InfoChachkie

SEPTEMBER 20, 2016

However, savvy startups can leverage LinkedIn to create a customer acquisition and a churn reduction tool. However, in some cases, especially with its larger customers, the company displaces a competitor. A key component of SimpleLegal’s strategy is the strong relationships it establishes with its customers.

Customer 100

Customer Custom Software Review Technical Review 100

SoCal Tech Calendar

OCTOBER 12, 2016

Tuesday, October 18, 2016 -- Linkedin and IBM Watson presentation. Join local Inside Sales leaders: Scott Tretsky, Ken McAnall and Joshua Pittman on Wednesday, October 19th. The meeting will be held at Oracle's Santa Monica office. Joined by guest speakers: Neil Sahota of IBM to discuss cognitive computing solutions (e.g.

IBM 100

IBM IBM Oracle Santa Monica 100

SoCal Tech Calendar

NOVEMBER 29, 2016

Monday, December 5, 2016 -- Reinventing the Supermarket Shopping Experience. Their innovative cart attached device provides meal ideas for the consumer, point of sale advertising for Food Manufacturers and Vendors, and improved customer service for the store. Softec/Santa Maria Tech Brew.

Advertising 100

Advertising Ideas Sales Customer 100

socalTECH

MARCH 8, 2018

ShippingEasy , the developer of cloud-based shipping, inventory management, and customer marketing software arm of El Segundo-based Stamps.com is targeting third party Amazon sellers today, with a new product release. READ MORE>>.

El Segundo 100

El Segundo Software Review Software Sales 100

Startup Professionals Musings

JUNE 17, 2016

For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. These days, relationships and online reviews are key drivers for over 80 percent of new customers.

Customer 56

Customer Custom Startup Satisfaction 56

Startup Professionals Musings

MARCH 25, 2016

That’s the right place to start, but real growth and scale requires attracting customers who are not like you. Update your technology to reach new customer segments. Today’s customers want to be mobile and location sensitive. Make your offering part of improving customer lifestyle rather than just solving a problem.

Customer 55

Customer Custom Marketing Social Media 55

SoCal Tech Calendar

NOVEMBER 3, 2016

Wednesday, November 9, 2016 -- Disrupt Your Market to Grow Big and Grow Fast. He believes that price, product and features are not the differentiators upon which customers make their decision. Cal Lutheran Center for Enterpreneurship. Tom White, Director of the Los Angeles Cleantech Incubator.

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Marketing Incubator Los Angeles Pricing 100

TechCrunch LA

AUGUST 9, 2022

Beauty may be in the eye of the beholder, but when it comes to getting ahold of an appointment for your hair or another treatment…that’s a different story: The bespoke nature of a lot of the work has meant that a large swathe of the professionals providing these services have stayed offline when it comes to interfacing with customers.

Help 195

Help Startup UCLA Tool 195

Both Sides of the Table

JANUARY 6, 2014

The functions of an early-stage board are pretty obvious and well understood: Providing introductions to customers, biz dev partners, recruits, the press, other investors, etc. Over time you start to figure out who you customers are and how to sell to them or how to get them to adopt your products if you’re a consumer-oriented startup.

Startup 325

Startup Sales Technical Review Software Review 325

socalTECH

MAY 8, 2017

Crowdfunder said the move will help create a "more seamless solution" for its customers. The company says it had over 500 companies on its platform in 2016 receive approximately $173M in total reservations for funding.

Clearstone 113

Clearstone Draper Santa Monica Venture Capital 113

Startup Professionals Musings

OCTOBER 5, 2016

I recognized this as I was reading a new book, ” The Only Sales Guide You’ll Ever Need ,” by Anthony Iannarino, who is an international sales leader and expert on optimizing results. His focus is on sales, but I see the same skills needed for entrepreneurs. Diagnosing and understanding the customer problem.

