Startup Professionals Musings

JANUARY 31, 2021

It only takes a little extra work to make it a professional document, with a cover page, table of contents, headings, and page numbers. If you don’t have the time to write things down, or your writing skills leave something to be desired, don’t be afraid to get some help.

Sample 137

Sample Writing Mentor Content 137

Startup Professionals Musings

MAY 30, 2021

These hyperlocal sites don’t have to compete with global sites, and always have unique content, community advertising, and local issues. Building content is costly and time-consuming. If you don’t engage your users with an abundance of content the moment they open the app, odds are they will never return. This is not just a fad.

Startup 144

Startup Sites Content Sales 144

Startup Professionals Musings

JULY 25, 2011

Even great products need great marketing “content” to fuel the ascent of their online message. I just finished a modern-day primer on the key elements of great online content in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” a new book by Michael Stelzner, founder of SocialMediaExaminer.com. Then write it down.

Content 94

Content Startup Newsletter Writing 94

Startup Professionals Musings

MAY 19, 2019

Even great products need great marketing “content” to fuel the ascent of their online message. A couple of years ago, I saw a classic primer on the key elements of great online content that I like, in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com.

Customer 93

Customer Custom Marketing Tips 93

socalTECH

JANUARY 18, 2011

This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. Julie Schoenfeld: When we talked last, we were focusing primarily on helping publisher monetize their archived content. So, we start with that.

Marketing 232

Marketing Funding Content Writing 232

Both Sides of the Table

SEPTEMBER 17, 2013

Content is a “hits-driven” business that makes it unattractive to investors – remember? The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high. Content goes global (of Maker Studios 4.4 Content goes global (of Maker Studios 4.4

Company 339

Company Companies Technical Review Content 339

TechCrunch LA

OCTOBER 26, 2021

Then fans would be tasked with writing their own stories, submitting them to the Realms of Ruin universe by minting them as NFTs on the Solana blockchain. If the authors are inviting fans to write fan fiction about a universe they created, who owns the derivative works? Another unabashed proponent of fan fiction is N.K.

Writing 196

Writing Outsource Development Technical Review Examples 196

Both Sides of the Table

MARCH 24, 2014

As a result I didn’t write my first venture capital check until March 2009 – exactly 5 years ago. I divided success into the phases of venture capital and 18 months into writing my first check here was my view (details on each in the link above). 5 years ago. Sourcing high-quality leads : 9/10. The monkey on my back.

Venture Capital 387

Venture Capital Downey Writing Press 387

Startup Professionals Musings

APRIL 29, 2019

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

InfoChachkie

JUNE 3, 2013

I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. The opening paragraphs of that first newsletter are indicative of the captivating and accessible writing style, which eventually cultivated a huge audience. And of those 35 people.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

Startup Professionals Musings

JANUARY 26, 2014

Even great products need great marketing “content” to fuel the ascent of their online message. A couple of years ago, I saw a modern-day primer on the key elements of great online content that I like in “ Launch: How to Quickly Propel Your Business Beyond the Competition ,” by Michael Stelzner, founder of SocialMediaExaminer.com.

Startup 103

Startup Content Newsletter Writing 103

Both Sides of the Table

MARCH 27, 2011

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. Do you have sales productivity software? Write out the topic and maybe even the blog title. By definition, you read blogs.

Blogging 373

Blogging Startup Writing Venture Capital 373

socalTECH

OCTOBER 4, 2012

We teach through video tutorials, with courses around specific sites, like how to make content for FunnyorDie, taught by one of the staff writers from FunnyOrDie. An example is Melissa Rundle, who was been writing for the industry doing FunnyOrDie type comedies. Who is the exact audience you're aiming this content at?

Web 187

Web Content Startup Education 187

Both Sides of the Table

MAY 24, 2016

I LOVE writing. But writing takes more time and some days I don’t have that. And virtually none of my competitors — VCs between the ages of 35–55 — quite understand (or have the desire) to put out content on this media channel. It’s a quick, easy way to share advice to masses of people. Snapchat is faster and easier.

Snapchat 200

Snapchat Blogging Venture Capital Writing 200

Startup Professionals Musings

JUNE 26, 2020

Include marketing, sales, and customer rollout plans. Set specific targets on the sales channels and marketing initiatives you need, including the use of social media, brand building, franchising, trade shows, affiliates, and distributors. Professional investors and even customers invest in people, rather than just a product.

Product 169

Product Summary Startup Examples 169

Startup Professionals Musings

JUNE 4, 2021

With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Campaign setup and ad copy writing. Both have the same end goal of getting people to your website.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

SoCal CTO

MARCH 18, 2010

Vince: I’m an author, speaker and management consultant with a special expertise in online media sales. I started out as screenwriter, went into local television, ran ad sales in the west for AOL and joined Facebook in the companies very early days. Vince: In addition to my management writing I’ve interview many CEOs and innovators.

Startup 225

Startup Los Angeles Social Network Twiistup 225

Startup Professionals Musings

JANUARY 31, 2015

It only takes a little extra work to make it a professional document, with a cover page, table of contents, headings, and page numbers. If you don’t have the time to write things down, or your writing skills leave something to be desired, don’t be afraid to get some help.

