socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Helping entrepreneurs succeed. We Create Demand for California's Technology Companies.

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

NOVEMBER 9, 2012

Who are the top tech companies to work for in Los Angeles? Despite a huge number of companies, we found there are a number which. Despite a huge number of companies, we found there are a number which. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Demand Media.

Technical Review 279

Technical Review Company Companies Southern California 279

Both Sides of the Table

FEBRUARY 20, 2012

And she didn’t start her company in Northern California. Tracy built her company, Recycled Media , out of necessity. She drove her company to profitability before paying herself a modest salary. She actually IS the prototypical entrepreneur. This was the first in her string of web properties.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

JANUARY 18, 2011

I always try hard to make this blog a place where you can learn lessons rather than an advertisement for portfolio companies. He wanted to be an entrepreneur. He quit the MRF and quietly amassed nearly $100,000 in angel investment to build a company. I am on record as saying that my opinion is that Web 2.0

Invest 303

Invest Company Companies Web 2.0 303

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. This freemium model has been used for years by web apps. Look for value points to control.

Develop 138

Develop Development Platform Mobile 138

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing.

Mobile 282

Mobile Invest Company Companies 282

InfoChachkie

AUGUST 4, 2014

Thompson''s jaded take on the travel industry, I wondered if there was a travel company that bucked his stereotypes and properly balanced making bold destinations accessible while respecting the unspoiled resources and culture that made the locales interesting in the first place. Then we started advertising and getting media attention.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

Startup Professionals Musings

JANUARY 12, 2013

Many entrepreneurs I know don’t realize that the language they learned in the corporate world, or even their recent MBA class, won’t get them ahead in the startup world today. As a reality check, try this quick test of your entrepreneur savvy. As a reality check, try this quick test of your entrepreneur savvy. Super-angels.

Entrepreneur 109

Entrepreneur Startup Web Equity 109

socalTECH

MAY 31, 2012

Earthlink founder and Southern California entrepreneur Sky Dayton is leading an angel investment in a new startup out of Stanford, which is developing a service which allows developers to track changes and extract information out of web pages. READ MORE>>.

Southern California 145

Southern California Web Advertising Activity 145

Startup Professionals Musings

APRIL 16, 2023

His professional background includes having held marketing-executive roles at big companies as well as startups. Social-media advertising. Display advertising. Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media.

Marketing 114

Marketing Invest Social Media SEM 114

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. The startup was listed in TIME100 Most Influential Companies 2023 too, alongside industry heavyweights like Nvidia and SpaceX.

Startup 210

Startup Generative AI Newsletter Tool 210

socalTECH

MAY 10, 2012

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.

Ticketmaster 133

Ticketmaster Clearstone Yahoo Web 133

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. That is the quandary which entrepreneurs face today in building models for new companies around a web presence.

Metrics 207

Metrics Sites Advertising Web 207

socalTECH

APRIL 30, 2013

Yet, it seems like there''s no easy way to specifically advertise on those games, or a way for those game developers to monetize that audience. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208

Mobile Networking Media Advertising 208

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 102

Social Media Media Entrepreneur Metrics 102

Startup Professionals Musings

DECEMBER 1, 2014

Eric provides many examples of potential and real application areas that are ripe for predictive analytics, but my view is that smart entrepreneurs can extrapolate these to hundreds more, just waiting to be tapped. Predictive advertisement targeting. Companies need the same service on partner and acquisition candidates, even vendors.

Entrepreneur 103

Entrepreneur Social Media Study Guide 103

Startup Professionals Musings

DECEMBER 12, 2021

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in a classic book titled simply " Social Media Metrics."

Social Media 127

Social Media Media Metrics Satisfaction 127

socalTECH

FEBRUARY 13, 2013

It's a new world out there for online marketers--users aren't just on their PC anymore, they're surfing the web, buying products, and using services across their tablet(s), desktops, and smartphone. So, how do marketers figure out if you're the same person to better target their ads?

Southern California 159

Southern California Advertising Examples Web 159

InfoChachkie

APRIL 28, 2011

Many entrepreneurs encounter a similar dilemma. Thus, entrepreneurs must decide when to stop listening to the Sirens’ song of a quick buck and position their company to take advantage of long-term, sustainable business models. WebEx was the early leader in web meetings. Bad Profits. Arbitrage Is Fleeting.

