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GotCast Plans Spinoff Website For Social Media Contests

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Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform.

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H Code Launches Digital Marketing, Media Product

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Santa Monica-based H Code , which provides digital advertising services around reaching the U.S. According to H Code, the new product offers up a "fully integrated" digital marekting and media solution to connect brands and agencies with U.S. Hispanic market, says it has rolled out a new product it calls Tastemakers.

Media 124
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Greenfly Lands $8.5M In Funding For Social Brand Marketing

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Santa Monica-based Freenfly , a startup that helps brands tap into a network of content creators and brand advocates on social media, has raised $8.5M The company said its platform helps consumer brands by tapping into a network of endorsers, staff, and consumers across Facebook, Instagram, and Twitter. in funding.

Marketing 133
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GraphEffect Expands In New York, Chicago

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Santa Monica-based social marketing firm GraphEffect said this morning that it has opned up new offices in both New York City and Chicago, as the company continues to expand its staff. GraphEffect's software helps companies measure the impact of their social media marketing on Facebook and other platforms.

Press 196
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Demand Media Extends Pluck To Mobile

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Santa Monica-based Demand Media has extended its Pluck social media platform to mobile devices, the company said today.

Demand 182
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MomentFeed Signs Long List of High Profile Customers

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Santa Monica-based location analytics software developer MomentFeed announced Tuesday morning that it has signed on some big brands as customers of the firm. Financial details of the wins were not disclosed.

Customer 164
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GraphEffect Gets $2M For Facebook Marketing

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Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189