Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Social Media 108

Social Media Media Marketing Resource 108

Tech.Co

NOVEMBER 28, 2022

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

Social Media 148

Social Media Startup Commerce News 148

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Social Media 103

Social Media Media Marketing Startup 103

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. Nanxi Liu: In 2010, an industry report came out that predicted that digital signage was going to be a $4 billion market in 2014. How big is this market? READ MORE>>.

Social Media 178

Social Media Media Startup Culver City 178

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

JULY 9, 2022

Everyday devices, like Internet soda vending , have an embedded computer allowing full remote reporting and control. There are already a variety of cloud computing solutions available for common business usage, including the following: Software as a Service (SaaS). Infrastructure as a Service (IaaS). Social Media.

Technology 133

Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

MARCH 11, 2023

Savvy entrepreneurs start testing their ideas on potential customers even before the concept is fully cooked. Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. Craft and hone your elevator pitch early.

Ideas 126

Ideas Startup Social Media Blogging 126

Startup Professionals Musings

NOVEMBER 12, 2021

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You can repurpose your posts into articles, books and reports. You should also submit your blog name to directories such as Blogarama and Best of the Web Blogs. Leverage blog content.

Blogging 135

Blogging Services Search Engine Optimization Web 135

socalTECH

JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

Draper 124

Draper Southern California Santa Monica Social Media 124

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

MAY 6, 2023

Use your favorite search engine and keywords describing your solution to find online sales reports, trade association statistics, and online newsletters with the latest statistics. Peruse company reports from your business domain. Conduct your own customized market research. Conduct your own customized market research.

Statistics 120

Statistics Research Report Newsletter 120

Startup Professionals Musings

SEPTEMBER 16, 2023

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Building a minimum viable product, with customer validation. Incorporating a business entity early through online services. Establishing your brand with interactive social media.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Yet credible reports on current trends tell us just the opposite. Manage customer service. Marketing and sales to Gen-Y customers.

Technical Review 147

Technical Review Software Review Entrepreneur Report 147

Tech.Co

JANUARY 10, 2018

In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. “Focusing on emotion is key when communicating with female customers. This is especially true when providing a product/service to children.”

Tips 71

Tips Custom Customer Dollar Shave Club 71

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Startup 88

Startup Professionals Musings

NOVEMBER 28, 2020

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Building a minimum viable product, with customer validation. Incorporating a business entity early through online services. Establishing your brand with interactive social media.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

JUNE 17, 2016

For too many small businesses, customer service is still seen as a “burden.” The report also indicates that customer problem experiences continue to increase, up four percent to 54 percent since the last study. These days, relationships and online reviews are key drivers for over 80 percent of new customers.

Custom 56

Custom Customer Startup Satisfaction 56

Startup Professionals Musings

AUGUST 14, 2020

Use your favorite search engine and keywords describing your solution to find online sales reports, trade association statistics, and online newsletters with the latest statistics. Peruse company reports from your business domain. Conduct your own customized market research. Conduct your own customized market research.

Marketing 157

Marketing Statistics Research Report 157

Startup Professionals Musings

JUNE 8, 2020

Savvy entrepreneurs start testing their ideas on potential customers even before the concept is fully cooked. Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. Craft and hone your elevator pitch early.

Ideas 124

Ideas Tips Marketing Social Media 124

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Today your reputation online is more important than your price, service, or location. Be selective in how you communicate.

Social Media 144

Social Media Media Summary Satisfaction 144

Startup Professionals Musings

JUNE 1, 2016

Savvy entrepreneurs start testing their ideas on potential customers even before the concept is fully cooked. Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. Craft and hone your elevator pitch early.

Custom 58

Custom Customer Social Media Startup 58

Startup Professionals Musings

NOVEMBER 17, 2021

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions.

Startup 99

Startup Social Media Study Guide 99

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Media 59

Media Marketing Social Media Resource 59

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. is a decent security solution, startups should be aware that ‘freemium' VPN services tend to profit by displaying ads and tracking your data.

Tool 128

Tool Startup Software Review Technical Review 128

Startup Professionals Musings

SEPTEMBER 29, 2019

Everyday devices, like Internet soda vending , have an embedded computer allowing full remote reporting and control. There are already a variety of cloud computing solutions available for common business usage, including the following: Software as a Service (SaaS). Infrastructure as a Service (IaaS). Social Media.

Technology 86

Technology Cloud Computing Social Media Networking 86

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Participate in the top social media sites for maximum impact.

Marketing 76

Marketing Social Media Content Media 76

Startup Professionals Musings

JANUARY 18, 2020

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Yet credible reports on current trends tell us just the opposite. Manage customer service. Marketing and sales to Gen-Y customers.

Startup 124

Startup Technical Review Software Review Entrepreneur 124

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Custom 96

Custom Customer Search Engine Optimization Summary 96

TechCrunch LA

OCTOBER 19, 2019

TechCrunch spoke to two customers who said the Mercedes-Benz’ connected car app was pulling in information from other accounts and not their own, allowing them to see other car owners’ names, recent activity, phone numbers, and more. The other customer said they did not attempt to test either feature.

Startup 189

Startup Los Angeles Custom Customer 189

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

MAY 9, 2020

Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing solutions, and what their future solutions must look like to be attractive. The explosion of self-reporting on social media has led us to provide very intimate details of ourselves.

Social Media 124

Social Media Research Examples Commerce 124

Startup Professionals Musings

OCTOBER 2, 2019

Since most small business owners are justifiably proud of the service they deliver, they don’t even anticipate a negative online review or threat to their reputation, until it happens. Customers these days expect to get asked, and often need that little extra push to put a testimonial on your website.

Custom 86

Custom Customer Examples Sites 86