Entrepreneur 225

Entrepreneur SaaS Pricing Cloud Computing 225

Startup Professionals Musings

AUGUST 10, 2014

Twitter showed no focus on revenue in the first five years, but was able to parlay 500 million users into a $22 billion public company, now growing revenue. The concept of free goods and services to get you hooked, financed by deep pockets or advertising, seems marginally ethical to many. entrepreneur revenue startup user count'

Entrepreneur 98

Entrepreneur Organization Invest Custom 98

Startup Professionals Musings

JULY 20, 2020

His professional background includes having held marketing-executive roles at big companies as well as startups. Social-media advertising. Display advertising. Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media.

Custom 146

Custom Customer Marketing Startup 146

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. My first job out of school was at one of the early bioinformatics companies in Silicon Valley, working as the head of technical services. Fascinating that you are going against the trend of trying to make everything a web application.

Product 150

Product Entrepreneur Social Media Google 150

socalTECH

NOVEMBER 11, 2009

It's a can't miss opportunity for aspiring entrepreneurs looking to connect with investors in Southern California technology companies. This event series is designed to help investors and entrepreneurs engage with one another. Register for the event at the LAVA web site today! Tags: sponsor advertisement.

LAVA 133

LAVA Southern California SoCalTech Education 133

Startup Professionals Musings

JANUARY 24, 2020

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. This freemium model has been used for years by web apps. Look for value points to control.

Mobile 126

Mobile Develop Development Platform 126

Startup Professionals Musings

OCTOBER 15, 2012

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. This takes time, and is more valuable than any advertising you can buy.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

socalTECH

JANUARY 8, 2020

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. That, of course, is what you're selling to your advertisers.

Media 150

Media Report Advertising Content 150

socalTECH

DECEMBER 30, 2010

We asked the same five questions of a variety of top technology entrepreneurs, investors, and others, to hear what they're thinking about, and are sharing it here over the next two weeks. A number of companies in the portfolio delivered very strong operating results in 2010, which is exciting. 1) Mobile web.

Technical Review 160

Technical Review Southern California Cloud Computing Venture Capital 160

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Without all of you, we wouldn't be able to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. Advertisers.

Southern California 140

Southern California IP Orange County Glendale 140

Both Sides of the Table

AUGUST 21, 2011

My macro theme was “great entrepreneurs&# who mapped to my belief system about the kind of entrepreneurs I wanted to work with. Digital Media was an obvious theme because it’s one in which LA (where I’m based) and NY (where I spend a lot of time) have strong assets, companies and management teams.

Mobile 329

Mobile Advertising Media Marketing 329

Jason Nazar

AUGUST 15, 2013

The 7 Ways to Get (unpaid) Traffic on the Web. “If Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Search Engines. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

socalTECH

DECEMBER 16, 2009

So, it was interesting to speak with Sean Rad , founder of Twitter advertising firm Ad.ly (www.ad.ly), on how his firm is looking to help users make money from the service, even if Twitter isn't. With Ad.ly, any Twitter user--ranging from your average Joe to a celebrity, can send a tweet on behalf of an advertiser, and get paid for doing so.

Advertising 189

Advertising Content Startup Social Network 189

Startup Professionals Musings

APRIL 6, 2011

I’m sure you have all been frustrated at least once at not being able to get the Internet domain name you want for your company. The simple answer is that if you want to be found and remembered on the Web, the perfect domain name can easily be worth several thousand dollars. But that’s all history, and you have to live with it.

Company 81

Company Companies Pricing Web 81

Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. It was as much in reaction to my getting blank stares from entrepreneurs when I asked the above question as it was for me to better understand the problem itself. A story of an app from nowhere to near dominance. Here is my list. First: Planning.

Sites 156

Sites Product Social Network Press 156

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

socalTECH

SEPTEMBER 27, 2010

We caught up with Mickie Rosen , the firm's CEO, about the company, its links to Best Buy, and how it was incubated out of Fuse Capital. One of the concepts we came up with, and bounced around with Best Buy, was a whole new, independent company to help consumers with technology. Are there any links between Best Buy and the service?

Incubator 239

Incubator Startup Web Technical Review 239

Tech Zulu Event

OCTOBER 20, 2011

After months of submissions and the amazing help from our judges , the Spotlight is shinning down on awesome companies that were born right out of Southern California. And now without further ado I present the Spotlight: LA Tech Fall Companies: Spotlight Companies. It’s a gallery of great entrepreneurship. View Larger Map.

UCLA 102

UCLA Company Companies Idealab 102

Startup Professionals Musings

FEBRUARY 15, 2011

Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94