Entrepreneur 106

Entrepreneur Sales Startup Customer 106

Both Sides of the Table

MARCH 30, 2016

forward sales with some as high as 12x sales. Collectively we chose growth and the market was rewarding high growth rates over any other factor so we felt that we ought to bring in an experienced CEO who had taken companies public, who had led large, international sales organizations and who was poised to take Invoca to the next level.

Funding 150

Funding Startup SaaS Venture Capital 150

Startup Professionals Musings

NOVEMBER 18, 2016

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. The more revolutionary the solution, the more important it is to educate customers on a solution’s existence and value.

Product 95

Product Case Study Customer Custom 95

Startup Professionals Musings

FEBRUARY 13, 2016

Investors want to hear about customers with money who have a painful problem that you can solve now. Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms. What are your specific marketing and sales plans?

Invest 108

Invest Startup Slides Equity 108

Startup Professionals Musings

OCTOBER 12, 2016

Does your business have a visible positive strategy, or do your customers and employees still see your primary focus as closing more sales and killing competitors? Certainly that has been the strategy of many companies, and has worked in the past, but today’s customers and workers are looking for more.

Customer 104

Customer Custom Social Media Competition 104

Both Sides of the Table

JUNE 25, 2015

As we went from a small band of missionaries hell bent on making our idea a reality, raising capital, getting press, and selling to customers – we were all having fun. We built a business with $36 million in bookings and real customers who relied upon our service.

Demand 150

Demand SaaS Startup Sales 150

Both Sides of the Table

JANUARY 14, 2014

All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). In the US alone there are 30 billion inbound sales calls every year.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

DECEMBER 5, 2016

To win, you need to think outside the box to deliver a better customer experience, business model, and new positioning. It takes extra effort and focus on some special techniques, including the following, to get the edge you need over your competitors in customer attraction and retention: Set order-of-magnitude goals.

Ideas 103

Ideas Competition Customer Custom 103

socalTECH

MARCH 10, 2017

Robert Blatt: We say to people that we do customer experience for multi-location brands. Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. So what does your customer look like nowadays? ,p>

Google 127

Google Paid Search Mobile Activity 127

Startup Professionals Musings

JULY 29, 2016

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Ask every employee to focus on sales. Aggressively enter new markets and sales channels.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

AUGUST 5, 2016

These normally require an innovative new business model, non-linear thinking for marketing, sales, and distribution. Relate emphatically to the customer. Advances in technology don’t always translate directly to customer problems. Yet business success requires solutions which satisfy customer needs.

Technology 57

Technology Competition Customer Custom 57

Startup Professionals Musings

SEPTEMBER 26, 2016

His focus is primarily on improving the results for traditional sales professionals, but I’m convinced that the same principles are equally critical for entrepreneurs selling their startup to investors, strategic partners, and customers. Marty Zwilling First published on Huffington Post on 09/24/2016.

Startup 100

Startup Entrepreneur Customer Custom 100

Startup Professionals Musings

JUNE 10, 2016

The most common channels in use today include e-commerce, direct to customer, wholesale to dealers, and value-added resellers. In other words, you may have a great new product, but no distributor penetration means no shelf space and no customers. Resist the channel sales pitch for exclusivity. Set marketing plans accordingly.

Pricing 54

Pricing Customer Custom Sales 54

Startup Professionals Musings

JUNE 22, 2016

I like his set of action items, and have added a few of my own for measuring early traction leading to growth: Turn initial customer goals into measurable traction metrics. These need to go beyond the traditional revenue, cost, and volume metrics which may not yet have data, and can mislead you about real customer acceptance.

Metrics 57

Metrics Funding Startup Customer 57

TechCrunch LA

MAY 19, 2020

After wrestling with recalcitrant homeowners, husbanding their parcels of land to keep their property values high, the state’s leadership passed a law that increased the availability of new rental units and put more money into homeowners’ pockets in 2016.

Los Angeles 191

Los Angeles Startup Culver City .Net 191

socalTECH

APRIL 21, 2017

For people who send things out, it's a chance to be in front of your customer. We're working with some very large, extremely well known CPGs to help them establish that direct selling channel, and help them create a relationship with their customer. You need to understand what it means when a customer receives a product.

