socalTECH

APRIL 9, 2014

Irvine-based Local Corporation has launched itself into the mobile display ad network market this morning, saying that it is looking to become a "mobile-first" company. Local said its new mobile display ad network will provide distribution of display ads across its own network of mobile-enabled sites and apps.

Mobile 138

Mobile Networking Marketing Sites 138

TechEmpower

JULY 24, 2023

” or “Are you developing for desktop, tablet, mobile, or all three?” How will you be taking this to market? What are some sites or companies in the same space? Often this ties to marketing support. Are you targeting desktop, tablet, or mobile? What channels will you use (e.g.,

Develop 520

Develop Development Technical Review SEO 520

socalTECH

JANUARY 7, 2015

In the last few years, Southern California has been a key market in launching mobile applications and services, due to a huge, mobile-savvy consumer population. Bart Molenda: Close5 is a mobile based app that makes it very simple to buy and sell, in particular in your area. com), which offers up local, peer-to-peer sales.

San Diego 100

San Diego Mobile Marketing Sites 100

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing. Social-media advertising.

Customer 146

Customer Custom Marketing Startup 146

Both Sides of the Table

JANUARY 28, 2012

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of large screen real estate.

Web 334

Web Mobile Startup Software Review 334

socalTECH

MAY 24, 2012

Los Angeles-based ShareSquare , the developer of mobile marketing services founded by Matthias Galica, said today that it is targeting the restaurant industry with a new service called TacoGrid. The firm said that TacoGrid will automatically general mobile site for restaurants, aimed at restaurants in the top 50 cities in the U.S.,

Mobile 205

Mobile Services Tips Sites 205

socalTECH

MARCH 21, 2013

We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company. Debra Domeyer: Number one, we're definitely showing leadership in mobile innovation.

Mobile 224

Mobile CTO Hire CPC Web 224

Berkonomics

MAY 19, 2022

No–one needs to tell you that mobile readers now outnumber desktop readers for your. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. If you have not done so, let Google tell you whether your web site is responsive.

Email 156

Email Web Tips Metrics 156

Berkonomics

JANUARY 28, 2016

No–one needs to tell you that mobile readers now outnumber desktop readers for your message. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. And treat the result seriously. How about your emails? Same thing.

Email 120

Email Marketing Web Mobile 120

Startup Professionals Musings

JULY 22, 2019

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. I recommend that you experiment to find the best sites for your business, with the majors including Twitter, Facebook, Instagram and YouTube.

Marketing 94

Marketing Social Media Technical Review Customer 94

socalTECH

NOVEMBER 7, 2013

San Diego-based Provide Commerce , the company which owns such brands as ProFlowers, RedEnvelope, Gifts.com, and other e-commerce sites, announced this morning that it has purchase mobile gifting startup Sincerely, Inc. Sincerely provides mobile photo postcard and greeting card apps for the iPhone and Android. READ MORE>>.

Commerce 147

Commerce Mobile San Diego Acquisition 147

socalTECH

JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). Why tackle mobile?

Advertising 253

Advertising Mobile OpenX Software Review 253

socalTECH

MAY 14, 2013

Video publishing software developer Beachfront Media is expanding into the mobile ad market today, saying that it has launched a new platform called Beachfront.io , which will help developers monetize their mobile apps with video advertising. beachfront builder advertising mobile development software' READ MORE>>.

Mobile 145

Mobile Burbank Advertising Tool 145

socalTECH

SEPTEMBER 23, 2013

ReachLocal said its new ReachEdge product includes a website, lead management software, and mobile application specifically aimed at converting web site visitors into leads and customers for companies. reachlocal marketing software leads management launch advertising saas' Pricing on the new tool was not announced. READ MORE>>.

ReachLocal 147

ReachLocal Woodland Hills Software Marketing 147

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

SEPTEMBER 14, 2011

Los Angeles-based Mobile Roadie , the developer of branded, mobile apps for celebrities and brands, said last night that it has launched in China. The firm said that it is developing a localized, Chinese version of its platform via local partner FabriQate, a mobile service agency with offices in Guangzhou, Hong Kong, Mumbai and London.

Mobile 145

Mobile Social Media Los Angeles Platform 145

socalTECH

MARCH 9, 2010

Los Angeles-based social networking site MySpace reported Tuesday that the firm is now the top, social application on the Android platform, and is the third most popular downloaded application overall on the Android Market. MySpace trails T-Mobile's account information app and The Weather Channel's app in the store. READ MORE>>.

Marketing 180

Marketing Social Network Google Mobile 180

socalTECH

APRIL 30, 2013

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208

Mobile Networking Media Advertising 208

socalTECH

MAY 30, 2012

Pasadena-based Punchcard , the Idealab startup working on mobile loyalty applications, reported this morning that it is in a joint partnership with KDA Group , a local marketing agency, and mobile-local ad network xAd. Financial details of the joint partnership deal were not announced by the companies.

Networking 154

Networking Marketing Idealab Pasadena 154

socalTECH

APRIL 5, 2012

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. Describe what Mobile Roadie does? Taylor actually came in through the front door, and just signed up on our web site.

