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GotCast Plans Spinoff Website For Social Media Contests

socalTECH

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform.

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Famous Birthdays Grows To 17 Million Uniques

socalTECH

The company, led by founder Evan Britton, publishes information on celebrities, including actors, singers, and social media stars. The company says it is now seeing over 900,000 visits a day on its site, and has 24 full time employees in its Santa Monica offices. READ MORE>>.

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Demand Media Launches New Social Ad Units

socalTECH

Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said the new tools integrate custom, real-time social feeds into rich media ads featuring video, audio, Flash, and HTML5.

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EQAL Raising $3.5M

socalTECH

Santa Monica-based EQAL , the producer of online content known for LonelyGirl15 and KateModern, is in the midst of raising $3.5M in a funding round, according to a regulatory filing by the firm Monday. The filing indicates the firm has so far raised $650K of the round from eight investors. READ MORE>>.

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GotCast Launches Casting For Mercedes-Benz

socalTECH

Santa Monica-based GotCast , the online casting site headed by Alec Shankman, said today that it has launched a new social media campaign with Mercedes-Benz. Financial terms of the deal were not disclosed. Deadline in the casting is December 23rd. READ MORE>>.

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TrueCar Buys Honk.com

socalTECH

Santa Monica-based TrueCar , the automotive pricing site run by Scott Painter, said today that it has acquired Honk.com , an automotive social media website. Financial terms of the buy were not disclosed. READ MORE>>.

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Los Angeles Tech Launched - Hot List

SoCal CTO

I'm happy to announce the launch of the Los Angeles Tech Content Community. This is the beginning of a content community that collects and organizes the best content from blogs and web sites. The content comes from other places. To be clear Los Angeles Tech is a jump off point.