there, I was product manager leading efforts to include third party content into the platform. I did that, and the company was acquired by Disney to provide the Go Network, and I became part of Go Network at Disney. I was employee seven or eight there. We sold that to IAC.

Southern California 245

Southern California Idealab Startup Customer 245

socalTECH

OCTOBER 10, 2013

Michael Kleist: Tradesparq is a B2B trade platform. The crux of it is we help buyers user their network to verify suppliers, primarily in Asia and China, where we started. It''s a social network for world trade, kind of a combo between Alibaba and LinkedIn. We focused almost entirely last year on content.

Southern California 170

Southern California Startup SoCal CTO Hire 170

Tech Zulu Event

SEPTEMBER 13, 2011

We focus on developing strong distribution channels through social media, search, blog outreach and email programs to accelerate the discovery, sharing and engagement with Funny Or Die content. How much of FOD advertising is focused on the internet rather then more traditional channels? Funny Or Die doesn’t do any advertising.

Sites 61

Sites Marketing Social Media Tips 61

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Last year, Emarketer estimated that Facebook’s revenue from advertising was $3.8

Social Media 79

Social Media Media Marketing Platform 79

Startup Professionals Musings

JUNE 18, 2011

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 93

Social Media Media Entrepreneur Platform 93

Tech.Co

MARCH 1, 2018

The event is open to tech enthusiasts who want to join an event filled with some of the top leaders, investors and mentors from tech industry to network, find mentors and build their companies. Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. Targeted mobile advertising.

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Startup Mentor Platform Help 80

socalTECH

AUGUST 20, 2009

Sherry Gunther: MyMiniPeeps.com is a unique, online community for kids ages 6-13, which is both a social networking community as well as a game site. As I watched my kids' eyeballs move over, as well as looked at the research data and advertising data which saw TV's share shrinking, I started looking into new media.

Media 150

Media Tech Coast Angels Social Network Content 150

socalTECH

SEPTEMBER 7, 2010

Because of that, where we want to go now with the business is back in the direction that Meteor Games was originally focused on, which is more immersive, more fleshed out, more content driven, interactive games. We've also wanted to be able to develop more detailed, more content driven games, which was what the company wanted to do.

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Beverly Hills Advertising Design Activity 182