TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. Last year, the company unveiled its tools for managing Kubernetes deployments and immediately saw sales increase.

Software 224

Software Tool SaaS Los Angeles 224

Both Sides of the Table

OCTOBER 12, 2010

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development. You learn by asking.

Sales 346

Sales Startup Technical Review Customer 346

Startup Professionals Musings

AUGUST 9, 2023

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. If your solution alleviates a high level of existing pain, customers more readily change.

Case Study 89

Case Study Customer Custom Study 89

TechCrunch LA

OCTOBER 5, 2020

GrubMarket , which provides a B2C platform for consumers to order produce and other food and home items for delivery, and a B2B service where it supplies grocery stores, meal-kit companies and other food tech startups with products that they resell, is today announcing that it has raised $60 million in a Series D round of funding.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Startup Professionals Musings

NOVEMBER 15, 2020

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. If your solution alleviates a high level of existing pain, customers more readily change.

Case Study 174

Case Study Startup Customer Custom 174

TechCrunch LA

SEPTEMBER 23, 2020

But the no-longer nascent sneaker and streetwear market is a big market, with the potential to reach $30 billion in sales globally by 2030, according to a recent report by the research firm, Cowen ( cited by The Wall Street Journal , which first reported the financing). ” Money, it’s gotta be the shoes.

Commerce 255

Commerce Journal Los Angeles Research 255

Startup Professionals Musings

NOVEMBER 18, 2016

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. If your solution alleviates a high level of existing pain, customers more readily change.

Product 95

Product Case Study Customer Custom 95

Startup Professionals Musings

OCTOBER 8, 2022

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn.

Startup 147

Startup Pricing Sample Customer 147

Both Sides of the Table

FEBRUARY 28, 2018

There has always been tension between CPG (consumer packaged goods) companies and the retailers who sell their products to consumers. If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it.

Product 296

Product Course Customer Custom 296

Both Sides of the Table

JULY 21, 2014

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.”

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

OCTOBER 31, 2022

Trying to do everything is a sure way to maximize stress, lower job satisfaction, and minimize productivity. If you are a genius at invention, for example, then that is the role you should seek to keep you motivated and productive. Timing is important, and communication with your customer set is critical.

Activity 108

Activity Satisfaction Metrics Startup 108

Startup Professionals Musings

SEPTEMBER 11, 2021

Traction is evidence that your product or service has started that “hockey- stick” adoption rate which implies a large market, a valid business model, and sustainable growth. As an investor, I would like to see one month of sales, and see how that compares to your projections. Free and freemium products need a solid base.

Startup 121

Startup Metrics Customer Custom 121

TechCrunch LA

SEPTEMBER 10, 2020

Chiefly, the concern is that some retailers have been overrun with counterfeit products or unauthorized sellers that undercut pricing and dilute the brand’s value with knock-off products, the company observed. Brands in the Verified Shops channel only pay when they make a sale ?and

Commerce 173

Commerce Startup Platform Los Angeles 173

TechCrunch LA

APRIL 22, 2019

The answer she came up with is Blueland, a new line of cleaning products that launches today. Blueland’s cleaners — a bathroom cleaner, glass cleaner, and multi-purpose cleaner — are sold as tablets that customers add to the cleaning containers the company provides. Blueland refills/Image courtesy of Blueland.

Design 161

Design Patents Los Angeles Ideas 161

Berkonomics

DECEMBER 31, 2020

The company created a product that could be delivered as a service to medical clinicians anywhere in the world, enhancing their ability to understand their patents’ problems and needs in less time, using the expertise built into an AI expert system created by the best minds in many medical specialties. How refreshing!

Equity 156

Equity Writing Education Research 156

socalTECH

MAY 21, 2013

Santa Monica-based Enervee , the online energy-efficiency and product shopping service, which makes it easy for consumers to compare the energy usage of consumer electronics products and household appliances while shopping, has started integrating Amazon product offers. READ MORE>>.

Santa Monica 178

Santa Monica Sales Sites Product 178

Startup Professionals Musings

JULY 30, 2021

Here are some key strategies that I recommend to prompt you when changes to your business may be required: Look for a changing customer sense of value. You may be getting killed today by customer expectations you never worried about just a few years ago. Scan for unmet needs to match new products.

Marketing 162

Marketing Social Media Metrics Customer 162

socalTECH

OCTOBER 21, 2008

Irvine-based Specific Media, a major online advertising network, has rolled out a new product geared at offline sales reporting, the firm disclosed today. The firm said it will offer its offline sales impact reports for customers in the retail, automotive, consumer packaged goods, entertainment and travel categories.

Sales 100

Sales Media Report Advertising 100

Both Sides of the Table

MARCH 31, 2012

Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. That student is Erin McCann who formerly worked in sales at Google, so she has some ground to stand on in her assertions.

