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CPMs Highest For Newspapers, Sports Sites

socalTECH

Display ad numbers released today from Internet analysis firm comScore shows that CPMs for Internet publishers were highest for newspapers, and lowest for social networking sites. for newspaper sites, and $6.29 for sports sites. Among the lowest CPMs are social networking sites, which garnered only an $0.56

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Sony Online Entertainment: Customer Data Stolen

socalTECH

San Diego-based Sony Online Entertainment , the developer of massively multiplayer online games, has provided details of the intrusion on the firm's systems, saying that hackers may have stolen its customer information. The revelation follows last week's hacking of Sony's PlayStation Network and other services.

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Mail.com Buys Entertainment Blog

socalTECH

Los Angeles-based Mail.com Media Corporation , which operates the email service Mail.com, said today that it has acquired an entertainment focused blog, DeadlineHollywoodDaily.com. Tags: mail.com mail media merger acquisition deadlinehollywooddaily blog content email. Financial terms of the deal were not disclosed. READ MORE>>.

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The Story Behind ScoreBig's Live Entertainment Tickets, with Adam Kanner

socalTECH

Every consumer out there who goes to live sports, music, and other events is used to the drill: pay lots of money to a ticketing site, pay lots of extra fees, or have to hassle with a shady ticket broker, or pay extra to get a seat to the event you want to get to. Explain where ScoreBig fits into the event ticketing market?

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Stage 32: An Education Hub For Entertainment Industry Creatives

Tech.Co

But it isn’t meeting the needs of everyone, leading to the creation of several sites positioning themselves as the go-to professional network for niche industries. And if you work in the entertainment industry, you have Stage 32. If you work in hospitality, you’ve got Industry. If you’re a doctor, head over to Doximity.

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Use video whenever possible.

Berkonomics

Yes, most of that is from NetFlix and YouTube and others delivering entertainment content. But an increasing amount is now coming from web sites and YouTube videos created by companies looking for an edge in their marketing efforts. Ninety percent of all traffic on the Internet is in video form. Finally, content does not last forever.

Netflix 166
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Goldstar Approaches 5 Million Ticket Sales

socalTECH

Los Angeles-based Goldstar , the online, discounted event tickets service run by Jim McCarthy, is getting close to hitting 5 million tickets sold on the site, according to an email to users by CEO and co-founder Jim McCarthy. The business is directly aimed at the issue of unsold inventory at entertainment venues. READ MORE>>.

Sales 124