Mobile 239

Mobile Santa Monica Content Tool 239

socalTECH

MARCH 5, 2014

Skip any talk about self-destructing messages for "privacy": an Irvine-based company, Aclipsa Mobile Video Solutions, said this morning that it has launched a new Android app specifically for "consenting adults". zipaclip sexting mobile android instant messaging' READ MORE>>.

Snapchat 138

Snapchat Marketing Social Network Mobile 138

Berkonomics

NOVEMBER 19, 2020

Since in most cases, there was no revenue in many of these companies, all trying to gain market share at any cost, we had to invent the metric to use. And the most logical one seemed to be “eyeballs” or number of unique monthly users finding their way to the site or registering for the service. Remembering the insanity before 2000.

Metrics 296

Metrics Sites Advertising Web 296

socalTECH

NOVEMBER 23, 2009

Los Angeles-based software-as-a-service developer CrownPeak has expanded the breadth of its offerings, saying this morning that it has launched a set of content management and marketing tools. CrownPeak is a developer of software-as-a-service for content management, which allows non-technical users to update and maintain their web sites.

Tool 187

Tool Marketing Social Media Content 187

socalTECH

FEBRUARY 18, 2015

Santa Monica-based matchmaking site eHarmony is looking to the overseas market to grow its service, saying today that it is launching a "globalization initiative" this year to add one new country per quarter to its service. The first new market for eHarmony is Singapore. The first new market for eHarmony is Singapore.

eHarmony 100

eHarmony Marketing Santa Monica Mobile 100

socalTECH

SEPTEMBER 16, 2010

The site said that--after 10 years on its old platform--it was time to bring an upgraded service to its users. Evite said the overhaul of the service is not done--it says its roadmap includes new mobile applications. Those competitors have been hoping to take market share from Evite. designs to the online invitations space.

Evite 140

Evite Sites Web 2.0 Los Angeles 140

socalTECH

AUGUST 15, 2014

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Participate in the top social media sites for maximum impact.

Marketing 76

Marketing Social Media Content Media 76

socalTECH

FEBRUARY 12, 2013

There's a big shift happening in online dating, away from websites and profiles, and towards mobile applications. Sean Suhl: In mobile, there are currently two kinds of dating apps. Sean Suhl: We were excited to create a mobile dating experience that hit on three key elements. Suhl's startup--backed by Science Inc.,

Mobile 189

Mobile eHarmony Artificial Inteligence Sites 189

socalTECH

JANUARY 17, 2013

It's a huge development task to develop your own mobile application, connect into Facebook, and create an online ordering system--unless you use the software from ChowNow (www.chownow.com), one of the newest startups to get funding here in Los Angeles. One is the mobile app. How did you decide to tackle this market?

Mobile 197

Mobile Startup Platform GRP Partners 197

TechCrunch LA

MARCH 26, 2020

” Formlabs, which already has a robust business supplying custom-printed surgical-grade healthcare products, is pushing to bring its swabs to market quickly. The Stamford site is run by Murphy Medical Associates. Photo by John Moore/Getty Images).

Company 281

Company Companies Mobile Organization 281

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. I find that digital marketing is the most visible and effective place to start.

Marketing 96

Marketing Metrics Social Media Content 96

socalTECH

DECEMBER 18, 2019

Our interview this morning is with Joel Milne , the CEO of Los Angeles-based RepairSmith (www.repairsmith.com), a startup offering up mobile automobile repair. We can do about 85 percent of all repairs on the driveway, on site. We spoke with Joel about how the company is trying to reinvent the car repair experience. READ MORE>>.

Mobile 100

Mobile Startup Orange County San Diego 100

Startup Professionals Musings

AUGUST 29, 2015

For example, mobile now has become the formidable new communication channel, posting a year-over-year growth rate of 47 percent in 2014, according to WBR Digital Research. That means your marketing must now include shopping apps, location-based services and mobile wallets. Get beyond push messages to real customer engagement.

Customer 103

Customer Custom Marketing Social Media 103

socalTECH

SEPTEMBER 18, 2008

The Associated Press has reported traffic information for the firm's mobile service, the AP Mobile News Network, saying that it received more than 16 million page view for the month of August, with 948 news organizations providing content to the mobile offering.

Mobile 100

Mobile Report News Press 100

socalTECH

FEBRUARY 13, 2009

North Hollywood-based Disney Online said Friday that it has rolled out a new site, DisneyXD , targeted at the "tween" market. The Disney unit said that the online and mobile site would target kids and tween boys with action-based games, full length video, music, sports, and other similar themes.

Sites 100

Sites North Hollywood Hollywood Content 100

socalTECH

OCTOBER 12, 2015

Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Omar Nicola: When we launched the company, it was no surprise that content publishers were struggling to monetize their mobile audience. Most people really hadn't tapped into the mobile web. We saw this firsthand.

Mobile 100

Mobile Startup Content Advertising 100

socalTECH

MAY 19, 2014

Mobile children''s story app developer FarFaria and online parenting and education site Education.com are targeting the Southern California market, with an offer to provide 10,000 local teachers with a year of access to FarFaria''s storytime application. READ MORE>>.

Southern California 164

Southern California Education Mobile Sites 164