Startup 319

Startup Sales Course Competition 319

SoCal Tech Calendar

JUNE 14, 2016

In the corporate world, events are more than just an event�they are opportunity to connect with your customers and turn potential customers into buyers. The most obvious, is to drive sales. We also wanted access to development resources, and we have our product team here, the engineers and designers, all based in Santa Monica.

Sales 100

Sales Santa Monica Startup Orange County 100

TechCrunch LA

APRIL 9, 2020

The coronavirus pandemic has forced Energica to hit the brakes on production of its battery powered machines that can reach top speeds of 168 mph. general manager ( Stefano Benatti ) — filled more orders in the first two months of 2020 than all its sales for 2019, according to Cevolini. In the U.S.,

Technical Review 277

Technical Review Competition Demand Sales 277

TechCrunch LA

OCTOBER 28, 2020

What we’ve seen is a more exploratory customer than the industry recognizes, ready to try new form factors, products and categories. The one consistent theme is they want to be able to discover and shop these products conveniently, and to be able to trust their platform of choice,” said Vaughn in a statement.

Company 188

Company Companies Los Angeles San Diego 188

Both Sides of the Table

SEPTEMBER 28, 2011

That great productivity drain that we somehow all buy into. So I ask you – if you’re being reactive to somebody else’s emails are you really being as productive in your company as you could be? I try to bucket my tasks into major categories and spend some time doing each of them. ” Brilliant! Operations.

Email 314

Email Product Startup Writing 314

socalTECH

APRIL 18, 2017

How to you take the recurring revenue model--which has been popular with software and other online services--an apply that to physical products and services? Employees love it, because not only are they getting better tasking, healthier products, but also because they are continually discovering new snacks.

Entrepreneur 124

Entrepreneur Services Sales Customer 124

socalTECH

MAY 17, 2019

For today's interview, we sat down and spoke with David Loo , the founder and CEO of Perspectium (www.perspectium.com), a startup which is developing service management applications designed to help connect different, enterprise service management software products together. Perspectium recently raised a funding round from TVC Capital.

SaaS 113

SaaS Startup Customer Custom 113

Startup Professionals Musings

FEBRUARY 12, 2016

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. The most memorable businesses, like Starbucks and Apple, no longer sell products, they sell ‘experiences’ with a product at the center. Tie customer experience to all compensation and recognition.

Customer 56

Customer Custom Startup Competition 56

Startup Professionals Musings

JUNE 20, 2022

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

eBook 111

eBook Metrics Examples Startup 111

Startup Professionals Musings

JANUARY 6, 2020

In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn.

Startup 123

Startup Pricing Sample Customer 123

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. Its automation options, like automation splits, conditional content blocks, and custom workflows, help to save startups valuable time, too.

Tool 131

Tool Startup Software Review Technical Review 131

Both Sides of the Table

JUNE 17, 2017

The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. Is it one product line or multiple?

Startup 227

Startup Venture Capital Sales Course 227

Tech.Co

MAY 26, 2020

Since April 21, Amazon has slashed its rates across a wide range of product categories, in some cases dropping as much as 70%. Here are some of the top options available in 2020 to anyone who wants to earn a living or a side hustle by recommending products online. But, Amazon is cutting back on such perks. The impact?

Technical Review 130

Technical Review Buzzfeed News Networking 130

Startup Professionals Musings

DECEMBER 18, 2022

If you are not in that rare category of known and proven entrepreneurs, you should avoid the following list of my top ten turnoffs that I have personally experienced as an angel investor. Investors are buying part of the business, not the product or service. Excuse the typos and cleanup -- I’ve been too busy to finalize.”

Technical Review 109

Technical Review Startup Statistics Social Media 109

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. Is it one product line or multiple? ” The Details.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

FEBRUARY 4, 2013

We caught up with Dan to hear about how the firm is going beyond online sales, and making shopping online for fashion as much entertainment as e-commerce. We think there is a new category of the e-commerce and shopping sector, the entertainment sector. It's loosely based on the Japanese concept of a "lucky bag sale".

Commerce 153

Commerce Sites Entertainment Social Network 153

Berkonomics

MAY 8, 2014

The company has created a product that can be delivered as a service to medical clinicians anywhere in the world, enhancing their ability to understand their patents’ problems and needs in less time, using the expertise built into an expert system created by the best minds in many medical specialties.

Company 166

Company Companies Writing Education 166

Both Sides of the Table

NOVEMBER 14, 2017

An alternate outcome that I also unfortunately observe in some cases are companies who had extreme early success with an initial product adoption but failed in key areas that limited the growth and therefore the ultimate financial outcomes. How profitable is my product or service? As an early-stage VC I love this phase.

Startup 286

Startup Technical Review Customer Custom 286