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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Lead-stage content performance. The fuel for any good demand generation program is relevant, buyer-centric content.

Metrics 102
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Caltech Entrepreneurs Forum - The Future of Startups

SoCal Tech Calendar

Saturday, April 22, 2017 -- Caltech Entrepreneurs Forum - The Future of Startups. Startups in 2027 and Beyond: Opportunities and Challenges for Entrepreneurs in the Next Decade. The event will begin with a Keynote Presentation from Preston McAfee, Chief Economist and CVP of Microsoft. See [link].

CalTech 100
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Caltech Entrepreneurs Forum - The Future of Startups

SoCal Tech Calendar

Saturday, April 22, 2017 -- Caltech Entrepreneurs Forum - The Future of Startups. The event will begin with a Keynote Presentation from Preston McAfee, Chief Economist and CVP of Microsoft. Dr McAfee and a panel of speakers will share their views on these opportunities and the challenges entrepreneurs will face with future Startups.

CalTech 100
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6 Demand Generation Metrics To Quantify Marketing ROI

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Lead-stage content performance. The fuel for any good demand generation program is relevant, buyer-centric content.

Metrics 57
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6 Critical Marketing Metrics To Nail Today’s Buyers

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Lead-stage content performance. The fuel for any good demand generation program is relevant, buyer-centric content.

Metrics 101
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8 Steps To A Satisfying And Successful Business Exit

Startup Professionals Musings

Once an entrepreneur, always an entrepreneur. Although many won’t admit it, true entrepreneurs can’t wait to exit their current startup, and build a new and better one with their next great idea. New startup founders keep all the operating metrics they need in their head. Build a positive data bank and presentation.

Startup 99
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7 Ways To Balance Your Heart And Logic With Investors

Startup Professionals Musings

Based on my own years of experience in startups and big business, and more recently as an angel investor, I often cringe when I see one of you entrepreneurs missing a cue that I have seen work for many before you. A passionate entrepreneur I met a while back had found that a certain algae could be grown cheaply, and could end world hunger.