Startup 109

Startup Writing Mentor Sample 109

Both Sides of the Table

MARCH 8, 2010

I guess let’s file this under sales & marketing advice. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write. I didn’t want to run out of things to write about in the first 6 months.

Blogging 286

Blogging Startup Writing Summary 286

InfoChachkie

JUNE 3, 2013

I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. The opening paragraphs of that first newsletter are indicative of the captivating and accessible writing style, which eventually cultivated a huge audience. And of those 35 people.

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

socalTECH

JANUARY 8, 2020

We've had event companies, and clubs, and web businesses, all vertically focused on either passions or really exciting subjects like knowledge management, sales, field force automation, and home office computing, small business, bedtime reading. To a content provider, that's something you have to pay attention to. That is amazing.

Media 150

Media Report Advertising Content 150

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. When I write a blog post I often see the words before I write them. These are all creative processes.

Writing 356

Writing Startup Ideas Summary 356

Both Sides of the Table

JULY 1, 2010

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. An obvious example would be in sales. By going on sales calls you pick up directly the feedback of what customers want and also what they’re telling you about competition.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

socalTECH

OCTOBER 30, 2008

to the business of script writing, and is looking to combine a free online tool for writing scripts with matching those scripts with content producers. What we've done, is we attract those writers to our site, and have a revenue model based on the content. It's basically a "wisdom-of-the-crowds" way to get content.

Content 138

Content Writing Software Review Hollywood 138

socalTECH

OCTOBER 28, 2010

So, I ended up writing that first book, and Bruce helped me with the research, and that was one way we got to know each other before we were even dating. It was just us doing everything--cleaning the floors, setting up the computers, writing the curriculum, and teaching the classes. At the time, I got Lynda.com. It was going crazy.

Startup 242

Startup Web Design Writing Web 242

Both Sides of the Table

SEPTEMBER 15, 2013

For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year. I agree with YouTube (that they provide more (hosting, ad sales, etc.)

Networking 366

Networking Media Content Customer 366

Startup Professionals Musings

OCTOBER 29, 2018

A successful content marketing strategy turns traditional advertising on its head by first asking customers to tell you what they need, only then bringing up what your business offers to meet those exact needs. Try to close on a sale transaction too early. Don’t have credible data to support factual content.

Marketing 91

Marketing Examples Startup Customer 91

Startup Professionals Musings

AUGUST 19, 2013

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 92

Sample Writing Startup Summary 92

Both Sides of the Table

JANUARY 28, 2012

I’ve wanted to write a blog post called “Mobile Second” for a long time to make this point more forcefully. They are more likely to be the “bottom end of the sales funnel” or in other words close to “point of purchase.” Try writing long reviews of a restaurant. They do both well.

Web 334

Web Mobile Startup Software Review 334

Both Sides of the Table

MARCH 3, 2013

Obviously that barrier has been brought down with low-cost ability to capture, stream and distribute content over the Internet. But while universities are developing online content they are not fundamentally disrupting leaning because the method of delivery is not a new business model. “Online education is truly going to kill us.”

Venture Capital 403

Venture Capital Education Offshore Outsource Development 403

Startup Professionals Musings

JULY 21, 2012

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 96

Sample Writing Summary Startup 96

socalTECH

OCTOBER 23, 2013

They had provided content on our website, and they had promoted to their audience on what we''re doing. They are providing the content, and more, for what we''re doing. While they''re at home, they can look across their favorite grocery stores, see what''s on sale, and if there are coupons available. Can you talk about the app?

Mobile 140

Mobile Sales Startup Sites 140

Tech.Co

MAY 26, 2020

Jeff Bezos didn't get to be the world's richest man by writing a lot of checks, and one recent way to keep Amazon's profits healthy has been to cut its affiliate commissions scheme. but Skimlinks also works with a portfolio of smaller bloggers and content sites. commission). The lockdown hasn’t hurt Skimlinks either.

Technical Review 130

Technical Review Buzzfeed News Networking 130

socalTECH

JANUARY 25, 2010

It was user generated content for travel, but back in 1999, before we'd really seen the movement toward user generated content. Back at that time, I had people ask my--why would I ever want to read what other people are writing, isn't that what professional authors and journalists are for? We've seen a couple of things.

Content 204

Content Startup Sites Manhattan Beach 204

Berkonomics

JUNE 25, 2015

Sometimes this is called a white label strategy, because your customers offer your product as their own product, writing in their brand name on the blank label in your underlying offering. But, more often, this is just the virtualization of what we used to call outsourcing. Forgive me, but I had no idea what that meant.

Outsource 120

Outsource Social Media Commerce Writing 120

socalTECH

AUGUST 27, 2014

We worked together for four years, and I ended up heading up media buying at that company, and he headed up sales. We started looking at the landscape, and as I was getting my MBA at the time, ended up writing the business plan for ConsumerTrack. We''re able to track everything we''re doing, and report back on it.

Startup 239

Startup El Segundo Marketing Media 239

Both Sides of the Table

OCTOBER 19, 2010

That said, it would be an understatement to say that traditional media is skeptical about Google’s benevolence and many fear a world in which video content margins are crushed in the way that print & music have been with the primary beneficiary having been Google. At the time all telco’s were envious of Yahoo!

Content 386

Content Google Media Hulu 386