Startup 145

Startup Product Customer Custom 145

Startup Professionals Musings

AUGUST 8, 2016

By profit, I simply mean offering a product or service to customers for a price that exceeds the total costs associated with the solution, thus providing some basis for recovering sunk costs and generating a return for stakeholders. Solve a painful problem for customers who have money to spend.

Entrepreneur 58

Entrepreneur Ideas Pricing Customer 58

StartUp Beat

MARCH 29, 2018

Spokespeople from Electric said the funding will directly contribute to developing the company’s fast technology that provides a customer support channel to small- and medium-sized businesses. “Whether it’s sales, product and engineering, or the support team we’ve successfully met or beat our objectives.

Funding 40

Funding Startup Press Email 40

socalTECH

DECEMBER 18, 2020

We are focused on developing Wi-Fi HaLow 802.11ah, which was solidified back in 2016. Also, our VP of Salesthough he's currently working from home in Bostonbut he's also here in the US and comes out here often. Vahid Manian: Morse Micro is an Australian startup company, headquartered in Sydney. It's a new Wi-Fi starndard.

Startup 113

Startup Resource Southern California Marketing 113

Startup Professionals Musings

APRIL 9, 2016

Unfortunately, this approach often turns off mainstream customers, who find the result hard to use. From that base, you can then iterate more effectively, based on customer feedback, to add additional features that really expand the market. Customer requirements should be re-confirmed and re-prioritized after each release.

Product 61

Product Competition Customer Custom 61

Startup Professionals Musings

MAY 16, 2016

They don’t realize that strong team engagement leads to even stronger customer engagement, which can more than double your startup revenue and growth, according to experts. For example, TOMS Shoes matches every pair of shoes purchased with a new pair of shoes for a child in need, driving engagement for employees and customers.

Software Review 57

Software Review Satisfaction Startup Training 57

Startup Professionals Musings

MAY 27, 2016

Focus on customer needs. Some founders are so passionate about their solution that they forget to lead with an explanation of the customer value equation. Investors assume that entrepreneurs are experts on their solution, but they want to see the same depth on customer and market dynamics. You need both for maximum impact.

Ideas 53

Ideas Technical Review Entrepreneur Advertising 53

socalTECH

JULY 15, 2015

However, our customers, even with Concur, find those solutions didn't meet all of their needs. We gained quite a number of customers very rapidly, and have 60 percent of the global top 100 legal firms in the world now using our system. Chrome River is picking up a number of those customers.

Software 100

Software Report Startup IBM 100

Xconomy

JULY 21, 2016

Ford Blakely, who was previously a business and financial consultant with LECG, founded Zingle in 2009 with a stand-alone device for restaurants, coffee shops, and other service businesses that enabled customers to use mobile text messaging for their take-out orders. Zingle (@ZingleMe) July 14, 2016.

Technology 40

Technology Santa Barbara Venture Capital Venice 40

Startup Professionals Musings

MAY 6, 2016

For example, at any given moment in your business, you may be limited by development, marketing, or sales. It was a win-win deal, with new customers and better service for both. Startups can use alliances just as well to get to new customer segments, block competitors, or gain credibility from the logo of others.

Startup 56

Startup Outsource Development Organization Outsource 56

Startup Professionals Musings

DECEMBER 6, 2017

exabytes per month at the end of 2016, of which half was video. There is still infinite room for new startup sales modes and models. This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers.

Startup 55

Startup Social Media Entertainment Metrics 55

socalTECH

NOVEMBER 2, 2017

We got really serious after the success of that customer, who wanted to make this technology available for all of its employees across the globe. How is it your first customer was in Australia? I think we're seeing our growth finally is starting to be exponential, while back in 2015 and 2016 we found we needed to have some patience.

Help 100

Help Southern California Startup Technical Review 100